Film advertisement created by The Rocket Science Group, United States for Deal Market, within the category: Professional Services.

Direct advertisement created by BBDO, Japan for Hibiya-Kadan, within the category: Retail Services.

Only 1/3rd of residents in the United Arab Emirates (UAE) save for retirement. With the rising costs of living and raising a family, retirement planning is no longer a priority. Living fast-paced lives in cities such as Dubai and Abu Dhabi, people tend to focus on their immediate needs and their children’s future, forgetting their own. While they focus on succeeding in life at work, they often forget about life after work. Emirates NBD is a leading banking brand in the UAE and in the Middle East. And wanted to promote the importance of retirement plans in one’s financial portfolio as a means of securing a more fulfilling financial future. Head of Insights & Strategic Planning, Creative Strategy: Tahaab Rais Digital advertisement created by FP7, United Arab Emirates for Emirates NBD, within the category: Finance.

The Trip book Smiles is reason No. 239 in the “365 reasons to smile” campaign, celebrating the loyalty program’s 20th anniversary. Digital advertisement created by FCB, Brazil for Smiles, within the category: Finance.

Director: A.K.A. Todor Music By Extrabeat Musicaroun

Experiential advertisement created by FCB, Mexico for Papalote, within the category: Recreation, Leisure.

Site: http://www.doritos.nl Fitzroy Amsterdam has developed a very bold new campaign for the new Doritos flavour: Sensational Salsa. An online campaign within the Benelux, which gives young people the chance to invite two complete strangers to form a threesome with them. Aptly named Skip or Trip! If these two strangers do not respond within 9 hours, they will be stuck with each other. Creating the chance that you will be going on a Late Night Triangle Trip to Moscow, Istanbul and Berlin, to experience the nightlife each city has to offer. Skip or Trip is played on a night version of Google Maps in which young people can locate themselves (addresses) on the map. They are given the opportunity to form exciting threesomes, in the wee-hours of the night, with whom to discover the nightlife of Moscow, Istanbul and Berlin. Digital advertisement created by Fitzroy, Netherlands for Doritos, within the category: Confectionery, Snacks.

Digital advertisement created by Ogilvy, Brazil for IBM, within the category: Electronics, Technology.

Film advertisement created by Ogilvy, India for Mentos, within the category: Confectionery, Snacks.

Audio advertisement created by The Brainstorm Group, Canada for Gardein, within the category: Food.

Director: J.J. Adler Audio advertisement created by John St, Canada for WWF, within the category: Public Interest, NGO.

Film advertisement created by Ogilvy, Belgium for European Parliament, within the category: Public Interest, NGO.

Digital advertisement created by The Jupiter Drawing Room, South Africa for Skip, within the category: House, Garden.

Design advertisement created by Leo Burnett, Italy for MIA, within the category: Public Interest, NGO.

Film advertisement created by H-Paris, France for Citroën, within the category: Automotive.

After falling in love in a Las Vegas resort, a woman struggles with the uncertainty of her new romance. Film advertisement created by Virtue, United States for Park MGM, within the category: Hospitality, Tourism.

To create awareness for Young people not to do drugs and drive, three original songs were created by three top djs in Spain, Cristian Varela, Abel Ramos and Dani Moreno, for three real disabled people, Óscar, Jonathan and Jaime. The tracks are based on the very little movements they can do now to dance, so it sounds weird and quite undanceable for the rest of the people. But that is exactly the idea: that no one else has to dance to these songs, ever. Digital advertisement created by Publicis, Spain for FAD, within the category: Public Interest, NGO.

Digital advertisement created by BBDO, Poland for ITAKA, within the category: Public Interest, NGO.

Film advertisement created by dim&canzian, Brazil for Mix Brasil, within the category: Public Interest, NGO.