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Digital advertisement created by FCB, South Africa for Safari Link, within the category: Recreation, Leisure.

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Film advertisement created by Venables Bell & Partners, United States for Carter's, within the category: House, Garden.

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Scotch Super Glue 3M is the glue with the higher quality perception in Guatemala, but also the most expensive. It had trouble convincing a 70% of their target; which earn US$500 per month, and make their decisions based on price and not quality. We had to be where that 70% were doing their shopping. Creating the only place impossible to resist to this target. A discount store. Idea: Scotch Super Glue 3m Presents: ReStore. We collected the damaged products from decoration houses that weren't able to sale. And in the most popular mall in the city we opened a store where we sell broken items at the price of a Super Glue pack. Instead of saying how good the product is, we made inevitable to put us to the test. Direct advertisement created by BBDO, Guatemala for Scotch, within the category: House, Garden.

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Digital advertisement created by Schjarven, Norway for Care Norway, within the category: Public Interest, NGO.

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Film advertisement created by Duval Guillaume, Belgium for Ché, within the category: Media.

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During 1971, Bangladeshis had been tortured and murdered by the Pakistani occupation forces and their local collaborators On 14 December, sensing an imminent defeat, they killed the front-line Bengali intellectuals with the intention of crippling a newborn nation intellectually. So, this year PRAN Drinking Water (Logo) have turned the “Tap” feature of Instagram Stories into a tool that symbolizes the scenario of 14th December 1971. And shows how brutally those front-line Bengali intellectuals and professionals were murdered by the enemy as they tapped on the trigger of their guns. Through PRAN Drinking Water’s Instagram profile, we have targeted the youth as they check Instagram stories very frequently on Instagram. Then, as the story progresses by the tap, they have uncovered the victim Despite all their vicious plans to destroy our nation intellectually, we have striven forward crossing all barriers as an independent and prosperous country.

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McDonald's pranks Las Vegas with casting call for nonexistent zombie-inspired show on the Strip. Digital advertisement created by Robertson + Partners, United States for McDonald's, within the category: Food.

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Film advertisement created by Red Bee Media, United Kingdom for BBC, within the category: Media.

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Meet The Unforgettable 2018 IKEA HUMAN CATALOG. This year, the catalog is truly unforgettable, featuring Yanjaa Wintersoul - the woman who has memorized all 328 pages of it, inside and out. Film advertisement created by BBH, Singapore for IKEA, within the category: House, Garden.

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This year Men’s Health, SA’s best-selling men’s magazine, turned 20 years old. That’s two decades of helping the everyday man be better. Becoming the best version of yourself can be a daunting task. It takes courage. We wanted to celebrate this milestone and recognise men who, over the years, have risen to the challenge. So we tasked four directors with exploring the idea of getting rid of your old self. The result was the same story told in four different ways and four very different short films. We created a microsite called The Better Man Project to host their films and asked South Africa to vote for their favorite. Check it out and vote for your favorite here: http://bit.ly/2JIooWQ Film advertisement created by MullenLowe Group, South Africa for Men's Health, within the category: Media.

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Nissan needed to boost test drives in Dubai on a banner-sized budget and attract new drivers. We looked to Dubai's population of expats arriving daily and saw they shared the same challenge: finding a new home and buying a new car. So we teamed up with the most popular house-hunting site in the region and gave its search capabilities an upgrade – with a new media format. The HouseHunter Test-Drive 'talks' to the website's search engine. When you search for a home, it matches your residence, budget range, selected neighborhood and family size with the Nissan for you. Digital advertisement created by TBWA, United Arab Emirates for Nissan, within the category: Automotive.

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This movie is an expression of the tremendous power of the wind speed in FlyStation’s “Wind Tunnel”. You will be “blown away” with the maximum wind speed of 360km/h created by one of the most advanced wind tunnel technologies available. Film advertisement created by Frontage, Japan for FlyStation, within the category: Recreation, Leisure.

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This summer, the Special Olympics World Games is coming to the United States for the first time in 16 years. Supporting children and adults with intellectual disabilities, the Games is the world’s largest sports and humanitarian event. To celebrate, The Coca-Cola Company, Founding Partner of Special Olympics, has assembled a star-studded team to record a unified song for the 2015 World Games, titled “Reach Up”. Fans can support Special Olympics by sharing the “Reach Up” music video on social media using the hashtag #ReachUp. Coca-Cola will donate one dollar – up to $100,000 – to Special Olympics for every “Reach Up” video share using the hashtag leading up to the World Games.

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Ambient advertisement created by Sukle, United States for LiveWell, within the category: Health.

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The National Archives Foundation has launched three new PSAs to honor veterans of the Vietnam War in support of the National Archives’ new exhibition, Remembering Vietnam: Twelve Critical Episodes in the Vietnam War, opening November 10, 2017. More at: archivesfoundation.org/vietnam. Film advertisement created by Figure Agency, United States for National Archives Foundation, within the category: Public Interest, NGO.

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The Chicago Sun-Times is tired of writing headlines about gun violence. So, they decided to take the issue head on—compiling gun violence solutions and arming people with a different kind of ammunition. Knowledge. Education. Action. The initiative launched with an editorial on The Chicago Sun Times this morning. The film leads to a website - 31bullets.suntimes.com - where people can take real action toward ending gun violence in the U.S. Film advertisement created by Ogilvy, United States for Chicago Sun Times, within the category: Media.

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Ambient advertisement created by Preuss und Preuss, Germany for Amnesty International, within the category: Public Interest, NGO.

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Film advertisement created by Latinworks, United States for Marvin Magazine, within the category: Media.

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Film advertisement created by TBWA, Spain for Fundación Alia2, within the category: Public Interest, NGO.




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