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SIA

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Pearson created Sia, an aid that will give teachers the extra help they need to maintain a high quality of education while providing students with a personal helper that will preserve the ever important personal communication between students and educators. Film advertisement created by Miami Ad School, United States for Pearson, within the category: Education.

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PagesJaunes turned to Sid Lee Paris to help them take a stand against the Do It Yourself movement and, with a dash of humor, remind us that nobody does it like a professional. To prove their assertion, the the agency created 3 videos of a whole new genre: Tutorials about how to not do it yourself. PagesJaunes asked 3 of the most followed French tutorial YouTubers to try something new - create their own satirical tutorials wherein they sit idly by while a PagesJaunes professional gives a demonstration of their know-how - the way it should be done if you want the best results. Digital advertisement created by Sid Lee, France for Yellow Pages, within the category: Media.

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YouTube Channel: http://www.youtube.com/user/GONUTSFORIT Digital advertisement created by Euro RSCG, Belgium for Mikado, within the category: Food.

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Film advertisement created by Grabarz & Partner, Germany for 66°NORTH, within the category: Fashion.

Dad

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Audio advertisement created by TRY, Norway for Norwegian Council for Road Safety, within the category: Public Interest, NGO.

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Film advertisement created by Biborg, France for Monster Hunter, within the category: Gaming.

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Content advertisement created by Revolver, Netherlands for Uber, within the category: Transport.

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Heineken Communication Manager Global Commerce: Dario Gargiulo Marketing & Communications Manager Venticento: Gabriella Lazzaro Ambient advertisement created by Publicis, Italy for Heineken, within the category: Alcoholic Drinks.

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'Adsafety' helps prevent unhealthy contents through Google's artificial intelligence that identifies images including video. AI exposes public service ads which is contrasting to unhealthy images. Public service ads are posted not only on YouTube but also in the ad space exposed on the website. Users will recognize critical aspects of the content, whether they intended to view it or not. Digital advertisement created by Dankook University, South Korea for Coalition for Better Ads, within the category: Electronics, Technology.

Pop

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Film advertisement created by Contrapunto, Spain for Cruilla Music Festival, within the category: Recreation, Leisure.

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Managing Partner / Director of Client Services: Brian Dunbar APM Music / Kosinus Music –Paris Film advertisement created by David&Goliath, United States for The California Lottery, within the category: Gaming.

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Tnuva, Israel’s leading food manufacturer, has been producing milk since 1926 - way before Israel was even founded. With over 2 million cartons produced and distributed across the country on a daily basis, Tnuva’s milk has become a common household commodity. Looking for a way to harness the scale of this medium in order to engage the consumers, on a product that’s found in every fridge in the country. Following the 2016 adult coloring book craze, the Coloring Milk was born. The Coloring Milk is a special edition of Tnuva’s milk cartons - a series of cartons which are completely black and white with illustrations which are an invitation for creativity. The cartons sparked the creativity of consumers from all ages. The results: meaning a staggering 20% user engagement. Over 200,000 cartons colored every day during the campaign, and thousands of families uploaded their art to the Tnuva's Facebook page. Brand Preference grew by +4.5%. And the entire country took part, with mentions all across traditional and digital media. The idea, art direction and execution for the campaign were done by Tel Aviv based creative agency - Gefen Team. Direct advertisement created by GefenTeam, Israel for Tnuva, within the category: Education.

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Film advertisement created by FCB, United States for Rescue Food, within the category: Public Interest, NGO.

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Film advertisement created by Leo Burnett, Brazil for ABTO, within the category: Public Interest, NGO.

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Traditions can emerge from anywhere. Especially when you have an Abuela. In these radio spots, we trace various Hispanic traditions back to their origin. Audio advertisement created by República, United States for Sedano's Supermarket, within the category: Retail Services.

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Film advertisement created by Droga5, United Kingdom for Mini, within the categories: Automotive, TV Promos.

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Digital advertisement created by Café Communications, Hungary for Zoom Casting Hungary, within the category: Professional Services.

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Experiential advertisement created by TBWA, Spain for Nissan, within the category: Automotive.

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Film advertisement created by Civilization, China for Civilization, within the category: Agency Self-Promo.




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