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Film advertisement created by nudeJEH, Thailand for Bar-B-Q Plaza, within the category: Food.

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Digital advertisement created by Third Row, United States for Dunder Mifflin, within the category: Retail Services.

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Camaieu didn’t wait for inclusion to become a buzzword; they’ve been offering fashion for all women, regardless of style, age, morphology or purchasing power since 1984. Well established on the French territory with more than 500 stores, Camaieu is the ready-to-wear brand closest to French women. Their mission is to offer to all women ways to feel good, pretty and strong on their day-to-day, regardless of their way of life. As the years went by, the French brand has created loyalty with its customers by offering: superior quality at an affordable price and diverse styles within feminine fashion that’s easy to wear daily, to give them self confidence as well as pride in their own personalities. Integrated advertisement created by Buzzman, France for Camaieu, within the categories: Fashion, Retail Services.

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Digital advertisement created by Lowe, Spain for Brother Ad School, within the category: Education.

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Through the new claim, the campaign reinforces the strategic positioning of the car: starting from the distinctive features of hybrid drive (driving over 50% electric in the city, silence, no need to recharge, freedom from traffic restrictions) the campaign draws an emotioning contrast between apparently incompatible values (dynamism vs respect, power vs silence, style vs energy). The result is a complete, aware, waiver-free choice: Toyota C-HR Hybrid. Film advertisement created by The&Partnership, Italy for Toyota, within the category: Automotive.

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Digital advertisement created by Miami Ad School, United States for Jamba Juice, within the category: Non-Alcoholic Drinks.

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Film advertisement created by Venables Bell & Partners, United States for Google, within the category: Electronics, Technology.

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Takamatsu Airport has released a new online video ahead of the privatization of the airport on April 1, 2018. The video, entitled, Neohenro (“New Pilgrimage”), features 88 photo opportunities in Shikoku that convey the present-day charms of Japan’s fourth largest island. It introduces 88 new attractions in a sleek modern update on the historic Shikoku Henro, a multi-site pilgrimage route encompassing 88 temples associated with the monk Kukai (774–835), an influential figure in the evolution of Japanese Buddhism. Starting and ending at Takamatsu Airport in the north of Shikoku, the video takes viewers on a journey clockwise around the island, through Kagawa, Tokushima, Kochi, and Ehime Prefectures. As well as established tourist spots, the route includes less-well known attractions selected for their photogenic appeal. Film advertisement created by Dentsu, Japan for Takamatsu Airport, within the category: Transport.

WVA

In 2011 speed cameras were introduced to Latvian drivers, but as it soon turned out – it wasn't for the noble cause of speeding elimination but was a cheeky money making scheme and it wasn't the country that won in this war. We started a social campaign–The National Radar. The idea: take your old fridge, make it look like radar and place it on a highway where it doesn't interfere with traffic. We only started a Facebook page to promote it but in couple of weeks the campaign was all over the news. Digital advertisement created by !Mooz, Latvia for National Radar, within the category: Public Interest, NGO.

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Digital advertisement created by Buzzman, France for MTV, within the category: Media.

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Digital advertisement created by Publicis, Belgium for Reporters Without Borders, within the category: Public Interest, NGO.

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For most people, refugees children are just a news headline. These children, however, used to have lives similar to ours. Their toys can attest to that. People cannot identify with what they haven't experienced. Refugee children are nothing but a headline for some and a statistic for others. We want to humanize them, which is only possible by sharing their stories. Toys will come to life on the doorsteps of different landmarks in New York City., reporting tales of a happier time prior to the war with their owners.

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To promote free checking (which banks seldom offer any more), campaign opens by acknowledging how much consumers have come to distrust “free,” then asks, “what if free really just meant free?” Concurrent with the advertising and targeting the same demo, FirstBank sponsors random, surprise, and undeniably free giveaways (500 delivery pizzas, 1500 lunch truck meals, over a hundred pedicab rides, two iPads), all tagged “Free Happens.” Film advertisement created by TDA_Boulder, United States for FirstBank, within the category: Finance.

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Ambient advertisement created by Havas, Switzerland for SPCA, within the category: Public Interest, NGO.

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Film advertisement created by Third Row, United States for Iams, within the category: Pets.

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Digital advertisement created by Boys and Girls, Ireland for Three, within the category: Electronics, Technology.

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Film advertisement created by Taxi, Canada for Boston Pizza, within the category: Food.




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