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Adults are taken more seriously than kids, and so are their problems. But here’s the thing: kids have adult-sized problems. Anxiety, depression, grief – their problems are big and need to be heard. That’s why Kids Help Phone is giving them an adult voice to make sure they're taken seriously too. In their first campaign for Kids Help Phone as agency of record, McCann Canada created a series of films featuring esteemed Canadian actors performing monologues about anxiety, grief, coming out and other real obstacles, only to find out that these conversations were actually from kids who have reached out to Kids Help Phone in times of need. Film advertisement created by McCann Worldgroup, Canada for Kids Help Phone, within the categories: Health, Other.

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Film advertisement created by Saatchi & Saatchi, Brazil for Mizuno, within the category: Fashion.

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Film advertisement created by Publicis Conseil, France for Renault, within the category: Automotive.

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Film advertisement created by Dare, United Kingdom for Sony Ericsson, within the category: Electronics, Technology.

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Film advertisement created by SuperHeroes, United States for Setapp, within the category: Electronics, Technology.

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Film advertisement created by Huge, United States for Airheads, within the category: Confectionery, Snacks.

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Digital advertisement created by TBWA, Chile for Heineken, within the category: Alcoholic Drinks.

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Film advertisement created by Buzzman, France for OUIBUS, within the category: Transport.

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Prepare yourself for a journey of relaxation and mindfulness in this 3 hour homage to the mental health benefits of golf. Content advertisement created by M&C Saatchi, Australia for Golf Australia, within the category: Sports.

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Russia is in the midst of a violent crackdown against lesbian, gay, bi and trans people - fueled by laws that make it a crime to be open about who you are and who you love. The countdown is on for Russia’s winter Olympics and, very soon, all eyes will be on them. The Olympic games are our best chance to end to Russia's outrageous anti-gay laws – but to do it, it’s going to take lots more of us to hear about what’s happening in Russia.

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Film advertisement created by JWT, Australia for NSW Government, within the category: Public Interest, NGO.

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Film advertisement created by TBWA, United States for GRAMMY Awards, within the category: Music.

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Film advertisement created by Saatchi & Saatchi, Sweden for Gainomax, within the category: Non-Alcoholic Drinks.

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Integrated advertisement created by JWT, Belgium for Touche pas à ma pote, within the category: Public Interest, NGO.

WVA

‏The Challenge: ‏Every year millions around the world commemorate Earth Hour by turning off all the lights for one hour. ‏Tel Aviv- Jaffa municipality initiates and produces Earth Hour in Israel. ‏As part of Earth Hour 2011, we were asked to raise awareness to the importance of Earth Hour to our planet. ‏The Solution: ‏Arc Interactive (one of Publicis Israel’s digital arms) along with Tel Aviv-Jaffa Municipality connected the real world online. ‏Together we developed a special technology and launched the world's first website that works by pedaling a bike in real time. ‏While riders pedal, the site was on the air, but in a moment of pause, the site went dark. ‏The activity was broadcasted on Earth Hour's website and on Ynet, Israel's leading website. ‏The Results: ‏Earth Hour became the most viewed website in Israel that day! ‏Every 3 minutes a new environmental tip was added on to Earth Hour's website. Digital advertisement created by Publicis, Israel for Earth Hour, within the category: Public Interest, NGO.

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Film advertisement created by Red Urban, United States for The Bessies Award, within the category: Professional Services.

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Film advertisement created by Serviceplan, Germany for ZDF, within the category: Media.

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Film advertisement created by The Secret Little Agency, Singapore for KFC, within the category: Food.




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