Digital advertisement created by McCann, Australia for Tigerair, within the category: Transport.

Digital advertisement created by Buzzman, France for Burger King, within the category: Food.

Digital advertisement created by Blink, India for KFC, within the category: Food.

One way to make person change his mind is to show him the consequences of his action before it actually happened. Experiential advertisement created by Miami Ad School, Germany for FCB, within the category: Health.

Film advertisement created by McCann, China for Coca-Cola, within the category: Non-Alcoholic Drinks.

Digital advertisement created by Alcone, United States for Dogswell, within the category: House, Garden.

F/Nazca Saatchi & Saatchi transforms Honda Fit Twist into mixing deck. Launched at the last Auto Salon in São Paulo, the new Honda Fit Twist was designed exclusively for Brazil, and is now presented to consumers in a campaign uniting music, technology and electronic music icons N.A.S.A. Ambient advertisement created by Saatchi & Saatchi, Brazil for Honda, within the category: Automotive.

Film advertisement created by Lg2, Canada for SAAQ, within the category: Public Interest, NGO.

Ambient advertisement created by Cossette, Canada for Montréal Festimania, within the category: Recreation, Leisure.

The What Diversity Gives Us site asks a simple question, “What have [blank] done for America anyway?” Filling in the blank generates a curated list that highlights the contributions of various ethnic groups and other underrepresented identities to American culture, medicine, science, entertainment and nearly every facet of society. For example, searching “Mexicans” yields contributions including the artificial heart, e-books and popcorn. Searching “Muslims” results in surgery, chess and YouTube. Each contribution is linked to a source web site. The site includes a link to the ACLU, encouraging visitors to take action and donate. www.WhatDiversityGivesUs.com Digital advertisement created by Dailey, United States for Dailey, within the category: Agency Self-Promo.

Integrated advertisement created by FCB, Indonesia for Oreo, within the category: Food.

Film advertisement created by Mother, United Kingdom for IKEA, within the category: House, Garden.

Film advertisement created by LOLA, Spain for Visionlab, within the category: Retail Services.

Digital advertisement created by The Viral Factory, United States for Samsung, within the category: Electronics, Technology.

Samsung Galaxy Note 10 is armed to the teeth with innovative features that are so interesting for millennials in “freaky, quirky tik-toky videos” creation. Conventional 30 second or one-minute commercial can’t convey these features fully. Hopefully, our target audience eager to ironize on retro music, fashion, style and all so called “VHS era”. So we chose TV shop format for Galaxy Note 10 promotion with classic glitches, overacting and heavy hair sprayed TV hosts. As a result, target audience perceived the brand as “something native who can make fun of itself” and demonstrated high engagement. Hardly surprising, because the commercial was voiced by Kurazh Bombei – the well-known voice actor who narrated “Big Bang theory”, “How I met your mother” and other popular shows in CIS countries. Film advertisement created by Cheil, Kazakhstan for Samsung, within the category: Electronics, Technology.

Carrefour is launching on Fortnite with The Healthy Map: the first creative map that allows gamers to regain life only by eating healthy. On Carrefour's "Healthy Map", players can heal themselves exclusively with fruits, vegetables and fish, where they usually use healing kits and potions to recover health points. This is an opportunity for the retailer to unite a new target group, gamers, around the food transition. Digital advertisement created by Publicis, France for Carrefour, within the category: Retail Services.

LA-based Robot Film director Chris Robinson captures recording artists easily sharing their photos with friends in Kodak’s youth-oriented ‘SO Kodak’ campaign, out of Partners + Napier, Rochester, NY. The spots target a youth audience with the message that Kodak’s m590 is the only camera that allows you to connect with Facebook, Kodak Gallery, Flickr and YouTube to share your photos directly from your camera. Robinson captures pop personalities Drake, Trey Songz, Pitbull and Rihanna in spectacular environments. Film advertisement created by Partners + Napier, United States for Kodak, within the category: Electronics, Technology.

Trans United Fund was founded on the conviction that nothing is more transformative than trans people and our families sharing their lives authentically. For too long, the voices of bullies who play to the public's worst fears and demonize our community have been the loudest. For too long, trans people and our families have been kept out of the spotlight for fear that the truth of our lives would be 'off message.' This ad shares the story of three incredibly loving mothers and their children. The story of a mother's love, dreams and hopes for her children and fierce commitment to protect them is something that all Americans understand. Digital advertisement created by Trans United Fund, United States for Trans United Fund, within the category: Public Interest, NGO.