Advertising agency Humanaut is calling out extreme health and fitness gurus with “Feel the Blend,” a new television marketing campaign for NutriBullet, led by the company’s commitment to making nutrition convenient and accessible to everyone. Launched in the U.S. and Canada across broadcast and digital, the campaign sets into motion NutriBullet’s transition from infomercial product to lifestyle brand that people can rely on to simplify nutrition. At a confounding time when so many “experts” are touting exotic potions and unrealistic rituals, the campaign seeks to bring wellness back to the basics, while resonating with today’s busy consumer base looking for simple, realistic solutions. Following the infomercials that put “nutrient extraction” on the map, NutriBullet’s new campaign not only breaks the brand’s recent ad silence, but paves the way for the launch of its new slate of products, which include: the NutriBullet Blender Combo, the brand’s first full-size blender that takes nutrition extraction to the next level with the versatility of both a multi-serve pitcher and a single-serve cup; the NutriBullet PRO 1000, an updated and redesigned version of the brand’s most popular personal blender, the PRO 900; and the NutriBullet Select, which merges the compact design of a personal blender with the power and functionality of a full-sized machine. Film advertisement created by Humanaut, United States for NutriBullet, within the category: Retail Services.

Film advertisement created by Publicis, Canada for Alexander Keith's, within the category: Alcoholic Drinks.

Global Director Energy Drinks Prinz Mathew Pinakatt Film advertisement created by Publicis, Italy for Burn, within the category: Non-Alcoholic Drinks.

Film advertisement created by BBDO, United States for Rosetta Stone, within the category: Education.

Film advertisement created by Lowe, United States for Lenovo, within the category: Electronics, Technology.

Digital advertisement created by Portal A, United States for ON24, within the category: Professional Services.

Link to site: http://socialeffortscale.com Digital advertisement created by Barton F. Graf, United States for Axe, within the category: Health.

Laughing Switch is a donation campaign which created its own medium to reach millions. Through out the world, comedy shows rely on the same laughter sound effects as a hint to underline the jokes. Instead of these familiar laughter sounds, Turkey's most popular radio shows used our very own sound effects: Laughter sounds belong to those children diagnosed with leukemia. The outcome of this simple switch has been remarkable. Nation wide audience was invited to laugh along children with leukemia and donate to LÖSEV by sending a simple Smiley Emoji to SMS line. The never been used "switch" became the most successful campaign for LÖSEV in recent years as donation rates rose more than %800. The public responded to the leukemia reality positively with conversation rates in social media raised more than %450. As influencers and celebrities taking a stand and talking about leukemia, our voice reached to millions through TV and newspapers. With almost no budget we had succeeded in creating a campaign and with a never been used switch we laughed big and wide, so big that no mask could hide. Audio advertisement created by Rafineri, Turkey for LÖSEV, within the category: Public Interest, NGO.

To promote the rally heritage of the Subaru WRX STI, DDB strapped four HD cameras to a Subaru WRX Rally Car driven by Canadian Rally champion Pat Richard as he drove through a stage during the Rally of the Tall Pines in Bancroft, Ontario. The agency then created a series of interactive YouTube videos using this footage, allowing the viewer to change between four aggressive angles in real-time. In creating these videos, they actually maxed out the number of possible annotations that YouTube allows for each video. Digital advertisement created by DDB, Canada for Subaru, within the category: Automotive.

Film advertisement created by Fallon, United Kingdom for Maynards, within the category: Confectionery, Snacks.

Ambient advertisement created by Rothco, Ireland for Heineken, within the category: Alcoholic Drinks.

Film advertisement created by Saatchi & Saatchi, Brazil for Mizuno, within the category: Fashion.

Film advertisement created by Pereira & O’Dell, United States for New Era Cap, within the category: Fashion.

Calvin Klein Jeans unveils its fall-winter 2019 campaign starring real-life couples. Called Get Between Me and #mycalvins, Director Neel Majumder and Photographer Theo Wenner captures models and entertainers in romantic shots. A diverse cast includes Lexi Boling and Ben Allen, Selena Forrest and Aqua, Iris Law and Jyrrel Roberts as well as Abby Champion and Patrick Schwarzenegger. Fall denim styles include jean jackets, logo embroidered separates and athleisure designs.

Everyone's favorite calcium, lime and rust cleaner, CLR, goes edgy in a new spot produced by Austin production company Moon Pie Media and directed by newcomer Carter Pagel. In this 30 second ad for web and broadcast, everything is sparkling clean. Well, almost everything. Film advertisement created by Moon Pie Media, United States for CLR, within the category: House, Garden.

ABSOLUT was about to make it’s first big campaign in Slovakia. Based on Absolut’s worldwide brand heritage of bringing different people together to share good times, it launched a largely controversial campaign that digged deep into Slovak culture. Featuring a black female singer along with a well known folklore song verse “Slovak mothers great daughters you have” it bursted the advertising bubble immediately, becoming the number one topic in the society for weeks. Integrated advertisement created by Triad, Slovakia for Absolut, within the category: Alcoholic Drinks.

Film advertisement created by Grey, United States for Pringles, within the category: Confectionery, Snacks.

Film advertisement created by M&C Saatchi, South Africa for Dementia SA, within the category: Health.

Film advertisement created by The Gate, United States for Garanimals, within the category: Fashion.

Film advertisement created by BBDO, United Kingdom for Cesar, within the category: Pets.