Film advertisement created by Neverland, United Kingdom for Ladbrokes, within the category: Gambling.

Discreetly communicating to local and Arab women on a subject that is taboo in their culture through the use of a unique yet cost effective method in a very unexpected venue. Direct advertisement created by The Classic Partnership, United Arab Emirates for Medcare Women & Children Hospital, within the category: Health.

Film advertisement created by BarrettSF, United States for Sutter Health, within the categories: Health, Professional Services.

There are a lot of reasons for joining the Swedish Armed Forces. The most apparent, is probably to defend one of the most progressive countries in the world*. But there are also more individual reasons. For instance, the chance to move out of your parents´ house or getting a break from your studies. This campaign focuses on a variety of reasons for joining The Swedish Armed Forces. Each of the three films exemplify a few of them – some broad, some highly personal. * According to a study by the Institute for Future Studies Film advertisement created by Volt, Sweden for Swedish Armed Forces, within the category: Public Interest, NGO.

Film advertisement created by Grey, Israel for Pelephone, within the category: Electronics, Technology.

Dutch Customs wanted to inform travelers that it's illegal to bring back fake designer bags and small knifes from holiday destinations around the world. We created retargeting banners in which street vendors try to sell you these products and placed them on travel websites. Thanks to the retargeting technique, the street vendors followed you around, popped up when least expected and they got more desperate each time. And after their little sales pitch, we delivered our message; this is not OK. Digital advertisement created by JWT, Netherlands for Dutch Customs, within the category: Professional Services.

Ambient advertisement created by Lg2, Canada for Farnham Ale & Lager, within the category: Alcoholic Drinks.

Film advertisement created by BBDO, Ireland for GAA, within the category: Sports.

Guy Ritchie directs the latest film for Nike, starring Wenger, Fabregas, Gallas, Ronaldo and Rooney. Film advertisement created by 72andSunny, Netherlands for Nike, within the category: Fashion.

To help beat the working from home blues this holiday season, we’ve launched Will From HomeTM — an exciting new initiative that lets you bring the magic of the office to your home office by renting all your favourite co-workers. Happy Holidays from everyone at Will! Film advertisement created by Will, Canada for Will, within the category: Agency Self-Promo.

Film advertisement created by SapientRazorfish, United States for Dunkin' Donuts, within the category: Food.

Instead of simply creating a campaign that encourages donations, “Endangered Love” takes a different approach to raising awareness around WCFF’s cause. DDB New York created the brand with the simple thought that the most effective way to avoid extinction is having sex. Digital advertisement created by DDB, United States for Wildlife Conservation Film Festival, within the category: Public Interest, NGO.

Film advertisement created by Marcel, France for France 24, within the category: Media.

Audio advertisement created by Bleublancrouge, Canada for SERIES+, within the category: Media.

URL: http://www.romaniansaresmart.com/ If you search the internet with the phrase “Romanians are”, the suggestions automatically generated by Google are extremely negative for Romanians: “Romanians are rude”, “Romanians are thieves” etc. We decided to change this until December 1st, when it’s actually Romania’s national Day. This can be changed if we have as many people as possible – from Romania and abroad – searching the internet for “ Romanians are smart” or “Romanians are beautiful” or other such positive phrases. Digital advertisement created by McCann, Romania for ROM, within the category: Confectionery, Snacks.

Film advertisement created by Think, Germany for Audi, within the category: Automotive.

Film advertisement created by DDB, Poland for Tiger Energy Drink, within the category: Non-Alcoholic Drinks.

Film advertisement created by Karmarama, United Kingdom for Bombardier, within the category: Alcoholic Drinks.

Film advertisement created by BBDO, New Zealand for New Zealand Transportation Agency, within the category: Transport.

Film advertisement created by Altmann + Pacreau, France for Smartbox, within the category: Retail Services.