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Film advertisement created by AJF, Australia for Dare Cold Pressed, within the category: Non-Alcoholic Drinks.
Ambient advertisement created by Y&R, Peru for Movistar, within the category: Electronics, Technology.
Digital advertisement created by NODUCK, Belarus for National Art Museum of the Republic of Belarus, within the category: Electronics, Technology.
Film advertisement created by Crown Chimp, United States for SMP, within the category: Hospitality, Tourism.
Eandis and Infrax, the two large companies that were responsible for the distribution of gas and electricity in different parts of Flanders have merged. From now on, the new entity will be called Fluvius. In order to help Fluvius quickly build brand awareness and demonstrate the added value for its customers, BBDO has developed a launch campaign. Based on very smooth stories - on TV, radio, social and DM - the campaign illustrates how effortlessly Fluvius brings electricity and natural gas to the consumer. Film advertisement created by BBDO, Belgium for Fluvius, within the category: Industrial, Agriculture.
Digital advertisement created by Mortierbrigade, Belgium for Nationale Loterij, within the category: Gaming.
To introduce the new Amazon Original series, Carnival Row, we created a tease that clearly delineates the caste system of this fantasy world in a simple, stunning visual.
Film advertisement created by Caldas Naya, Spain for Caixa, within the category: Finance.
Work of a craftswoman who struggles to survive in the draught ridden Northeast region of Brazil. Direct advertisement created by Ageisobar, Brazil for I.A.R., within the category: Public Interest, NGO.
Film advertisement created by Sid Lee, France for Simmons, within the category: House, Garden.
PSA from the Coalition to Stop Gun Violence urging Americans to "Stand up to 'Stand Your Ground'" laws in 26 states across the country. Music by Future Perfect Music
Digital advertisement created by Grey, Spain for Durmet, within the category: House, Garden.
Film advertisement created by TBWA, France for U Shops, within the category: Retail Services.
Advertising agency Humanaut launched a national ad campaign for Brooklyn, New York based home furnishings retailer West Elm. The integrated effort debuted Oct. 9 and features a 30-second TV commercial, five 15-second web spots, banner ads and social media. This is West Elm’s first-ever TV campaign and Humanaut’s first work for the brand. Get “House Proud” is about celebrating those seemingly small moments in your life that actually feel like huge victories on your journey to expressing your personal style at home, as an adult. In the tongue-in-cheek TV spot, a narrator leads viewers through a series of slow-motion scenes where homes—and West Elm customers—are transformed by key furniture pieces, such as a mid-century modern dresser, white-linen sofa and a sustainably sourced coffee table. “People suddenly think they should take their shoes off when they walk in to your house,” she notes as a host appears bewildered by her guest’s gesture. In another scene, a woman relishes her new living room piece as we’re told: “Your couch has another couch for your feet—it’s called a chaise.” Social media will carry the hashtag #mywestelm, which customers regularly use when sharing pictures of their homes proudly featuring their West Elm furniture and decor. “There comes a moment in everyone’s life when they buy an item for their home that gives them a true sense of pride—it’s like you've crossed over and finally become an adult,” said David Littlejohn, Humanaut’s Chief Creative Director. “We wanted to capture those genuine moments and encourage everyone to get ‘House Proud’ thanks to West Elm's affordable assortment of modern, artful designs, handcrafted pieces and sustainably sourced products.” West Elm is a member of the Williams-Sonoma, Inc. portfolio of brands. Headquartered in Brooklyn, NY, West Elm harnesses the power of design and human connection to enrich lives. Everything West Elm does is designed to make an impact, from creating unique, affordable designs for modern living, and commitments to Fair Trade Certified, from LOCAL and handcrafted products to community-driven collaborations and events. It currently operates 103 stores in the U.S., Canada, UK and Australia, ships internationally to customers worldwide and has unaffiliated franchisees operating stores in Mexico, the Middle East, Philippines and South Korea. Film advertisement created by Humanaut, United States for West Elm, within the category: House, Garden.
Film advertisement created by McCann, Peru for Domund, within the category: Public Interest, NGO.
To raise awareness for Free Basics (by Facebook) and the fact that 60% of the world still doesn’t have internet, we turned the clocks back to 2004 for each Facebook user, with an important message and call to action. Digital advertisement created by Miami Ad School, United States for Facebook, within the category: Electronics, Technology.
Created by Goodby Silverstein & Partners, the updated “Device Free Dinner” campaign ads for Common Sense Media star Will Ferrell and familiar scenarios that could be plucked from anyone's dining room. In the ads, a family has settled into dinner and someone won't get off their phone. Only instead of a surly teenager or precocious child, it's a parent. A famous parent all in the hopes of adding awareness to the movement of Device Free Dinner. Film advertisement created by Goodby Silverstein & Partners, United States for Common Sense Media, within the category: Media.
Film advertisement created by Saatchi & Saatchi, United Kingdom for Direct Line Group, within the category: Finance.