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Film advertisement created by TRY, Norway for Hafslund, within the category: Public Interest, NGO.
Film advertisement created by AKQA, United States for Nike, within the category: Fashion.
Film advertisement created by Leagas Delaney, Germany for Followfish, within the category: Food.
When Samsung approached us with a brief to promote their new Anti-Tangle vacuum, we thought about all kinds of people that might benefit from a technology that makes certain long hairs do not get entwined in the vacuum's turbine – thereby neutralizing it. But from hippies, Rapunzels and Princesses Leia of the world, conversation quickly turned to other hair-abundant creatures and came to rest on pets. But what could possibly connect between pets and vacuums? After some research we discovered that while 17% of people refuse to adopt a pet because of the hair they shed, 37% could be persuaded to adopt one if the hair issue was solved. So we decided to do just that! So in cooperation with the country's leading Pet Shelter "Let Animals Live", Samsung gave people the opportunity to adopt a pet and get a free Samsung Vacuum with advanced Anti-Tangle Technology that prevents it from clogging up with hair and fur. Film advertisement created by Leo Burnett, Israel for Samsung, within the category: Electronics, Technology.
Following the success of last year’s award-winning Upside Down Kitchen campaign with Hannah Hart, Glad once again shows us the sealing power of Press’n Seal—this time with a rugged, Off-Road Kitchen Challenge starring popular YouTube Creator, comedian and TV and podcast host, Grace Helbig. In the video, Grace attempts to make an elegant, “Instagram-worthy” poke bowl—all while bumping along a country road in a kitchen built on the back of a moving flatbed truck. Using a variety of fresh ingredients (we’re talking fish!), sealed safely in their bowls with Press’n Seal, Grace peels back the seal one by one to release the ingredients and hilariously assemble the final dish. It's “classic kitchen aesthetic meets the rugged outdoors” Film advertisement created by Portal A, United States for Glad, within the category: House, Garden.
Film advertisement created by Independiente, Panama for Subaru, within the category: Automotive.
Film advertisement created by Saatchi & Saatchi, Singapore for Safeguard, within the category: Health.
Film advertisement created by Lg2, Canada for Fenplast, within the category: House, Garden.
Ambient advertisement created by Easton, Uruguay for Samsung, within the category: Electronics, Technology.
Hallenstein Brothers launch their innovative High Performance Suit range with a TVC filmed at the iconic Bonneville Salt Flats in Utah. The campaign features motocross legend Carey Hart and crew putting the suits through the paces in the extreme desert heat. Film advertisement created by Lachlan McPherson & Friends, New Zealand for Hallenstein Brothers, within the category: Fashion.
Film advertisement created by DDB, Latvia for LiveRiga, within the category: Hospitality, Tourism.
Pit-Product has been a part of Finnish Atria Oyj Group. The notion “sisu” (a Finnish unrenderable word standing for laboriousness, consistency and ability to finish what you have started) has become an irreplaceable part of the company’s corporate culture. The main characters of the video – as any true Finn – are not used to expressing emotion at the moments of extreme happiness. All they can do is to strike up their favorite song! We showed the moment of bliss performed by Finnish actors Janne Matilla and Aku Sipola and directed by their compatriot Mikko Lehtinen. The heroes sing the famous folk song Läksin minä kesäyönä käymään that glorifies the beauty of nature and peace of mind. Meat delicacies by “Pit-Product” fit perfectly into Finnish philosophy and make an appetizing complement to the beauty of the moment. Film advertisement created by Voskhod, Russia for Pit-Product, within the category: Food.
I love Pizza Pizza is a new pizza restaurant located in a mall far from the food court, best known because it the only one sells pizza in slices. We needed to get people to know the pizza place so it was very important that we build a community of possible customers. Facebook is the most growing social network in Ecuador, so there they were. We needed that people between 15 and 28 years old will get in touch with the brand, know that we were located in this mall, not in the foodcourt, but we were the only food place before the movie theater. We targeted young people, very interested in sharing in their social media networks. Then we have the idea. It's forbidden to get in the theater with food not being bought there, so we created PIZZA NINJA, a guerrilla digital campaing that taught people how to get in the movie theater with pizza slices, without leaving traces...like a ninja. We decided to build a community in facebook through a creative campaign that they will enjoy. Here in Ecuador movie theaters only sell pop corn, nachos and hotdogs at very expensive prices so we decided to give an idea to buy our pizza before going to the cinema, and eat it while you were in the movies. We gave funny content to the fans and begun to share their experiences. Tips and new ninja strategy were delivered every week, and fans started to come. In just 6 months and with no budget for facebook ads or other media we reach to a community of 200.000 fans in facebook in Ecuador winning over Pizza Hut, Domino's and Papa Johns, becoming the number one retail food brand community and took us to be in the top 10 brands in all Ecuador. A simple creative campaign with no budget that exceeded all expectatives. Although Pizza ninja did not indented, it became a product and sold over 150 pieces and brought new customers in the pizza place thanks to the campaign. They were eating and knowing the place because our interaction in facebook. Fans started to give ideas and share their ninja experience, how to make no sound while unwrapping the aluminum foil, just as one of the suggestions when this started. The campaign have to end after the movie theater became aware of the reach of the campaing and was afraid the it threatened their snack bar sells. We took it down from the fanpage but the audience is still growing. The campaign is known in all country of LatinAmerica because it's creativity an low budget strategy. Digital advertisement created by Laika, Ecuador for I Love Pizza Pizza, within the category: Food.
The Inappropriate Cat enjoys craft beer, Crack Fries and profanity-laced insults. He hates dogs. Loathes their existence. The Inappropriate Cat does not, and will not, refrain from sharing his opinions and providing timely critical criticisms. In this video, you’ll hear his thoughts on linguistics, political propaganda, and HopCat’s famous Vladimir Poutine. If you like what you hear, share it with your friends -- even if it’s just to piss off Sarah, the dog lover. Just, please, don’t call it a “funny cat video.” Me-f***ing-ow. His words. Not ours. Digital advertisement created by Fairly Painless Advertising, United States for HopCat, within the category: Food.
Film advertisement created by DDB, Argentina for Ineco, within the category: Public Interest, NGO.
Film advertisement created by BBDO, New Zealand for Burger King, within the category: Food.