Happy Talk Like a Pirate Day. Wiggle Your Toes Day. National Ship in a Bottle Day. Thanks to social media, there's one of these not-so-special days, pretty much every single day of the year—and millennials can't get enough of them. So, we invited this penny pinching generation to celebrate all these small days they love so much, with a treat at a small price. Digital advertisement created by Cossette, Canada for McDonald's, within the category: Food.

One in five calls to 9-1-1 is not a real emergency. These calls tie up the phone lines and take resources away from people who need immediate help in real emergency situations. Audio advertisement created by Cossette, Canada for E-Comm 911, within the category: Public Interest, NGO.

One in five calls to 9-1-1 is not a real emergency. These calls tie up the phone lines and take resources away from people who need immediate help in real emergency situations. Audio advertisement created by Cossette, Canada for E-Comm 911, within the category: Public Interest, NGO.

Film advertisement created by FCB, United Kingdom for Department for Education, within the category: Public Interest, NGO.

Content advertisement created by Copacino+Fujikado, United States for The Sound Food Uprising, within the category: Public Interest, NGO.

Content advertisement created by Copacino+Fujikado, United States for The Sound Food Uprising, within the category: Public Interest, NGO.

Film advertisement created by Y&R, United States for Reliant, within the category: Professional Services.

Audio advertisement created by Jotabequ, Costa Rica for Hyundai, within the category: Automotive.

Great developers and creatives can be very hard to reach with job ads, as most of them are perfectly happy where they are. So to get to them, we needed to get under the radar. A few days before Christmas we delivered the «trojan beer» to our main competitors: A crate of specially designed beers camouflaged as a friendly christmas gift. But after a day in the fridge, temperature sensitive ink made the label turn into a job ad.

The opioid crisis has reached epidemic proportions in the U.S. To raise awareness, while also reducing the stigma associated with opioid consumption, we made people relate to the problem throughout an everyday practice. When binge-watching your favorite show, your brain produces dopamine, and your body experiences a drug like high. Film advertisement created by Miami Ad School, United States for Netflix, within the category: Media.

Bulletproof ® 360, creator of its namesake ‘butter coffee’ and other cutting-edge food and nutrition products, approached creative agency Tether to promote Bulletproof® Coffee Cold Brew, its first ready-to-drink coffee product intended to help the brand expand its consumers beyond its core base of biohackers and fitness enthusiasts. Capitalizing on the new-year mindset and the quest to seek self-improvement, the “You. Only Better.” campaign showcases how Bulletproof Coffee fuels your mind and body so you feel like you—only better—with scenes of relatable people feeling their best. Digital advertisement created by Tether, United States for Bulletproof, within the category: Non-Alcoholic Drinks.

Bulletproof ® 360, creator of its namesake ‘butter coffee’ and other cutting-edge food and nutrition products, approached creative agency Tether to promote Bulletproof® Coffee Cold Brew, its first ready-to-drink coffee product intended to help the brand expand its consumers beyond its core base of biohackers and fitness enthusiasts. Capitalizing on the new-year mindset and the quest to seek self-improvement, the “You. Only Better.” campaign showcases how Bulletproof Coffee fuels your mind and body so you feel like you—only better—with scenes of relatable people feeling their best. Audio advertisement created by Tether, United States for Bulletproof, within the category: Non-Alcoholic Drinks.

Bulletproof ® 360, creator of its namesake ‘butter coffee’ and other cutting-edge food and nutrition products, approached creative agency Tether to promote Bulletproof® Coffee Cold Brew, its first ready-to-drink coffee product intended to help the brand expand its consumers beyond its core base of biohackers and fitness enthusiasts. Capitalizing on the new-year mindset and the quest to seek self-improvement, the “You. Only Better.” campaign showcases how Bulletproof Coffee fuels your mind and body so you feel like you—only better—with scenes of relatable people feeling their best. Audio advertisement created by Tether, United States for Bulletproof, within the category: Non-Alcoholic Drinks.

Film advertisement created by Ogilvy, France for Stimorol, within the category: Confectionery, Snacks.

Film advertisement created by Ogilvy, France for Stimorol, within the category: Confectionery, Snacks.

Film advertisement created by El Ruso de Rocky, Spain for Plátano de Canarias, within the category: Food.

Film advertisement created by SEK, Finland for Juhla Mokka, within the category: Non-Alcoholic Drinks.

Film advertisement created by UT Arlington, United States for Sierra Club, within the category: Public Interest, NGO.