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Digital advertisement created by Red Pepper, Russia for Charity Garage Sale, within the category: Public Interest, NGO.

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Direct advertisement created by Ogilvy, Hong Kong for Maxis, within the category: Electronics, Technology.

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Film advertisement created by JWT, United Kingdom for Berocca, within the category: Pharmaceutical.

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Film advertisement created by BETC, France for Canal+, within the category: Media.

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Film advertisement created by TBWA, Australia for Foxtel, within the category: Electronics, Technology.

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Film advertisement created by BBDO, France for Mercedes, within the category: Automotive.

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Ambient advertisement created by Y&R, Peru for Movistar, within the category: Electronics, Technology.

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Film advertisement created by CP+B, United States for Xbox, within the category: Gaming.

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Film advertisement created by King James, South Africa for Beacon, within the category: Confectionery, Snacks.

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We want people to drink Beck’s responsibly – that’s why we created a mobile app that tests your sobriety. When drunk, one cannot perform even the simplest task – like fitting a key into a keyhole. And, as we all know, Beck’s logo is - a keyhole with a key! So, we designed the simple sobriety test app: in order to test your driving ability, you need to keep a key in a moving keyhole for 25 seconds. Fail to do so, and the app automatically dials the cab company in your area. When you drink and drive, there’s no going Beck’s! Digital advertisement created by Leo Burnett, Serbia for Beck's, within the category: Alcoholic Drinks.

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Digital advertisement created by Miami Ad School, Argentina for Apple, within the category: Electronics, Technology.

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With recklessness tutorials of motorcyclists Instituto Nacional de Seguros makes aware about driving with caution. If you drive through the streets of Costa Rica it is possible that some of these scenarios sound familiar: motorcycles passing by double yellow line, bordering between buses, skipping traffic lights, disrespecting the speed limit and even driving on the sidewalk. The most alarming thing is that motorcyclists, making up only 18% of the total vehicle fleet, account for 44% of deaths in traffic accidents. According to the Road Safety Council, the great majority of accidents are caused by the imprudence of drivers. For this reason Instituto Nacional de Seguros, in its most recent road safety campaign, exposes through 4 tutorials the consequences of driving recklessly, and asks drivers to “be really smart", driving with care. Each tutorial is different: "How to overtake on a turn?", "How to overtake in traffic?", "How to run a red light?" and "How to exceed the speed limit?". These tutorials are told by former motorcyclists who were real victims of motorcycle accidents and lost some of their limbs. These people agreed to be part of the INS awareness campaign and recreate the attitudes of reckless motorcyclists in order to eradicate the irresponsible culture when driving a motorcycle. These tutorials tell, step by step and in an ironic way, how to do these imprudent things, which were chosen as representative of the different types of "smart ass" that motorcycle drivers have in Costa Rica. The contents feed on the attitude of many drivers who believe that "being the smartest" or "the best at the wheel" are immune to road accidents, and forget that motorcyclists are the most exposed to suffering serious accidents. The videos aim to talk to all motorcycle riders in the country and also to those who are thinking of buying one. It is a reality that in the country motorcycles are an intelligent option for mobility, however it is imperative that there is a change in driving behavior and a strong culture of prevention so that the number of accidents is reduced. Film advertisement created by Ogilvy, Costa Rica for Instituto Nacional de Seguros, within the category: Public Interest, NGO.

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As Flirt.com conducted research and interviewed users, they discovered a common behavior pattern. For many it is easier to break the ice online than to start a conversation face-to-face, especially in the fast-paced settings of social encounters. That is why online dating can serve as the perfect first step to meeting new people. Admittedly, Flirt.com focuses on the easy going side of dating, offering its users many ways to strike up conversations and make quick connections.

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Film advertisement created by Leo Burnett, Portugal for IndieLisboa, within the category: Recreation, Leisure.

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Film advertisement created by TBWA, Sweden for Canal Digital, within the category: Media.

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Film advertisement created by Duncan/Channon, United States for Kona, within the category: Alcoholic Drinks.

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Change is the new constant, sounds paradoxical right? When everything around you is continually changing, you ought to wonder how new, is “new.” Fynd, the online fashion app in its latest commercial fires this question towards young Indian millennials.

Mom

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One of India's largest online furniture stores, Urban Ladder opened its first physical store in July 2017. These radio spots were released to let people know of our on-ground presence.




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