DACIA cars are the smart choice. They have everything a person really needs - such as the Media Nav multimedia system, the rear-view camera, generous interior spaces, robustness, and much more, at a fair price. But how do we convince people to buy a DACIA, when other brands are constantly luring them with extras that they will never use? Creating a new line of accessories specially made to satisfy the desire of those who really insist on having unnecessary equipment in the car – The DACIA Unnecessories. See all the Dacia Unnecessories here: www.unnecessories.com Film advertisement created by Publicis, Portugal for Dacia, within the category: Automotive.

Film advertisement created by Kingdom Digital, Malaysia for Novartis, within the category: Pharmaceutical.

Digital advertisement created by BBDO, United Kingdom for Snickers, within the category: Confectionery, Snacks.

Ambient advertisement created by Scanad, Kenya for Discover Movies, within the category: Media.

Although Atlanta has experienced unprecedented growth in recent years, the city continues to face challenges that are key to maintaining its vitality and keeping a competitive edge. Like how to attract and retain the creative class. Leadership Atlanta, an organization made of up of the city's top thought leaders dedicated to building a better community through education and civil involvement, has tapped into Atlanta's advertising community and asked iris Worldwide to create a video to encapsulate this challenge and inspire Atlantans to submit solutions at the inaugural (co)lab Summit on September 22nd, colabsummit.com. To engage and motivate its audience, iris created a video featuring an unlikely spokesperson: A zombie with a highly refined palate. Digital advertisement created by Iris, United States for Leadership Atlanta, within the category: Public Interest, NGO.

Today, any keen professional with a smart device can't really feel away from work and pressure. Even if he is at a liberating place he might still "not be there". His smartphone helps him stay attached to work or to social networks, constantly receiving emails and notifications. Our conclusion: keen professionals have forgotten the true purpose of free time. Amstel created the first ever wardrobes for mobile phones in different venues. People who leave their phones there, get an Amstel key and a free Amstel beer in order to enjoy their time and conversations undistracted. We remind people that drinking beer should stay pure and undiluted with other activities such as work and social activities such as Facebook, Twitter, Instagram. Ambient advertisement created by NEXT-DC, Bulgaria for Amstel, within the category: Alcoholic Drinks.

DACIA cars are the smart choice. They have everything a person really needs - such as the Media Nav multimedia system, the rear-view camera, generous interior spaces, robustness, and much more, at a fair price. But how do we convince people to buy a DACIA, when other brands are constantly luring them with extras that they will never use? Creating a new line of accessories specially made to satisfy the desire of those who really insist on having unnecessary equipment in the car – The DACIA Unnecessories. See all the Dacia Unnecessories here: www.unnecessories.com Film advertisement created by Publicis, Portugal for Dacia, within the category: Automotive.

In our new top-to-bottom rebranding campaign for jewelry retailer Jared, we created something that celebrates devotion in all its forms. The work here depicts vignettes with roles reversed, reimagined and reconstructed in moments of celebration both quiet and exuberant: a nightclub engagement; an unexpected moment of surprise in front of strangers; and a couple’s love creating a blended family in a morning campsite proposal. All proving that the desire to commit ourselves deeply to another person is something we all share, even if the players in every story are different. Film advertisement created by McKinney, United States for Jared The Galleria of Jewelry, within the category: Personal Accessories.

Direct advertisement created by Blink Digital, India for KFC, within the categories: Food, Gaming.

Many doctors don't know how to treat menopause. It's understandable, as the most prestigious book of medical science hardly tackles this topic. We created a new chapter for this book with the content it should always have had. Content advertisement created by Miami Ad School, Spain for The Case For Her, within the category: Public Interest, NGO.

Since the summer, Blick and SonntagsBlick readers have been able to upload their wishes to a dedicated Blick microsite. With a little luck, these wishes will be fulfilled by the Blick Group’s helpful wish team. Almost 30 very different people, all with very different wishes, have already seen their dreams come true. Many of these touching wishes and the unexpected way in which they were fulfilled are entertaining stories that create interesting content for the editorial teams of the Blick titles. This enables not only those who sent in a wish, but also the readers to enjoy the campaign, and allows the Blick titles to demonstrate how close they are to their target group. Digital advertisement created by Jung von Matt, Germany for Blick, within the category: Media.

Film advertisement created by Y&R, Italy for Progetto Itaca, within the category: Public Interest, NGO.

Film advertisement created by Innocean, India for Hyundai, within the category: Automotive.

Content advertisement created by Anomaly, United States for Johnnie Walker, within the category: Alcoholic Drinks.

Film advertisement created by Lg2, Canada for Agropur, within the category: Non-Alcoholic Drinks.

In-store, 12-foot wide by 27-inch tall digital menu boards, showcasing the making of delicious Wetzel’s Pretzels snacks. Outdoor advertisement created by O'Leary and Partners, United States for Wetzel's Pretzels, within the category: Food.

Film advertisement created by Berlin Cameron, United States for AIG, within the category: Finance.

Digital advertisement created by Publicis, Canada for WestJet, within the category: Transport.

Film advertisement created by TBWA, Spain for Association for the right to die with dignity, within the category: Public Interest, NGO.