Direct advertisement created by Blink Digital, India for KFC, within the categories: Food, Gaming.

Many doctors don't know how to treat menopause. It's understandable, as the most prestigious book of medical science hardly tackles this topic. We created a new chapter for this book with the content it should always have had. Content advertisement created by Miami Ad School, Spain for The Case For Her, within the category: Public Interest, NGO.

Since the summer, Blick and SonntagsBlick readers have been able to upload their wishes to a dedicated Blick microsite. With a little luck, these wishes will be fulfilled by the Blick Group’s helpful wish team. Almost 30 very different people, all with very different wishes, have already seen their dreams come true. Many of these touching wishes and the unexpected way in which they were fulfilled are entertaining stories that create interesting content for the editorial teams of the Blick titles. This enables not only those who sent in a wish, but also the readers to enjoy the campaign, and allows the Blick titles to demonstrate how close they are to their target group. Digital advertisement created by Jung von Matt, Germany for Blick, within the category: Media.

Film advertisement created by Y&R, Italy for Progetto Itaca, within the category: Public Interest, NGO.

Film advertisement created by Innocean, India for Hyundai, within the category: Automotive.

Content advertisement created by Anomaly, United States for Johnnie Walker, within the category: Alcoholic Drinks.

Film advertisement created by Lg2, Canada for Agropur, within the category: Non-Alcoholic Drinks.

In-store, 12-foot wide by 27-inch tall digital menu boards, showcasing the making of delicious Wetzel’s Pretzels snacks. Outdoor advertisement created by O'Leary and Partners, United States for Wetzel's Pretzels, within the category: Food.

Film advertisement created by Berlin Cameron, United States for AIG, within the category: Finance.

Digital advertisement created by Publicis, Canada for WestJet, within the category: Transport.

Film advertisement created by TBWA, Spain for Association for the right to die with dignity, within the category: Public Interest, NGO.

Film advertisement created by TBWA, France for McDonald's, within the category: Food.

Film advertisement created by Happiness, Belgium for Record Bank, within the category: Finance.

Film advertisement created by Miami Ad School, United States for Boston Pizza, within the category: Food.

Direct advertisement created by Kausa, Paraguay for Amnesty International, within the category: Public Interest, NGO.

Targeting apathy and misconceptions around the commitment needed to become a Reservist, the film execution powerfully highlights the way in which the Army helps you become a better you, whilst maintaining a full-time job. Film advertisement created by Karmarama, United Kingdom for Army Reserve, within the category: Public Interest, NGO.

Film advertisement created by Ogilvy, Singapore for Pond's Men, within the category: Beauty.

Talented front-end developers are hard to find and Uncles first efforts did not deliver the kind of talent we needed. An analysis of the "touch points" of the target audience reveled a high affinity towards online gaming - especially "first person shooters". We decided to focus our communication strategy around online gaming and moved our recruitment campaign into the digital space. In order to have the right kind of voice and be able to integrate our message in this environment we struck a sponsorship deal with the most popular Team Fortress 2 clan - they became our representative and voice of the Uncle brand. Digital advertisement created by Grey, Denmark for Grey, within the category: Agency Self-Promo.

A good video game is like a good movie: it needs a good bad guy. And a bad guy is someone with a history. In Far Cry 5, the villain is called Joseph Seed. He is the prophet of the Eden’s gate church in Montana. Joseph has a very precise mission in this life: save 3000 souls before the end of the world. Whether they want it or not. Film advertisement created by DDB, France for Ubisoft, within the category: Gaming.