"The video filmed by professionals in a controlled environment. All safety measures have been taken. DO NOT ATTEMPT". It says it all – launching a brand new GMC Sierra AT4 in Saudi Arabia. Luckily, we had some job to do in the video too – desert, water, falcon shots... this is the magic of CGI. The pleasure is ours. Film advertisement created by Prodigious, Saudi Arabia for GMC, within the category: Automotive.

In Brazil there are over 11 million women who raise their children alone. (Source: IBGE - Brazilian Institute of Geography and Statistics) Most of them are black, low-income women, who live in serious social vulnerability, suffer with discrimination and are underemployed. (Source: UN Women) This family structure is very common in the football world Ambient advertisement created by Agencia3, Brazil for Botafogo, within the category: Public Interest, NGO.

This powerful suicide awareness campaign, titled The Lost Ashes, featured 215 urns to symbolise the 215 lives lost to suicide since the start of the 2019 Ashes series. It was created in association with Youth Mental Health Matters and Opening Up Cricket and appeared outside Old Trafford cricket ground on the final day of the Ashes. The project’s aim was to create more awareness of the UK’s biggest killer of under 35 year old males in a sporting arena that is particularly affected by mental health issues. Experiential advertisement created by TBWA, United Kingdom for Opening Up Cricket, within the category: Public Interest, NGO.

Mercedes-Benz has partnered with All Tricks, a sports equipment manufacturer, to create a team of cyclists. The goal of this campaign created by agency Rapp / Proximity was to link the passion for the road, the appeal of kilometers between car and cycling enthusiasts alike, "Call of the Wheel" Left Productions has produced a series of video vignettes and a brand film that plunge into the heart of this team, and follow them in their preparation for the "Tour Stage" of the famed Tour de France. Film advertisement created by Proximity, France for All Tricks, within the category: Automotive.

VR / 360 video to show that in Jorge M. Rodrigo Ad Studio, even if we go to 1000km on vacation, we are always thinking of new ideas 360º.

Film advertisement created by HarrimanSteel, Netherlands for Toms, within the category: Public Interest, NGO.

Minorities make up a significant portion of the outdoor industry, yet they are barely visible looking in. Filson is changing the way we think about what it means to be outdoorsy. The Outsiders is not an ad campaign. It’s a movement to create space and growth for people of color in the outdoor community.

Creative Essence is a unique blend of curiosity, passion and sweat mixed with Nordic ingredients and design. It’s a true celebration of diversity, ambition and the culture of Mirum Helsinki as each employee has been involved in the project by donating a drop of their sweat in the hopes of “seducing” brand new colleagues. To learn more about Creative Essence please visit creativeessence.mirum.fi

"Stream and Tough Guy" is a brand new Creative Shop out of Lisbon, Portugal. To launch the agency, Joao Ribeiro (Managing Partner) went as a contestant on the TV Show "The Price is Right", the most watched late afternoon show in Portugal, in an effort to get on brand's radars. How? Well, there's a very well known segment on the show where contestants get to send their best regards to friends and family who might be watching. So, unbeknownst to the show's production, Joao sent his best not to people he knows but to people he wants to meet (Marketing Leads for big brands). After the show aired (live) this video entitled “The Press is Right” was launched on LinkedIn and the respective Marketing Leads were tagged. Some of the targeted people had already heard that their names were mentioned on the TV Show, they just didn’t know why. Their reaction was great. Stream and Tough Guy got tons of amazing feedback from the Press Release both directly from the targeted Marketing Leads but also from other Marketing Leads from other brands that loved the idea. The Creative Shop got assigned 3 projects as a direct result of the stunt and lots of other promising meetings. Oh, yes, and João got on to win an LCD TV and a linen sheet set.

50 years after Woodstock, the celebrated rock n’ roll photographer Henry Diltz sits in front of the camera to reminisce about how he captured one of the most influential music festivals in history, in an early release of the third part of his upcoming docu-series produced by Los Angeles-based production company Keeper. Henry Diltz | Vol.3: Woodstock, directed by Scott Hanson, takes viewers back to the summer of ‘69 with never-before-seen images of the festival and an exclusive sit-down interview with Diltz as he recounts the origin of his career as the official Woodstock photographer and the stories behind the photos that graced legendary album covers and captured a golden era of rock n’ roll.

In Saudi Arabia, people love their culture, " Music, Food, clothes.. etc" So part of Pepsi with food global campaign we tried to mix Saudi Arabian Music with Saudi Arabian local food in a very trendy fast way to fit the digital media content, and to be part of the daily sharable content. Digital advertisement created by Kijamii, Saudi Arabia for Pepsi, within the category: Non-Alcoholic Drinks.

The problem: Our advertising agency was looking for a Russian-speaking art director who could create cool packagings. We wanted to have our ad published by all professional resources and to make sure that about millions of packaging designers learned about it. But we had no money for this! Solution: We invented a concept of packaging. Then we encrypted a message about open art director vacancy on a label. And after this we sent the case to the world's largest packaging resources where almost all designers are subscribers. The text of the ad was intentionally written in Russian. Therefore, when the packaging was published, the ad was understood only by our target audience, i.e. Russian-speaking designers. For everyone else, it was just ordinary packaging. Results: The ad was seen thousands of designers. We succeeded in bringing our message to the notice of our target audience only.The agency received dozens of CVs and hundreds of portfolios.

The United Nations designated worldwide that June 30 of each year would be the Day of the asteroids. It aims to create and awareness about asteroids and what can be done to protect the Earth, its families, communities and future generations from a catastrophic event.

Digital advertisement created by Cool Mind, Italy for Cisco, within the category: Automotive.

Ambient advertisement created by Foc, France for Sacem Museum, within the category: Recreation, Leisure.

Sanitary pads are wrapped in newspapers in India to prevent them from being seen. Owing to this, young girls grow up believing that periods are inauspicious, something that needs to be hidden. McKinsey Design takes a step towards helping these girls build a positive perception with periods from a young age. They do so by replacing the newspapers at medical stores with gift wrapping paper. A wrapped gift always gets kids excited about what’s inside. Not being ashamed of it from an early age will help them shape a future where pads don’t need to be wrapped at all. Design advertisement created by Miami Ad School, Germany for The Case For Her, within the category: Health.

The music industry needs to change to bring in new musical talent, as 90% of produced Hip Hop music never reaches out to an audience. With this campaign, we’re giving up-and-coming artists the chance to shine by being featured on Chance’s playlist on SoundCloud. Chance’s one of the biggest independent Hip-Hop artists in the world. He has had a longstanding relationship with the platform and is a big supporter of unsigned artists. Digital advertisement created by Academy of Art University, United States for SoundCloud, within the category: Music.

Film advertisement created by McCann, United States for Verizon, within the category: Public Interest, NGO.