Random Picks
It took years of hard work and overcoming obstacles for many NBA superstars before they won their first championship. During the NBA Playoffs, Budweiser will release six cans showcasing six past NBA Finals MVPs at the pinnacle of their craft. However, with the NBA AR app, users can get a deeper look at an obstacle each player experienced during his journey to the top. Digital advertisement created by Miami Ad School, United States for Budweiser, within the categories: Alcoholic Drinks, Sports.
Digital advertisement created by TBWA, Turkey for The Families of Missing Persons Association, within the category: Public Interest, NGO.
Every week in Chile, 3 teenagers commit suicide because of cyberbullying, one of the most memorable cases is Katy Summer's, a 16 year old young singer who took her own life in a Starbucks coffee shop in Santiago because of cyberbullying. “I don't want to say goodbye” is her last song, which was created with more than 1,000 audio and video files of her life thanks to Artificial Intelligence and a music composer. It's part of the #GoodbyeCiberBullying of La Familia agency for the Fundación Summer and Canal 13. The press described the song as the "Cyberbullying anthem" and it was sung by hundreds of people in the Lollapalooza Chile festival. This also allowed school and university talks all over the country, which are currently held and her song is covered by students. Integrated advertisement created by La Familia, Chile for Fundación Summer, within the categories: Media, Public Interest, NGO.
Digital advertisement created by JWT, Brazil for Tramontina, within the category: Electronics, Technology.
Narcos: Mexico - Cocaine Routes was created to show cocaine’s journey around the world. Every time a user enters their location within the site, our algorithm creates a personalised video selecting specific post produced scenes from all Narcos seasons, connecting in real time with Google web mapping technologies, merging satellite and Street View images; combining these elements with accurate routes and the specific transportation methods - air, land or sea, to create a hyper personalized video for each user. Visit cocaineroutes.com, an immersive, personalized video experience to promote the launch of Narcos: Mexico on Netflix, so people from around the world can discover how the Cartel of Guadalajara distributes a “package” to their exact location. Integrated advertisement created by Circus, United States for Netflix, within the category: Media.
In Colombia more tan 300 human rights defenders had been murdered to silence their ideas. And our solution is took the ideas of 11 threatened social right defenders and put them in national trending topic, spotify, unexpected places, outdoor places, billboards and more. Integrated advertisement created by BBDO, Colombia for United Nations, within the category: Public Interest, NGO.
The problem with how the news reaches us today, is that its not usually our choice what we read. Tailored algorithms on social media platforms populate our feeds with news articles that only confirm what we already believe about the world. Nothing can really be done about what articles we see on our News Feeds, until The Times and Sunday Times found a loophole: Banner Ads, the one thing that follows us everywhere, regardless of social media's algorithms. And that's how The Times and Sunday Times challenge us to think again. Introducing The Parallax Banner Ad, an interactive banner ad whose algorithm processes the article you're reading and offers a Times headline on the same topic, but with a different view. These banner ads will appear next to articles from publications with strong leanings, offering a way out of our echo chambers. Digital advertisement created by Miami Ad School, United States for The Times, within the category: Media.
Flowing free and creatively building a gender-balanced workspace that inspires everyone around us. That’s what we do too. This doesn't end on International Women's Day. But is the beginning of a new flow of thought in action!
How to show that agency really cares about creativity? Problem: Brand managers are truly unaware that their comments can bury advertising Task: To raise awareness about that problem among marketers IDEA: To turn clients’ comments into the paid services of the funeral bureau for ad ideas. Execution: The site of actually working funeral bureau was created to highlight the problem in the most memorable way
AbEXP is a Google Chrome extension, which uses ad-block technology to transform commercial banner ads on a website into an audio visual experience featuring music by electronic duo, Kenton Slash Demon.
The long-awaited sequel to the legendary 2004 RPG title has finally been announced fifteen years after the premiere of the first instalment. Paradox Interactive recently announced that it has been developing Vampire: The Masquerade – Bloodlines 2, the sequel to one of the most popular RPGs in the history of the video game industry. The first release in the revamped World of Darkness is highly promising, both in terms of the narrative and also from a technological standpoint – the game will feature real-time ray tracing and Nvidia’s DLSS technology, which uses AI to boost rendering performance on sharp images. Film advertisement created by Platige Image, Poland for Vampire: The Masquerade, within the category: Gaming.
Carnival is the scene of mixtures that do not work too well. Colombina, Pierrot and Harlequin are a fine example, as well as alcohol and driving, speeding and carelessness, as well as recklessness and the disuse of traffic safety equipment. In this case Carnival passes and the fantasy of accident can stay forever, along with the physical and / or mental scars and sequels. The DETRAN - MS campaign explores this rich carnivalesque universe and takes advantage of the typical atmosphere of a carnival ball, where a fantasy contest takes place, to alert drivers of vehicles, that there are different levels of hangover and psychological, is the worst of them.
HeForShe Arts Week is a project launched by UN Women. It unites art institutions to raise gender equality issue. Our goal was to create Arts Week's identity and organize the ceremony of the first Ukrainian award Women In Arts. The project was aimed to pay attention of our society to talented women in arts (artists, directors, writers, curators, actresses). Design advertisement created by ekonomika+, Ukraine for UN Women, within the categories: Public Interest, NGO, Recreation, Leisure.
2019 Clio Juror: Sophy Holland
Over 100,000,000 animals are involved in animal testing each year. Testmoji uses Apple’s new Animoji technology to create an awareness of this horrific abuse. Digital advertisement created by S.I. Newhouse School of Public Communications, United States for Apple, within the categories: Electronics, Technology, Public Interest, NGO.
In 2018, three species of animals became extinct on our planet. In Colombia four species are in danger of extinction because their habitats are disappearing and nobody is doing anything to help them. That’s why on Halloween, Almacenes Éxito decided to do something about it. Integrated advertisement created by BBDO, Colombia for Grupo Exito, within the category: Public Interest, NGO.
In Dubai, 83% of the population is composed of expats. Since social recognition is an important factor when deciding to buy a luxury item, that can be a problem for selling a car like INFINITI's. Our solution is to do a simple intervention at the showroom and offer a deal to possible customers. If they bought the cars, we would publish a press ad in their hometowns, sharing the good news with family and friends. An old-fashion press used to convince someone to buy a car thousands of miles away from where it was published. Film advertisement created by MulleLowe, United Arab Emirates for Infiniti, within the category: Automotive.
Anomaly has marked International Women’s Day by celebrating unreasonable women from around the world. This year, building on the launch of its global gender equality offering, Unreasonable Equals, Anomaly partnered with Unreasonable Studios, a global creative production company, to create a short documentary. The story focuses on the incredible journey of former undefeated seven times world champion boxer, Michele Aboro, from her beginnings in London to her present in Shanghai, China. It is a journey of breaking down barriers, from first learning boxing when the sport was banned for women to becoming an undefeated world champion, from professional athlete to gym owner to philanthropist, and from breast cancer survivor to mother and mentor.
Digital advertisement created by BriviaDEZ, Brazil for APAE, within the categories: Food, Public Interest, NGO.