Content advertisement created by Droga5, United States for Facebook, within the category: Electronics, Technology.

Film advertisement created by Human Design, United States for Ladder, within the category: Health.

When everybody is making wearable tech to help people monitor their performance, Global Sports Brand PUMA created a raceable tech gadget to improve the performance of runners in real-time. Introducing The PUMA BeatBot - a programmable, self-driving, line-following robot that inspires runners of all levels to push harder by giving them a real visual target to beat, not just the time on a stopwatch. Runners can enter the time and distance of the race they want to replicate, place the unit on the starting line of a track and go. The BeatBot will then pace out the programmed race. It allows runners to race their own best time, their rival’s best time and even Usain Bolt’s best time. With a top speed of 44kmh, BeatBot can recreate Bolt’s record-shattering 100m dash, giving runners a chance to experience firsthand just how fast the world’s fastest man can go. Ambient advertisement created by JWT, United States for Puma, within the category: Fashion.

Autodesk uses machine learning models built on Amazon SageMaker to help designers organize and sort through thousands of design options produced by their generative design process, and choose the most optimal option. See how Edera Safety, a design studio from Austria, built a better and more efficient back protector using Autodesk's generative design process.

October 14, 2012, Felix Baumgartner ascended 128,100 feet above Earth's surface to the edge of space in a stratospheric balloon. Millions across the globe watched as he opened the door of the capsule, stepped off the platform, and broke the speed of sound while free falling safely back to Earth. Felix set three world records that day—and inspired us all to reach beyond the limits of our own realities, and reimagine our potential to achieve the incredible. GoPro was honored to be a part of this epic achievement, with seven HERO2 cameras documenting every moment. From the airless freeze of outer space, to the record-breaking free fall and momentous return to ground—see it all through Felix's eyes as captured by GoPro, and experience this incredible mission like never before. No one gets you closer than this.

Pass the Plate website: http://thedonationplate.org Digital advertisement created by Leo Burnett, United States for Greater Chicago Food Depository, within the category: Public Interest, NGO.

Photographer: Todd Wawrychuk / ©A.M.P.A.S. Digital advertisement created by 180LA, United States for Hollywood Costume Exhibition, within the category: Recreation, Leisure.

Film advertisement created by MMB, United States for Ocean State Job Lot, within the category: Retail Services.

Film advertisement created by Mekanism, United States for It's On Us, within the category: Public Interest, NGO.

The objective of the campaign is to highlight the hundreds of dubious ingredients allowed in conventional foods to eliminate confusion between organic and other labels. The takeaway: Only organic provides true peace of mind because it never contains these 700+ ingredients featured in the videos. Digital advertisement created by Humanaut, United States for Organic Voices, within the category: Food.

Digital advertisement created by Thinkmodo, United States for unReal, within the category: Media.

In celebration of MGM Resorts International’s album UNIVERSAL LOVE, our collection of reimagined wedding songs for the LGBTQ community, Kesha has unveiled the music video for her song “I Need a Woman to Love Me” which appears on the album. The special music video directed by Lagan Sebert, sees Kesha on a journey to Vegas to officiate a same sex wedding. The wedding took place at Bellagio in Las Vegas on March 26th, the anniversary of the first same sex marriage license issued in the US. The couple in the video, Dani and Lindsay, were selected after they shared a heartfelt video showcasing their excitement to be married in Vegas. This wedding marks the third time Kesha has officiated a same-sex wedding. UNIVERSAL LOVE, celebrates the enduring and overwhelming power of love and music to unite and includes six boundary-changing songs from Bob Dylan (“He’s Funny That Way”), St. Vincent (“And Then She Kissed Me”), Benjamin Gibbard of Death Cab for Cutie (“And I Love Him”), Kele Okereke of Bloc Party (“My Guy”), Valerie June (“Mad About The Girl”), and Kesha. The compilation album, produced by MGM Resorts in conjunction with global advertising agency McCann, is a natural extension of MGM’s two decades of advocacy work with the LGBTQ community and the company’s desire to advance initiatives that unite humanity. More than a decade before same-sex marriage was legalized, same-sex commitment ceremonies were performed at chapels at MGM Resorts’ properties. Film advertisement created by McCann, United States for MGM Resorts, within the categories: Hospitality, Tourism, Music.

Behind-the-scenes video: http://youtu.be/uLhOOiPGrq4 Film advertisement created by Ogilvy, United States for Caterpillar, within the category: Industrial, Agriculture.

Film advertisement created by SS+K, United States for Jet.com, within the category: Retail Services.

Direct advertisement created by Conill, United States for Susan G. Komen, within the category: Public Interest, NGO.

Film advertisement created by Fitzgerald+CO, United States for Navy Federal Credit Union, within the category: Finance.

Ambient advertisement created by FCB, United States for The Illinois Council Against Handgun Violence, within the category: Public Interest, NGO.