Response from Greenpeace to P&G's Thank You Mom? spot. Procter & Gamble is buying palm oil from companies that are destroying the forest home of orangutans, elephants and tigers. By turning P&G's widely pushed Thank You Mom campaign against them, Greenpeace is highlighting how P&G's suppliers are destroying forests and making orphans out of orangutans. The 'Protect Paradise' campaign is about creating a worldwide movement, bringing together everyone who want forest friendly products. Through creative confrontation and investigative research, Greenpeace is channelling a growing movement that don't want to be made of P&G's deforestation scandal through products they use every day.

Film advertisement created by BBDO, United States for 5 Gum, within the category: Confectionery, Snacks.

Film advertisement created by Fuseideas, United States for Maine Lottery, within the category: Gambling.

To promote the launch of the new Bauer Supreme 2S Pro stick, three hockey superstars are running election campaigns to vie for the title “The Mayor of Boomtown.” Vote at https://boomtownmayor.bauer.com/

Erectastep, the world leader in industrial modular stairs, catwalks and handrails, is claiming “8th Wonder of the World” status in its first-ever national broadcast ad, and naturally, the creators of the world’s ancient wonders are not amused. Film advertisement created by RED7, United States for Erectastep, within the category: Industrial, Agriculture.

Digital advertisement created by The Martin Agency, United States for Moen, within the category: House, Garden.

Film advertisement created by Droga5, United States for Lululemon, within the categories: Fashion, Retail Services.

Digital advertisement created by Brand New School, United States for Nike, within the category: Fashion.

Editorial Company: Hutch & Co. Film advertisement created by Heat, United States for EA Games, within the category: Gaming.

Film advertisement created by Dieste, United States for Goya, within the category: Food.

Humanaut launched an integrated marketing campaign for client Organic Valley, an all-organic cooperative of more than 2000 family farmers producing milk, eggs, cheese, and butter. The campaign aims to build the brand's awareness amid a growing flood of greenwashing and confusing health claims in the food and beverage industry. The new campaign calls out how the competition uses sunny marketing images and vague jargon to cover up for less-than-ideal farming practices. The ads make a sharp contrast between industrial farming practices and the way Organic Valley food is made, on small family farms, without the use of toxic chemicals, hormones, GMOs or antibiotics. Film advertisement created by Humanaut, United States for Organic Valley, within the categories: Food, Non-Alcoholic Drinks.

Film advertisement created by Anomaly, United States for Motorola, within the category: Electronics, Technology.

The campaign is based on the idea that a little goodness can lead to greatness. To bring the idea to life, random people on the street were asked to take the first step of learning a musical instrument by learning a single note. Those interactions were filmed – the successes and the failures – and edited into a video that turned a little goodness into the embodiment of greatness – a classical symphony. With the help of 100 participants, 23 different musical instruments, and one courageous teacher, part of Offenbach’s “Orpheus in the Underworld” was created. Digital advertisement created by BBDO, United States for goodnessknows, within the category: Confectionery, Snacks.

Film advertisement created by Grey, United States for MassMutual, within the category: Finance.

International production company Park Pictures and award-winning feature film director Amy Rice showcases powerful motivational stories of female leaders running for Congress this November, in “Women Rising,” a call to vote by the Serve America PAC.

Film advertisement created by Wexley School for Girls, United States for Copper Mountain, within the category: Transport.

Digital advertisement created by Droga5, United States for Airwick, within the category: House, Garden.