Film advertisement created by BSSP, United States for NBA 2K, within the category: Gaming.

Film advertisement created by BEING, United States for Wheat Thins, within the category: Food.

Direct advertisement created by Team One, United States for Anaheim Ducks, within the category: Recreation, Leisure.

Film advertisement created by Grey, United States for Pringles, within the category: Confectionery, Snacks.

Oskar Blues wanted to extend their culture into the SOB brand they were launching by bringing their true authenticity and voice forward. The need to distance themselves from the big beer companies, who use identical language to present their brands, provided SOB the ability to carve their own niche in the alcohol space. Film advertisement created by Agency Squid, United States for Oskar Blues, within the category: Alcoholic Drinks.

Film advertisement created by The Community, United States for Verizon, within the category: Electronics, Technology.

Film advertisement created by Droga5, United States for Pinterest, within the category: Media.

Supervising Assistant Creative Directors: Rich Weinert, Kathy Speck Film advertisement created by Commonwealth, United States for Chevrolet, within the category: Automotive.

This brand-new series of PSAs set in Charleston, South Carolina, explores the themes of education, culture and cuisine as they relate to African Americans, and encourages today’s generation of children to be part of the deep well of African history in the South. Each PSA is narrated by kids and use Charleston, South Carolina’s storied past and rich culture as both a focal point and a backdrop, given how a substantial number of African Americans are able to trace their ancestry to the port of Charleston, which served as a slave-trading center more than a century ago. In the first spot currently airing across Nickelodeon’s linear platforms—Nickelodeon, Nick Jr., Nicktoons and TeenNick—the subject is the Avery Institute, built in 1865 and one of the first schools to educate African-American students, following a time when they were legally not allowed to attend school. The second PSA explores elements of African culture that have been passed down through generations and the importance of keeping traditions alive. The third vignette in the series focuses on the African roots of soul food.

Digital advertisement created by The Brooklyn Brothers, United States for NBC, within the category: Media.

Film advertisement created by Sterling-Rice Group, United States for Brewers Association, within the category: Alcoholic Drinks.

Digital advertisement created by Serve Marketing, United States for Get Checked Omaha, within the category: Health.

A young nurse discovers the shocking secret behind her recently earned medical degree.

Digital advertisement created by RGA, United States for Samsung, within the category: Electronics, Technology.

Film advertisement created by 72andSunny, United States for Call of Duty, within the category: Gaming.

A strong company culture has been at the center of Johnsonville Sausage in Sheboygan Falls, Wisconsin, since the early 1980s. Established by the owner and chairman, Ralph Stayer, "The Johnsonville Way" puts the people of the company first, empowering its members to have a stake in this 71 year-old business. This year, Johnsonville is taking that mindset to the next level and doing something only a family-owned company could do: letting their members come up with the commercials. Each spot is narrated by its creator and opens with footage from their original interviews in Wisconsin. Film advertisement created by Droga5, United States for Johnsonville, within the category: Food.

Digital advertisement created by Goodby Silverstein & Partners, United States for Goodby Silverstein & Partners, within the category: Agency Self-Promo.