United States
Film advertisement created by Warehouse 21, United States for Wyoming Department of Health, within the category: Health.
This year, &Barr made the cheapest holiday card possible. They took the money they saved and gave it to their 40 team members to give away to the charity of their choosing. 40 people. 40 causes. Presenting #40forMore. Each employee’s “more” was posted on Instagram and then featured on 40forMore.com. Campaign website: http://www.40formore.com Integrated advertisement created by &Barr, United States for &Barr, within the category: Agency Self-Promo.
Film advertisement created by MRM, United States for Asus, within the category: Electronics, Technology.
“Frosted Love” is a story about finding love at the Holidays. When a new neighbor moves in next door a flirtatious back and forth begins, but it’s done exclusively by writing on the frosted windows of each other’s homes. As we move deeper into December the temperature outside drops, things heat up between our burgeoning couple. The courtship increases until finally they meet face to face. It’s only then that we reveal the big twist. You’ll have to watch to reveal it.
“Action Figure” tells the story of a boy who never goes anywhere without his favorite toy - a soldier that is his constant companion and best friend. Whether he’s practicing his clarinet or playing catch with his dad, he’s never without his toy soldier. As summer gives way to fall and then the Christmas season we see our boy happily going through life, but at the same time we sense a hint of melancholy in his spirit. This gives way to pure joy on Christmas morning, but not for the reasons you might expect. It’s someone other than Santa who makes this little boy’s dreams come true.
Insight: Emotional intelligence isn’t valued enough. Idea: Google will create an emotional intelligence training tool using machine learning and the Google Tilt Brush to analyze kids art. Experiential advertisement created by Miami Ad School, United States for Google, within the category: Electronics, Technology.
Targeting ski families, and tagged “Raised on Colorado,” the campaign creative is built around the Colorado, outdoor, family lifestyle. In the signature TV :30, titled “I Miss You,” a video game avatar sheds a tear for his former teen gamer; Brad now prefers real snowboarding to joy-stick combat. View at vimeo.com/289169693 . Similarly themed, a print full page shoes active, involved kids under the headline, “Making their reality more engaging than virtual reality,” and an outdoor board shows young skiers, snowboarders and snow-tubers under the headline, “Keeping kids off social media since 9AM.” Other advertising touts Colorado attributes that parents might want more for themselves than for their kids. A print full page shows challenging mountain terrain under the headline, “Choose your mountain wisely. Some day your kids will decide where you live.” And a billboard boasts that Copper has been “Providing legal highs since before getting high was legal.” And for the devout, 800 give-away prayer candles show a begoggled seeress, a mystical snowflake, and the caption, “Pray for snow.” Film advertisement created by TDA_Boulder, United States for Copper Mountain, within the category: Hospitality, Tourism.
PlayStation brings the peseta back 16 years after the euro comes to Spain. With this idea by TBWA\España, PlayStation wants its fans to revive the nostalgia for the original PlayStation, which arrived in Spain in 1995, from the second they purchase it. But why buy it in pesetas if we no longer use pesetas? In light of the success of pre-orders of the console, the idea is that, instead of rushing to the store on launch day (3 December) to get one of the few available units, you will have to rush to get pesetas. So, the best way to get a PlayStation Classic is by pre-ordering it in pesetas from 27 November in any GAME store, which has more than 270 outlets in Spain. The action was published over PlayStation and Game social media and via a graphic point-of-sale campaign. Digital advertisement created by TBWA, United States for PlayStation, within the category: Gaming.
Film advertisement created by Grey, United States for Citizen, within the categories: Electronics, Technology, Personal Accessories.
PROBLEM: Every year, >80,000 severe MRSA infections occur in the U.S., resulting in over 11,000 deaths. Antibiotic resistance is growing and the need to treat these infections efficiently and effectively is more crucial than ever. But too often, irreparable damage has been done by the time more effective treatments are considered. SOLUTION: The CDC recommends that all clinicians review antibiotics 48 hours after initiated to see if the infection is responding. However, many HCPs leave patients on ineffective treatments for too long, causing irreparable damage or death. The48thHour.com drives awareness of the CDC guidelines and enforces the urgency to switch – no patient should be left on treatment without improvement after 48 hours. Digital advertisement created by FCB, United States for Theravance Biopharma, within the category: Pharmaceutical.
Film advertisement created by Orcí, United States for Acura, within the category: Automotive.
Film advertisement created by &Barr, United States for Bealls, within the category: Retail Services.
Film advertisement created by Art Center College of Design, United States for Dyson, within the categories: Electronics, Technology, House, Garden.
Film advertisement created by Art Center College of Design, United States for Geico, within the category: Electronics, Technology.
Film advertisement created by Motive, United States for RAM, within the category: Automotive.
Dads love Duck Tape. Probably because it can fix just about anything. To kick off a national campaign for the amazing silver tape, Classic Dad partnered with Duck Tape to create a dad superhero "coming soon to a neighborhood near you" in 2019. This video is the teaser for an episodic series featuring the tape and its various uses. Film advertisement created by Bandolier Media, United States for Duck Brand, within the category: Office Equipment.