Digital advertisement created by DDB, Belgium for B Classic, within the category: Recreation, Leisure.

To claim fast internet for all, VOO Telecom turns the infamous buffering wheel into a new advertising medium. Digital advertisement created by Happiness, Belgium for Voo, within the category: Electronics, Technology.

URL: http://www.dont-skip.be/video.html Digital advertisement created by Publicis, Belgium for Suicide prevention office, within the category: Public Interest, NGO.

Launch event for Dove Foam Shower. Experiential advertisement created by Friendship, Belgium for Dove, within the category: Beauty.

Komen Eten is the Flemish version of Come Dine With Me, a format that is broadcast throughout the world. Everyone knows that at the end of the evening contestants give points in the back of the car that drives them home. We used this situation to create a surprising online commercial for the BIVV, the Belgian Institute for Road Safety. We launched the movie with the title “The first zero in Komen Eten” and had it posted on the YouTube channel of Vier, the network that broadcasts the programme. This way the surprise was complete for unsuspecting viewers. Now discover it for yourself. All the national media, online and offline, picked up the movie immediately. Facebook and Twitter joined in. Even the federal police tweeted the video. After two days it was still the top video on Twitter and YouTube. Digital advertisement created by BBDO, Belgium for Belgian Institute for Road Safety, within the category: Public Interest, NGO.

Ambient advertisement created by Duval Guillaume, Belgium for Plan Belgium, within the category: Public Interest, NGO.

BMW Belux is a loyal partner of the Red Devils, Belgium’s national football team and current leader in the FIFA world ranking. For this summer’s big event, TBWA created a film for BMW with an unexpected twist. One in which the football players aren’t the main stars. As an advocate of pure driving pleasure, BMW doesn’t sponsor the players, but the empty Belgian roads. Film advertisement created by TBWA, Belgium for BMW, within the category: Automotive.

Today, it seems a garage is all it takes to be a real genius. Think Facebook, Google, Apple and other startups. But what about the other geniuses… the kind of geniuses? Introducing: Seth & Riley's Garage. An old lemonade recipe with a pinch of alcohol. Basically, a kind of genius drink. With this new hard lemonade, Carlsberg Breweries is launching its first global venture into the ‘hard drinks’ category. Film advertisement created by Duval Guillaume, Belgium for Seth & Riley's Garage, within the category: Alcoholic Drinks.

Experiential advertisement created by Duval Guillaume, Belgium for Air France, within the category: Transport.

Digital advertisement created by Friendship, Belgium for Mlab, within the category: Professional Services.

It's an installation that travels from train stations, to malls and to festivals during the summer of 2015. It drips constantly. In every drop there is a coupon and if you are really lucky you can win a year of free Tropicana. Ambient advertisement created by Friendship, Belgium for Tropicana, within the category: Non-Alcoholic Drinks.

Film advertisement created by Lielens, Belgium for Golden Palace, within the category: Recreation, Leisure.

Fighting a disease is hard and painful. But with the love and support of your friends and family, you can find the strength to fight. And when you’ve finally conquered your illness, you’ll get applause and cheers because everyone will be happy to have you back. Unfortunately, for people with leprosy, this battle feels slightly different… Film advertisement created by Humming, Belgium for Damien Foundation, within the category: Public Interest, NGO.

Film advertisement created by Duval Guillaume, Belgium for Base, within the category: Electronics, Technology.

URL: http://elkesecondetelt.sos-kinderdorpen.be/ Digital advertisement created by Gents, Belgium for SOS Children's Villages, within the category: Public Interest, NGO.

Outdoor advertisement created by Serviceplan, Belgium for Sleepy, within the category: House, Garden.

A commercial that acts as a brake. This is the best way to describe the new campaign by mortierbrigade on behalf of Kia. You see, the Kia Niro has an autonomous emergency brake assist system and will therefore always stop on time in case of emergencies. To demonstrate this innovative technology, mortierbrigade has come up with the idea of creating a commercial that helps you do just that on your TV: stop in time. The campaign is based on the over-forwarding phenomenon that occurs during binge watching, and offers a clever solution to it. This television commercial is at the end of a commercial break and warns you that it's about to finish and your show is about to resume. With this campaign, mortierbrigade proves that advertising agencies can use creative solutions to sidestep the obstacles that they’re faced with. Film advertisement created by Mortierbrigade, Belgium for KIA, within the category: Automotive.

Film advertisement created by Emakina, Belgium for European Commission
, within the category: Education.

Film advertisement created by Mortierbrigade, Belgium for Hans Anders, within the category: Professional Services.