South Africa

WVA

Father’s Share, the new TV advert by Allan Gray, tells a heart-warming universal story, in a truly South African way, of a boy learning the value of long-term investing from his father. Film advertisement created by King James, South Africa for Allan Gray, within the category: Finance.

WVA

Direct advertisement created by M&C Saatchi, South Africa for Iziko Natural History Museum, within the category: Recreation, Leisure.

WVA

2019 Clio Juror: Lourens Van Rensburg Legendary South African crash survivor revisits site of 30 story plunge in autonomous S-Class. Film advertisement created by BBDO, South Africa for Mercedes, within the category: Automotive.

WVA

Ambient advertisement created by Leo Burnett, South Africa for Amstel, within the category: Alcoholic Drinks.

WVA

Film advertisement created by Ogilvy, South Africa for Wellington's, within the category: Food.

WVA

People want to give but aren’t always sure how. Stamps For Good gives them a platform to give back to one of 10 incredible charities, and help get others to support too. Digital advertisement created by M&C Saatchi, South Africa for RocketSeed, within the category: Electronics, Technology.

WVA

Stamps for Good is made up of ten virtual stamps (tiny pieces of art embedded in every email the subscriber sends), linked to ten different charities, including The Haven Night Shelter, Apple-a-Day Foundation and WWF. URL: www.stampsforgood.com Digital advertisement created by M&C Saatchi, South Africa for Stamps for Good, within the category: Public Interest, NGO.

WVA

Afrika Tikkun is a non-profit organization that supports underprivileged youth from early childhood to job placement. To help increase donations to this very worthy cause, we created this ad to show people the actual children they would be helping and the great things these kids are capable of, if they’re given the right opportunities. Film advertisement created by Leo Burnett, South Africa for Afrika Tikkun, within the category: Public Interest, NGO.

WVA

Film advertisement created by Halo, South Africa for CBA Loop, within the category: Finance.

WVA

An interactive audio drama on Facebook Messenger and WhatsApp for financial services brand Sanlam. The campaign, Lives of Grace, invites the audience to help make the major life decisions of a woman called Grace. Each episode (delivered as a 1-2 minute voice message) asks for advice on a key decision that will affect her life. And the following episode jumps forward ten years to show the long-term financial consequences of her choice. We recorded over an hour of content to allow for multiple branching storylines leading to 16 different endings. Digital advertisement created by King James, South Africa for Sanlam, within the category: Finance.

WVA

Oppikoppi is a beloved South African festival that takes place at what is affectionately known as 'The Dust Bowl' in Limpopo. The festival is all about community and great local and international music so in 2017 Jägermeister unveiled the MeisterHaus - an orange German house that stands tall amongst the fever trees, a place where festival goers can escape the heat with an Ice Cold Shot, enjoy a lime infused Jäger cocktail or just chill out and listen to the uplifting sounds Jägermeister Brass Cartel. The convention for brands at events is a community manager on site doing basic communication and an after-movie showing the highlights of the event. There is a distinct lack of consistency in quality and narrative between the on-the-ground content and the after event content. Jägermeister wanted to change this – taking a production team to Oppikoppi to create high quality production value content on the ground. Creating content that moves at the speed of the feed and culture. To close the gap between on-the-ground and post-event content, we released high-quality production from the event in less than half an hour of its recording. That meant that excellent content was published instantaneously, keeping the relevance current and avoiding the inevitable post-event fatigue. Throughout the festival the videos were filmed, edited and posted on the same day, making those who couldn’t be there feel directly involved through our all-access content. Digital advertisement created by TBWA, South Africa for Jagermeister, within the category: Alcoholic Drinks.

WVA

Digital advertisement created by Ogilvy, South Africa for Volkswagen, within the category: Automotive.

WVA

Audio advertisement created by Lowe, South Africa for Sweat1000, within the category: Recreation, Leisure.

WVA

Film advertisement created by FCB, South Africa for Western Cape Government, within the category: Public Interest, NGO.

WVA

Digital advertisement created by Ogilvy, South Africa for Vodacom, within the category: Electronics, Technology.

WVA

Film advertisement created by FCB, South Africa for NetFlorist, within the category: Professional Services.

WVA

Film advertisement created by So Interactive, South Africa for Ocean Basket, within the category: Food.

WVA

RocoMamas is putting the power of choice and flavour back into the hands of the people, by letting them vote for the next Leader in Taste of the Free World, in the first ever #ElectionBurger campaign. Integrated advertisement created by Retroviral, South Africa for RocoMamas, within the categories: Food, Hospitality, Tourism.

WVA

We had to introduce the exhilaration and wonder of the drive in a Mercedes-Benz C-Class Cabriolet. This is an experience that can’t easily be described, and has to be felt to fully understand. That’s why we created an immersive Virtual Reality experience. We went to the experts in wonder, children, to get the inspiration for the VR piece. Unlike adults, who’ve lost their sense of wonder, children are able to fully experience the sensory pleasure a ride in a cabriolet gives. We took them for a drive and asked them to describe it to us. We used what they told us to create a fantasy drive, where adult senses are delighted and re-awakened. Experiential advertisement created by BBDO, South Africa for Mercedes, within the category: Automotive.




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