In the last “Flamengo vs Fluminense”, which happened on Children's Day, the different lineup caught the attention of those who watched the match. Instead of players like Diego, from Flamengo; and Wendel, from Fluminense, the photos and names of homonymous and missing children and teenagers in the state of Rio de Janeiro appeared on the screen. The idea was to draw attention to the problem, which affects about 40,000 children and adolescents every year in Brazil. The campaign action won the match. Missing since the beginning of this month, Luany Cristina dos Santos de Souza, 13 years old, was spotted by her grandmother at October 15th. One of the children’s pictures displayed at the screen during the Hope’s Line-up, Luany was found at Morro da Mangueira, thanks to an information that was sent to her grandmother by a football fan while he was still inside the Maracanã stadium. Direct advertisement created by NBS, Brazil for Flamengo, within the category: Sports.

A short film for those who chase the "movement" as their philosophy in life. The search for new horizons and metaphysical worlds. Filmed in Bulgaria and America, the film presents the new Stinky Socks collection.

Direct advertisement created by Seligemig, Denmark for Game Of Thrones, within the category: Media.

Wolf Rodeo - The first mobile controlled banner. Old Spice introduced a new wild collection of scents with an extensive campaign. Our task was to implement the "Unleash your wild side" idea into an online display campaign. But how can you let people really unleash their wild side when they are sitting in front of their computer? We created a mobile controlled in-banner game. The banner generates a unique QR code that connects your mobile with the banner. From this point on you control the wolf aiming to shake Mustafa off. Digital advertisement created by Kirowski, Hungary for Old Spice, within the category: Health.

Digital advertisement created by Saatchi & Saatchi, Brazil for Action Aid, within the category: Public Interest, NGO.

Film advertisement created by Digitas, United States for Rescue Dogs Rock, within the category: Public Interest, NGO.

Digital advertisement created by Saatchi & Saatchi, Germany for United Nations, within the category: Public Interest, NGO.

Film advertisement created by Buzzman, France for Match.com, within the category: Professional Services.

Film advertisement created by Leo Burnett, United Kingdom for McDonald's, within the category: Food.

Film advertisement created by JWT, Morocco for Dacia, within the category: Automotive.

Digital advertisement created by JWT, United Kingdom for Canon, within the category: Electronics, Technology.

Digital advertisement created by Publicis, Italy for Nescafe, within the category: Non-Alcoholic Drinks.

Film advertisement created by Y&R, Peru for Cristal, within the category: Alcoholic Drinks.

A special action has been surprising those looking for the off-road Tiguan, from Volkswagen, on the internet: a release Digital advertisement created by BBDO, Brazil for Volkswagen, within the category: Automotive.

Film advertisement created by DamnGoodAgency, Sweden for Match.com, within the category: Professional Services.

Misrai Sierra, Luis Ortega, Montserrat Guinea Direct advertisement created by BBDO, Guatemala for Zapaterías Coban, within the category: Public Interest, NGO.

It's one of the most powerful forces on earth – but is it good or evil? Film advertisement created by Common Ventures, Australia for Australian Ethical, within the category: Finance.

Digital advertisement created by Wunderman, Brazil for São Paulo Soccer Federation, within the category: Recreation, Leisure.