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Film advertisement created by M&C Saatchi, South Africa for Virgin, within the category: Transport.

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Digital advertisement created by proof., Bulgaria for Skaptoburger, within the category: Food.

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Digital advertisement created by FCB, Venezuela for Banplus, within the category: Finance.

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Film advertisement created by Ogilvy, India for Shan Foods, within the category: Food.

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There has been a proposal put forward to allow additional native mammal species to be kept as pets in New South Wales. If allowed, it would create significant and irreversible risks to the conservation and the welfare of wildlife. The proposed list includes Koalas, Ghost Bats, Wallaroos and Bare-nosed Wombats. 11 of the 37 species listed are currently on the NSW Threatened Species List. People needs to know what’s going on and oppose this proposal, because wild animal are wild and belong in the wild. Film advertisement created by Republic of Everyone, Australia for Wires, within the category: Public Interest, NGO.

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Immerse your senses with vodka infused with natural fruit and botanical essences. Available in three flavors: Strawberry & Lemongrass, Watermelon & Basil, and White Peach & Rosemary. All-natural ingredients. Only 73 Calories. Film advertisement created by MullenLowe Group, United States for Grey Goose, within the category: Alcoholic Drinks.

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Direct advertisement created by Saatchi & Saatchi, Ukraine for Andrey Lobov, within the category: Professional Services.

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Outdoor advertisement created by Chirpy Elephant, India for Chirpy Elephant, within the category: Agency Self-Promo.

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"Stork," the campaign film for the new Tiguan Allspace, presents a touching portrait of a young family spending time together. During an outing, from the moment they get on the road until they get back into town, a stork follows them around, getting the father's attention. While all this is happening, viewers can check out the technological innovations in the Tiguan Allspace – such as when the mother activates the exclusive Cognitive Manual with Artificial Intelligence via voice command to find out more about the car''s features, or when the father, his hands full of purchases, opens the trunk by moving his feet to trigger the sensor for the Easy Open system, available in the R-Line model. Other Tiguan Allspace features also make an appearance in the family''s interactions, including the Active Info Display, the 350 Nm TSI engine, Park Assist 3.0, and Pedestrian Recognition, which brakes automatically when it detects people or animals suddenly crossing in front of the new Tiguan Allspace. The film closes with the stork landing in the middle of the street once they''re back in town. The Pedestrian Recognition feature is activated and the vehicle brakes for the bird, which lifts up a bundle with its beak in an allusion to the arrival of a new baby. The wife smiles, understands, and looks at her husband, who is caught by surprise but pleased. In the next scene the family is back in the car, now with twin babies and their grandmother, having filled up all seven seats in the Tiguan Allspace. The commercial closes out with the concept: "A new Volkswagen is born. The Tiguan Allspace: a new car, a New Volkswagen." The spot comes in 90, 60, and 30-second versions. Film advertisement created by BBDO, Brazil for Volkswagen, within the category: Automotive.

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Digital advertisement created by Story Manufacturing, United States for Union Wine Company, within the category: Alcoholic Drinks.

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Film advertisement created by Idea Studio, Canada for Electrical Safety Authority, within the category: Public Interest, NGO.

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Film advertisement created by Innocean, United Kingdom for Hyundai, within the category: Public Interest, NGO.

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Film advertisement created by VCCP, Czechia for ČSOB, within the category: Finance.

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At least 6 people still die every day fleeing across the Mediterranean. In 2018 alone, at least 2,277 people attempting to cross the sea were unable to reach dry land. As the work of civil sea rescue organisations is hampered, the proportion of deaths and missing persons in the Mediterranean has quadrupled since 2015. It is also alarming that 85 percent of Germans are not even aware of the extent of this crisis, according to a YouGov survey* commissioned by Sea-Watch. Now is the time for the aid organization Sea-Watch to take drastic measures and make these dangers tangible for the general public: with "LIFEBOAT - The Experiment", documented in a film directed by Oscar-nominated Skye Fitzgerald. Leading psychologist Michael Thiel was on hand throughout the experiment as a consultant. 40 volunteers experienced a simulated Mediterranean crossing in a rubber dinghy for "LIFEBOAT - The Experiment", which was developed together with five refugees who had survived Mediterranean sea crossings and told of their experiences and impressions. Based on the first hand accounts of these traumatic experiences, the simulation was designed to be as realistic as possible. While the 40 volunteers were crowded together on a rubber dinghy in a maritime training facility, the motion of the sea, lighting conditions and background noise were constantly changing for five hours. During the course of the simulation, waves and ambient noise increased, and increasing darkness aggravated the situation. This made the experience even more exhausting for the participants. During the experiment, rescue divers and medical personnel ensured the safety of the participants throughout. The result: a deeply moving experience that caused the participants to reevaluate their views of immigrants attempting dangerous sea crossings. The majority of the participants became seasick and complained of dizziness and nausea. Some of them vomited Seven participants aborted the simulation prematurely by jumping out of the boat and swimming to the edge of the pool - a decision that would mean certain death in the middle of the open sea. After five hours, all the volunteers agreed that only extreme despair and hopelessness could motivate people to take that risk. That no man can do such a thing voluntarily. Film advertisement created by Serviceplan, Germany for Sea-Watch, within the category: Public Interest, NGO.

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Film advertisement created by Hjaltelin Stahl, Denmark for Copenhagen Metro, within the category: Transport.

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Audio advertisement created by Voskhod, Russia for Innovative Insurance Solution, within the category: Finance.

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Film advertisement created by Publicis, Italy for Diesel, within the category: Fashion.

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Packed full of Renault Sport expertise and passion, the new Renault MEGANE R.S. offers not only high speed, but impressive agility as well. To mark its arrival in Bulgaria and showcase it’s amazing 4CONTROL four-wheel steering system, the iconic sports model had to prove to the public that it could easily conquer every corner. For the purpose, Renault challenged its 280-horsepower engine on an interactive track that changed its shape on every lap. Piloted by one of the best rally drivers in Bulgaria, the car maneuvered through constantly shifting circuits, created online by fans of the emblematic model. See how the new Renault MEGANE R.S. completed the challenge in the video from the live event. Experiential advertisement created by The Kontakt, Bulgaria for Renault, within the category: Automotive.

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Film advertisement created by TBWA, Australia for Schweppes, within the category: Non-Alcoholic Drinks.

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The campaign, in simple words, was all about having customers push a cardio-customised shopping cart around a grocery store as part of their shopping experience, and observing changes in their health and fitness-related behavior. The cart was placed in stores delivering an explicit brand encounter, while a digital film was an online tool to further communicate Lipton Green Tea’s ‘Live Good’ message – a low-effort, high-benefit metaphor for its green tea product. Experiential advertisement created by Wunderman, United Arab Emirates for Lipton, within the category: Non-Alcoholic Drinks.




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