Spykar, one of India’s leading denim brands, wanted to excite the country's digitally-hooked youth with its Autumn Winter ’15 Collection: the indigo dyed Spykar Blue Collection. Like most youngsters, Indian youth are on the lookout for adult content, online. Incidentally, in India, porn films are called Blue Films. This inspired a nationwide prank - India's first ever blue film festival. 10 digital films with international models clad in Spykar's Blue collection were shot. The twist was - their denims were pixelated - making these videos look like adult content. These teasing videos, shared on social media, helped grab the attention of the youth of India. Ultimately, the videos were un-pixelated, revealing the stylish Blue collection. Results: Brand’s boldness-quotient and youth-connect increased | Twitter: Trended #1 | Reach: Over 40 million people | Store footfalls: 50% increase. Digital advertisement created by Scarecrow, India for Spykar, within the category: Fashion.

FTA is a brand behind Marianna Dezső who is an owner of a Budapest based tattoo shop called Fatum Tattoo. She's also an ignorant tattoo artist under the name of FTA. The spot would introducing the feeling about this ignorant lifestyle. Film advertisement created by Kickass, Hungary for FTA, within the category: Professional Services.

Film advertisement created by BBDO, United States for Dunkin, within the category: Food.

The story begins on what appears to be a hermit waking up in the woods from a really long sleep. He staggers around groggily, plunging himself into a nearby pond. This begins his rebirth as it were. The musical score builds throughout as he bursts out of the water. He then proceeds to shave off the beard with a Base Camp X axe. Hair flying everywhere, he transforms himself into a clean-cut businessman ready to take on the rigors of the world outside of the forest. Of course his cellphone buzzes, revealing over 10,000 new messages…just like the rest of us after a great weekend escaping reality.

See all the videos here. Our objective was to increase sales of milk within a cynical teenage demographic by helping make it more socially acceptable. We wanted to make milk cool. Knowing that traditional 30-second television commercials would be lost on our jaded, media-soaked audience, we created quick, fun, and strangely animated mini-commercials called “Dot Spots” that each highlighted a single health benefit of milk in only five seconds. To date, we have created nearly 200 of these individual Dot Spots, keeping the campaign continually fresh and unexpected. Film advertisement created by Due North, Canada for Dairy Farmers of Canada, within the category: Non-Alcoholic Drinks.

Film advertisement created by FCB, South Africa for Cerebos, within the category: Food.

It's often impossible for people to take out their phones to call for help when they’re under attack. Scream Out by Shazam provides hands-free support by activating emergency calls upon the detection of distressed screams. This way, cries for help will always be heard. Digital advertisement created by Miami Ad School, Germany for Shazam, within the category: Electronics, Technology.

Digital advertisement created by Talent, Brazil for Mizuno, within the category: Fashion.

Film advertisement created by Latinworks, United States for Cine las Américas, within the category: Recreation, Leisure.

During the holidays, people rush to websites looking for inspiring recipes. We got all the major Israeli websites to cooperate with us by allowing us to tweak their video players to create a special "Skip ad" button. Digital advertisement created by Saatchi & Saatchi, Israel for Latet, within the category: Public Interest, NGO.

Stand for Rights is an iconic slogan for more than 50 years but it was time to update those values and do it in a way that left a mark on what the brand represents. Creating an exclusive collection with different patterns in its sole. Outdoor advertisement created by Miami Ad School, Argentina for Dr. Martens, within the category: Fashion.

Animated 3d spot about water purification. Film advertisement created by Svetly Story, Russia for Vodorobot, within the category: Retail Services.

Experiential advertisement created by Ogilvy, Brazil for Schweppes, within the category: Non-Alcoholic Drinks.

The angels in yellow: they’re 114 years old, have earned a huge amount of trust from their customers, and have almost 20 million members in their organization. But – how is it possible to stay relevant amongst members of a target audience that don’t and, in the future, won’t own their own car? Working alongside RCKT, this summer ADAC launched “Don’t Call Mom”, its first purely digital campaign aimed specifically at a younger demographic, which produced around 20 million interactions online. Youtube, Instagram, a specially created WhatsApp line and strong influencers were all part of the integrated campaign concept. The purely digital campaign depended on close insights into a clear target audience, the unmistakable creative touch of RCKT, and sophisticated performance marketing. The specially developed WhatsApp line lay at the heart of the entire project, accompanied by three adverts filmed by the Danish director Peter Harton, various online-ads, integrated influencer marketing, a homepage, and numerous offline strategies. In line with the catchphrase: “Don’t Call Mom – Call ADAC”, for the duration of the entire campaign, customers really were welcome to ask ANYTHING they liked. Whether it was a question about the right tyres for winter, tips for a first date, or the best pasta recipe – we were there to help. Digital advertisement created by RCKT, Germany for ADAC, within the category: Professional Services.

Peru is one of the top countries who unfortunately has minors working on the streets, Losing part of their childhood and stop believing on their dreams, This Holiday season we want to make it special for them with lots of surprises, Something that makes them believe again in the magic of "Christmas" Additional credits: Juan Diego Peschiera, Jackelin Tucno. Ambient advertisement created by Conectart, Peru for Consorcio LP, within the category: Public Interest, NGO.

Audio advertisement created by Jotabequ, Costa Rica for Hyundai, within the category: Automotive.

Film advertisement created by VaynerMedia, United Kingdom for Regaine, within the category: Beauty.

Film advertisement created by BBDO, Australia for Sydney Water, within the categories: House, Garden, Industrial, Agriculture.

Content advertisement created by Born, Portugal for Standard Bank, within the category: Finance.