Google's 2013 April Fools' Day promo.

Minnesota is full of hidden (and not so hidden treasures) - to celebrate that, the Minnesota Lottery highlighted three different locations that show some of those treasures and the people (or in this case, gnomes) who bring them to life. They have a life of their own, those gnomes. #OnlyinMN Film advertisement created by Periscope, United States for Minnesota State Lottery, within the category: Gambling.

We all need some me-time. And we all deserve to spend that me-time the way we want. Whether that’s reading a book, watching TV, going for a run or playing a mobile game. Fact is, however, when playing a mobile game while grabbing some me-time, people tend to feel a bit guilty. FCB Happiness and Slotomania wanted to counter that feeling by giving a reason to play, any minute of the day. whyitsokaytoplay.com – a real-time video clock that runs perfectly in sync with your local time and shows you a different video for every single minute of the day. Each 60 seconds unveils a unique video, with a script based on surprising data found about that specific moment in the day, turning each minute into a unique insight and an original reason to play. Those 1,440 facts were turned into 1,440 pieces of content – one for each minute of the day. Digital advertisement created by FCB, Belgium for Slotomania, within the category: Gaming.

Film advertisement created by Republika, Macedonia for Government of Macedonia, within the category: Public Interest, NGO.

Paraguay is going through a serious situation regarding deforestation in one of the largest forest reserves in the world. According to a recent report by NASA, the region has one of the highest rates of deforestation in the world, observations from the Landsat satellites indicate that 20% of the Gran Chaco forest have been converted to cropland or pasture since 1985. That is an extension of the size of the state of New York. Alarmed by this situation, from the newspaper 5dias we wanted to express our disagreement about what was happening and we also wanted to insist to the people who keep claiming what belongs to everyone, the air. That's why on June 19 National Tree Day, we publish a special edition of our newspaper with 20% of our pages deforested. Direct advertisement created by Ayo, Paraguay for 5días, within the category: Media.

Music: U.N.K.L.E. Composer James Lavelle and Richard File Film advertisement created by Team One, United States for Lexus, within the category: Automotive.

One of the most important music festivals in Romania, Electric Castle offers a unique experience that takes place annually, from Thursday to Sunday, on the amazing domain of Banffyh Castle, near Cluj-Napoca, in Transylvania. Integrated advertisement created by Golin, Romania for Electric Castle, within the category: Recreation, Leisure.

For National Savings month we tackled the culture of conspicuous spending on social media (a key reason people get into debt). We took two of the biggest celebs in South Africa (who were notorious for displaying their wealth) and secretly agreed with them to start posting a radically low budget lifestyle on their social channels. The media, not realising it was a campaign, went crazy with speculation that they had “gone broke”. And then we revealed the truth. Digital advertisement created by King James, South Africa for Sanlam, within the category: Finance.

‘Real Booty Music’ is a collaborative project, which sees the Danish audio designers create state-of-the-art technology that, bluntly put, enables dancers to create music using their rear-end. A free track was/is subsequently available through a microsite/Soundcloud. Placed somewhere in the intersection between high-brow and low-brow, technology and music, seriousness and fun, this is music made by the booty - for the booty. http://realbootymusic.aiaiai.dk/

Film advertisement created by Grey, Malaysia for Pantene, within the category: Beauty.

In the film we see Lidl customer "Roger" as he hosts a dinner in his home, inviting friends who are sceptic about buying their groceries from Lidl. He welcomes them with a warm and embracing hug – however, in his hands are still vegetable by the plenty.

Amazon has launched a brand new innovation - The Echo Auto. The small device can easily be plugged into your car or connected via bluetooth, so you can take Alexa’s voice assistant along for the ride. It connects to your phone’s Alexa app to provide every voice-activated service that your homebound Echo does, including news, sports, recipes, shopping lists, and music streaming. Film advertisement created by Joint, United Kingdom for Amazon, within the category: Electronics, Technology.

Instead of important institutions getting the funding they need, it’s going towards a 25 billion dollar wall. People want to do something, but feel powerless. So, we created a digital wall that gets destroyed with each donation to an endangered institution, turning the anger of the world into positive change.

Ambient advertisement created by Y&R, Brazil for Santa Casa, within the category: Public Interest, NGO.

Film advertisement created by BETC, France for CanalSat, within the category: Media.

Film advertisement created by Rain43, Canada for Stubborn Farmer, within the category: Food.

Digital advertisement created by BBDO, United Kingdom for Whiskas, within the category: House, Garden.

Film advertisement created by Mercury 360, Romania for Romanian Traffic Police, within the category: Public Interest, NGO.

Global restaurant brand California Pizza Kitchen (“CPK”) has partnered with Made, a marketing agency that specializes in brand transformation, to launch “Mind Blown,” CPK’s most comprehensive campaign to date, spotlighting the surprisingly awesome flavor of Cauliflower Pizza Crust. California Pizza Kitchen has a long history of culinary innovation since its founding in Beverly Hills, Calif. in 1985. Known for introducing the world to California-style pizza in which creative flavors, ingredients, regions and cultures collide, CPK created menu items such as the Original BBQ Chicken and Thai Chicken pizzas that spurred culinary trends. Now, CPK and Made have teamed to celebrate one of CPK’s latest pizza innovations, Cauliflower Pizza Crust, with a recently launched integrated ad campaign including video, out-of-home, digital and supporting media that highlight the delicious flavor of cauliflower pizza crust made from the unlikely yet versatile vegetable. California Pizza Kitchen was the first national restaurant brand to introduce Cauliflower Pizza Crust in 2018, offering a flavorful, veggie-based crust option suitable for gluten-free diets as well as those simply looking to add more vegetables to their diet. Cauliflower Pizza Crust is available for dine-in, take out, delivery and Take and Bake Pizzas, the brand’s latest offering. Integrated advertisement created by Made, United States for California Pizza Kitchen, within the category: Food.

Campaign website: http://www.getmeto21.com Digital advertisement created by Lowe, South Africa for Organ Donor Foundation, within the category: Public Interest, NGO.