Film advertisement created by The Community, United States for Verizon, within the category: Electronics, Technology.

Film advertisement created by Master, Brazil for Abrinq Foundation, within the category: Public Interest, NGO.

Maes is Belgium’s second most popular beer but also Belgium’s 3rd most common surname. So since there is no joy in being second Maes beer gave a free barrel of Maes to all the people with the name Maes. They just had to sign up on Facebook, choose a pub and share the date – and their beer – with all of their friends. The campaign was created by TBWA and broke quite some records. The Facebook fanpage made it into the 6% most active pages worldwide, 1 out 20 Belgians visited the website and the amount of fans tripled in 1 day. Ambient advertisement created by TBWA, Belgium for Maes, within the category: Alcoholic Drinks.

Bullying prevention social activist Monica Lewinsky has launched a new PSA which serves as a powerful exploration of bullying by recasting the issue and asking the question: “If this behavior is unacceptable in real life, why is it so normal online?” The film, created by BBDO New York, portrays people publicly acting out real online comments to illustrate that at the receiving end of every comment is a real person – a fact all too easy to forget in today’s online culture.

http://hypervocal.com/vids/2013/street-artist-lollipop/ Digital advertisement created by BBH, Singapore for Chupa Chups, within the category: Confectionery, Snacks.

Film advertisement created by Huxley Quayle von Bismark, Canada for Toronto Community Foundation, within the category: Public Interest, NGO.

Film advertisement created by Kinograf, Ukraine for FUIB, within the category: Finance.

Direct advertisement created by BBDO, Japan for Hibiya-Kadan, within the category: Retail Services.

Film advertisement created by Don't Panic, United Kingdom for Oxfam, within the category: Public Interest, NGO.

Film advertisement created by BMF, Australia for TEDx, within the category: Recreation, Leisure.

A little boy follows his lifetime dream, setting out one night on his biggest journey.

Direct advertisement created by Serviceplan, Germany for Austria Solar, within the category: Professional Services.

Direct advertisement created by CJ WORX, Thailand for PTT, within the category: Industrial, Agriculture.

Film advertisement created by JWT, Netherlands for ING, within the category: Finance.

Film advertisement created by Wieden + Kennedy, Netherlands for FIFA 15, within the category: Gaming.

Film advertisement created by Isobar, Vietnam for Coc Coc, within the category: Public Interest, NGO.

Film advertisement created by LOLA, Spain for Líbero, within the category: Media.

Every single one of us is creative, regardless of gender, sexuality or race. And with the pressure placed upon our environment due to our consumptive lifestyles, we must all find ways to channel our creative powers to reduce our impact. Using Microsoft’s Surface Technology, Beneath The Surface harnesses the powers within London’s creative superheroes to generate enough clean and efficient energy to help power The London Underground. This campaign offers limitless potential, empowering a new generation of creatives and encouraging other forward-thinking cities to find creative ways to reduce our damage on the environment. Experiential advertisement created by University Of Gloucestershire, United Kingdom for Microsoft Surface, within the category: Electronics, Technology.

Digital advertisement created by McCann, Serbia for Yugoslav Drama Theatre, within the category: Recreation, Leisure.

Film advertisement created by WCRS, United Kingdom for Sky Movies, within the category: Media.