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Film advertisement created by Misfits Content Creators, United Arab Emirates for Tajawal, within the category: Hospitality, Tourism.

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Digital advertisement created by Barton F. Graf, United States for Little Caesars, within the category: Food.

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Film advertisement created by Grey, Hong Kong for Carlsberg, within the category: Alcoholic Drinks.

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“Lyutenitsa" is a traditional homemade Bulgarian appetizer paste. That is why all lyuteniza brands are trying to communicate their products as "just LIKE the one granny makes”. But Philicon's lyutenitsa changed the game - we became the first brand produced by grannies. We changed Philicon's HR policies - inviting real home-made lyutenitsa experts to work in Philicon’s factory. As a result of our recruitment campaign 20% of the new employees were in retirement age. So we could communicate the USP we created: Philicon is the first lyutenitsa really made by granny HERSELF.

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Film advertisement created by Pitch, United States for Public Storage, within the category: Professional Services.

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Street art on traffic lights honors the victims of 9/11. On this morning of 9/11, pedestrian traffic lights around New York City have taken on a whole new meaning. The stop symbol is no longer in the shape of the familiar hand, but has been modified to resemble the fallen twin towers. Underneath it a message reads: “9/11. Forward. Together.” Six international advertising students from Miami Ad School are behind this creative guerilla project: “We wanted to create something different to show people that sharing the memory of 9/11 makes us stronger. We will never stop moving forward and we will never be alone. That’s what the connection between the two towers and the walking man symbolizes,” they explain. The signs have been spotted all over Manhattan and Brooklyn in busy areas such as the Financial District, Union Square and Bedford Ave in Williamsburg. If you want to catch a glimpse of the artwork you better hurry up because we don’t know for how long they will get to stay up. Ambient advertisement created by Miami Ad School, United States for Miami Ad School, within the category: Education.

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The short documentary takes us through the region of Caquetá: one of the most unexplored areas of Colombia due to its legacy of violence, despite being one of the country’s most beautiful, biodiverse regions. Chevy tells the story of Caquetá through a new lens, showcasing the region’s natural wonder and beauty through biodiverse, expansive landscapes as well as the culture of the country, with the help of local allies, who in addition to sharing their stories, were the guides to an area known as "the gateway to the Amazon." The documentary, created in collaboration with Commonwealth//McCann Colombia and Discovery, aims explore “new roads” to Caquetá, reactivating the region’s beauty and allure after decades dominated by violence. Content advertisement created by McCann, Colombia for Chevrolet, within the categories: Automotive, Hospitality, Tourism.

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Film advertisement created by Master, Brazil for Lider Insurance, within the category: Finance.

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Film advertisement created by Cog NYC, United States for The Knot, within the category: Professional Services.

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Film advertisement created by Don't Panic, United Kingdom for The Wildlife Trusts, within the category: Public Interest, NGO.

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Ambient advertisement created by Dentsu, Canada for Transat Holidays, within the category: Transport.

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Cif wanted to introduce a campaign based on the concept of nostalgia. And it On our part, we created a Cif timeline, starting from 1985, the year when it entered Turkey, up until present day. We designed this timeline on a cardboard band, placing hallmark Cif products on it and incorporating Cif's nostalgic commercial music. We produced music boxes of old times that would play the commercial music. We adjusted the cardboard band according to the notes of the commercial music and put the band into the music box. As the music box plays, the journey into the time with Cif has begun. The nostalgia package has been delivered to our most active users on Facebook page and bloggers. This is the story of the nostalgic way by which Cif nostalgia campaign was announced. Direct advertisement created by Havas, Turkey for Cif, within the category: House, Garden.

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Film advertisement created by Johannes Leonardo, United States for Google, within the category: Electronics, Technology.

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Prega News- a pregnancy detection kit, manufactured and marketed by Mankind Pharmaceuticals, is a category leader. For years, it has been bringing ‘good news’ to soon to be mothers. And, to take this relationship forward, Prega News launched its new campaign #preganewsmeansgoodnews targeting the Indian families and their regressive mindsets. Gender inequality is a pertinent issue prevailing all over the world; however, its presence in India is far more complex. The preference for a boy over a girl has been deeply instituted in the Indian minds which leads to nothing but grave consequences that curbs the nation’s growth. But, with this new initiative, Mankind Pharma and ADK-Fortune hope to bring a change in people’s outlook. They request their audiences to wish for a healthy child, irrespective of their child’s sex. Integrated advertisement created by ADK Fortune, India for Prega News, within the category: Health.

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Rock stars have been smashing guitars for decades, few with more enthusiasm than Swedish-born guitar virtuoso Yngwie Malmsteen. In their latest campaign, global engineering company Sandvik decided to test their cutting-edge techniques by building the world’s first all-metal, unbreakable guitar and letting Malmsteen unleash his smashing skills on it. Film advertisement created by Forsman & Bodenfors, Sweden for Sandvik, within the categories: Electronics, Technology, Industrial, Agriculture.

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At IKEA you can find all kind of Christmas decorations, china, glasses, table linen, candles and blankets - everything you need to prepare for Christmas. And as always, IKEA is for everyone. Even the busiest man in the world takes his time to go visit IKEA before Christmas. Film advertisement created by Åkestam Holst, Sweden for IKEA, within the category: Retail Services.

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Director: CO.LAB Digital advertisement created by Mechanica, United States for Saucony, within the category: Fashion.

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Film advertisement created by DDB, United Kingdom for PlayStation, within the category: Gaming.

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The stunt was to celebrate the release of Sam's book Be More Pirate, and follows the rule-breaking philosophy set in his non-fiction ‘survival guide to the 21st century’.

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Digital advertisement created by Publicis, United Kingdom for LG, within the category: Electronics, Technology.




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