Samsung IT encourages everyone to break through their own fears and execute what they think it’s beyond their capabilities. With the collaboration with the producer of ‘Home sweet home’, a Thai online game that creates phenomenon in an international platform, tells the concept of creating game that is not only step over the fear from social perspectives, but also using fear to represents Thai culture & belief internationally. Film advertisement created by mInteraction, Thailand for Samsung, within the category: Electronics, Technology.

Film advertisement created by Civilization, China for Lay's, within the category: Confectionery, Snacks.

Film advertisement created by The Vault, United States for ESPN, within the category: Media.

Design advertisement created by Publicis, United States for Special Olympics USA Games, within the category: Sports.

The ‘Make yourself unstoppable’ film was designed to appeal to a new generation of Strellson-wearing men, and released on what would have been the 70th birthday of Queen’s late frontman Freddie Mercury (5 September 2016). Star Music Producer MNEK’s contemporary version of the seminal Queen song ‘Don’t Stop Me Now’ was commissioned specifically for the soundtrack. The film was conceived as a unique way of promoting the Strellson Autumn/ Winter 2016 collection, and perfectly defined a new attitude for the brand that reflected its contemporary image and captured the uniqueness of the Strellson customer. Film advertisement created by Serviceplan, Germany for Strellson, within the category: Fashion.

Digital advertisement created by Story Manufacturing, United States for Union Wine Company, within the category: Alcoholic Drinks.

Film advertisement created by BETC, France for Loto, within the category: Gaming.

Film advertisement created by Saatchi & Saatchi, Israel for Saatchi & Saatchi, within the category: Agency Self-Promo.

Film advertisement created by Saatchi & Saatchi, Israel for Superpharm Life, within the category: Pharmaceutical.

Direct advertisement created by Proximity, Spain for Proximity Madrid, within the category: Agency Self-Promo.

‘The Drive’ takes viewers on an immersive road journey through breathtaking Australian landscapes in an all-new Audi A6 Sedan. The film was shot in the NSW Central Tablelands by director Luke Bouchier at Finch, using multiple cameras to replicate the experience of driving the car, which the audience can enjoy from the comfort and safety of their own home. To enhance the mood of the drive, the film was scored by composer John Hassell, from his studio in Marseille, France, where he is currently in isolation. Part of the appeal for using a long, slow TV-style approach was to tap into the zen nature of the genre in a time when people seemingly crave it more than ever – encouraging a moment of calm in an otherwise frantic climate. The Drive is Inspired by the slow TV genre and made to showcase both the beauty and diversity of the Australian landscape, to allow people to experience the calming feeling of the open road. Content advertisement created by We Are Social, Australia for Audi, within the categories: Automotive, Public Interest, NGO.

Poor people of Ecuador are marginalized and suffer the drama of not having basic services like water, health services and roads. The government ignores them and the world are invisible as if ghosts were. "Fantasmas del Chimborazo" is a campaign of the NGO Codespa that seeks to give visibility to some of the stories that show that they have not disappeared and need your help to get out of the shadows. Experiential advertisement created by Good Rebels, Spain for Codespa, within the category: Public Interest, NGO.

Film advertisement created by Republika, Macedonia for Government of Macedonia, within the category: Transport.

Director of Digital Strategy + Innovation: Kevin Skobac Digital advertisement created by SS+K, United States for E*TRADE, within the category: Finance.

Former Brookside actress Claire Sweeney features in a satire commissioned by UNISON highlighting the indignity suffered by thousands of elderly people because of 15-minute care visits. Film advertisement created by Don't Panic, United Kingdom for Unison, within the category: House, Garden.

The campaign, set in a highly-virtual, almost dream-like world in which the casino games come to life, showcases the thrill and adrenaline rush of winning in order to personify the thrill of playing in SMC. The “All Thrill 3.0” campaign allows SMC to remain top of mind to all guests when they’re ready to play and feel the thrill of winning, appealing not only to the older but also younger generations of players. Film advertisement created by Pitch, United States for San Manuel Casino, within the category: Recreation, Leisure.

Film advertisement created by Euro RSCG, Morocco for Amana, within the category: Transport.

Ambient advertisement created by NEXT-DC, Bulgaria for Amstel, within the category: Alcoholic Drinks.

Film advertisement created by Barkley, United States for Missouri Lottery, within the category: Gambling.

With the HBO hit “Mare of Eastown” bringing a ton of national attention to the Philadelphian (or “Philly”) accent, most notable in the series was the pronunciation of the word “water”. So, for this year’s Independence Day, Mio Liquid Water Enhancer (part of the KraftHeinz Company) wants to celebrate the freedom to pronounce water as “wooder” just as Philly’s do – in the birthplace of liberty, Philadelphia nonetheless. Mio’s brand promise is “We fix Waterr”, but this weekend, it will be "We Fix Wooder”. Film advertisement created by VaynerMedia, United States for Mio, within the category: Non-Alcoholic Drinks.