A famous Greek chef reveals that he grew up with Mazda cars. Throughout his memories we see that after all these years he is committed to his favorite car brand. Once a Mazda, always a Mazda. Film advertisement created by 365, Greece for Mazda, within the category: Automotive.

Digital advertisement created by Lowe, United Kingdom for Becel, within the category: Food.

Outdoor advertisement created by JWT, Italy for Listerine, within the category: Health.

Film advertisement created by Grey, Kazakhstan for Kaspi Bank, within the category: Finance.

With May the official month of Mental Health Awareness and much of America re-entering the world following the height of the global pandemic, Mayo Clinic Health System is reaffirming its belief that making health a priority is one of the most important things in life. However, despite health being more top of mind than ever, almost 75%* of Americans (18-49) do not have a primary care physician, nor do they see the benefit in having a trusted healthcare partner. Why? Because when it comes to day to day health concerns — like a questionable mole or a painful knee— many people often let others and responsibilities take precedence. Film advertisement created by TBWA, United States for Mayo Clinic Health System, within the category: Health.

On 17th June 2021 in St Petersburg on the territory of Sevkabel Port - the new urban space in the city where modern trends and technology are combined, the world’s first ever sculpture that creates musical compositions aided by the wind and artificial intelligence for the Saint Petersburg Electrotechnical University "LETI" online radio station was unveiled. Radio LETI BIT is the first online radio statio in the world where the music is created by the sculpture itself, weather conditions and complex neural network algorithms. The sculpture is modeled like an d radio, from which 144 fine rods emerge, ranging in height from 4 - 5 meters and visually reminiscent of human DNA. When it’s windy the rods touch and create a sound. Inside the monument is a computer with neural networks, as well as piezoelectric transducers which measure the oscillation of the rods. Based on the range of oscillations artificial intelligence, just like a composer with a huge base of sounds at their disposal creates a musical composition which can be heard right on the spot by using the audio columns built into the structure itself or in any part of the world by tuning into the online radio station letibit.ru. The wind is such, that just like the music the variations are endless, and therefore it never repeats itself. Experiential advertisement created by Decembrist, Russia for Saint Petersburg Electrotechnical University, within the category: Education.

Rusty, a 100-year-old landmark water tower, proudly sits on the roof of Minneapolis-based advertising agency, Carmichael Lynch. The agency utilized this ubiquitous yet often-ignored city element as a way to project public art to the community. This year they partnered with the Minneapolis College of Art and Design to create a new loop of mapping projections. These unique experiences of light and vision are now open for the public’s viewing pleasure. Ambient advertisement created by Carmichael Lynch, United States for Carmichael Lynch, within the category: Agency Self-Promo.

Pril dishwashing liquid has spent years communicating their everlasting promise: "One drop of Pril is powerful enough to wash a set of dishes". Today, other competitor brands have started to say the same, so we have taken the promise to a level our consumers can actually grasp. Introducing the first ever Pril One-Drop Bottle. An exact replica of the Pril bottle reduced to the size of a thumbnail. The One-Drop Bottle is not intended for mass production but for promotional purposes only, and it is currently being sampled in supermarkets. Direct advertisement created by TBWA, United Arab Emirates for Pril, within the category: House, Garden.

Experiential advertisement created by Juliet, Canada for Peoples Jewellers, within the category: Personal Accessories.

Ambient advertisement created by Red Pepper, Russia for Talitsa, within the category: Non-Alcoholic Drinks.

Film advertisement created by Ogilvy, United States for Pull-Ups, within the category: House, Garden.

Film advertisement created by Proximity, Canada for Canadian Olympic Committee, within the category: Recreation, Leisure.

Google premiered its 2021 Year in Search film in 50+ languages around the world. The highly anticipated film is grounded in the fact that Google Trends data shows that the world is searching for “How to Heal” this year more than ever before. Last year, Google's Year In Search asked "why?" more than any other time in history. This year, the process of reflecting on the global events that have changed the world forever began. The challenges and tragedy of recent years became an opportunity to summon collective strength. It became a time to embrace scars and come back stronger than before. In 2021, more than ever, the world is searching for “How to Heal.” Film advertisement created by Google Brand Studio, United States for Google, within the category: Electronics, Technology.

Nick Valente Senior Account Executive Film advertisement created by Real Normal/Beef & Sage, United States for Big Red, within the category: Non-Alcoholic Drinks.

When it comes to buying food on the go, it’s so easy to say yes to going large, adding a side or making it a meal deal. But these little unnecessary extras are having a huge impact on our health. As a society, we need to be more aware of the techniques used to make us buy more than we need. Food Standards Scotland approached the Union to increase awareness around upsizing. An integrated campaign, consisting of outdoor digital 6-sheets and three TV ads, addresses this serious issue in a fun and engaging way, and tells everyone that when it comes to upsizing, it’s time to say no. Film advertisement created by The Union, United Kingdom for Food Standards Scotland, within the category: Public Interest, NGO.

More than 10 million people in Brazil can’t control the urge to urinate and, consequently, avoid an active social life. The campaign approaches an important moment in life being disturbed by the pee, precisely to make the patient face these improper breaks as real problems. Jorginho is on the left, he’s got the ball and he is one-on-one with the full-back. Cut to the middle, Jorginho, got into the area, dribbled the goal keeper. It’s time, he’s going to score, there comes the goal, there comes the goal. Goa... If the urge to go to the toilet breaks the best moments in your life. Access: pauseaincontinencia.com.br. A message from the Brazilian Society of Urology in partnership with Astellas Farma Brasil. Audio advertisement created by Triunfo Sudler, Brazil for Astellas Farma Brasil, within the category: Pharmaceutical.

Idea / Challenge: Berlin is the place where history was written – and not just in 1989the people were the driving force behind it. They don't like to be left outside. That's why the new Nokia device was the perfect match: it even got them onto the red carpet of the famous film festival Berlinale. Strategy / Implementation: At Berlin's busiest subway station, using the latest Nokia smartphone,a movie was made within seconds that put everyone who wanted on to the red carpet. Ambient advertisement created by JWT, Germany for Nokia, within the category: Electronics, Technology.

10th anniversary celebrating & empowering women through 10 statements. Monki is owned by H&M and is a global fashion brand for women. #Monkifesto is a value-driven campaign empowering women all over the planet. This is a bold and important campaign containing 10 statements delivered by 10 brilliant and edgy women – Kiran Gandhi, Karley Sciortino, Rita Popova and many more. It's OK to masturbate (we all do it). It should be ok to be gay or transgender. It´s NORMAL (painful and messy) to have your period. It´s OK to be a drama queen. The campaign boosts Monki's target audience to believe in themselves and to go their own way. Our deliverables contain communication concept, creative direction in collaboration with Monki and photo and film production. We took the content; the ambassadors and the statements and made them the actual visual language for the campaign. Creating all the set design and typography by hand on banners, flags, and signs. Digital advertisement created by Snask, Sweden for Monki, within the category: Fashion.

We work for money and we use that money to buy things we want. What if we skip a step and work for the things we want. Amazon will now let you work for what you want. Digital advertisement created by Miami Ad School, United States for Amazon, within the category: Retail Services.

Film advertisement created by Glorified Freelancers, United States for Bank Transfer Day, within the category: Finance.