Outdoor advertisement created by TBWA, Netherlands for McDonald's, within the category: Food.

Digital advertisement created by Young + Shand, New Zealand for Smirnoff, within the category: Alcoholic Drinks.

Ambient advertisement created by Voskhod, Russia for SiammSiamm, within the category: Retail Services.

Film advertisement created by Saatchi & Saatchi, Honduras for Instituto Hondureño de Turismo, within the category: Transport.

Levi's latest social media video project, Ride4Water, showcases the inspiring American spirit and perseverance of endurance athlete Katie Spotz and her goal of cycling across the entire country. Last Saturday, Katie and her biking partner Sam Williams set forth to bike 3000 miles in less than eight days — that’s 1.3 times as long as the Tour de France and in one-sixth the time. Their journey, with the help of Levi's, was to raise money for Blue Planet, a nonprofit dedicated to bringing safe drinking water to those without. In a series of live video updates following throughout her race, Levi’s captured Katie’s drive to overcome strenuous physical and mental challenges. She fractured her pelvis, forcing her to use a handcycle, and also dealt with a serious crash which landed her in the hospital.

Film advertisement created by Contract, India for Shoppers Stop, within the category: Retail Services.

Bolivia possesses two of the highest altitude cities in the world: El Alto at 4.100 meters above sea level and La Paz at 3.700 meters above sea level. At this altitude, the only form of direct transport is the Cable Car or teleferico. The cold affecting both places is harsh for everybody, but specially for women. The weather leaves their hair dry and damaged because of hot baths and showers, the use of hair dryers, irons dyes. We used the massive public transport connecting both cities. Going up or down takes about 15 minutes, enough to communicate the benefit of the product, which is made for extreme conditions like the cold in La Paz and El Alto. We made an intervention in the transport’s cabins and the women who entered while they commuted, they were able restore their hairs and theor self esteem. Ambient advertisement created by Athos, Bolivia for Sunsilk, within the category: Beauty.

Digital advertisement created by TBWA, France for TBWA, within the category: Transport.

Film advertisement created by Nishiko, Japan for Oita, within the category: Transport.

Film advertisement created by Leo Burnett, Portugal for IndieLisboa, within the category: Recreation, Leisure.

Film advertisement created by The Escape Pod, United States for Claussen Pickles, within the category: Food.

Film advertisement created by Carmen, Portugal for Sporting Clube de Portugal, within the category: Sports.

Showing a sumo wrestler’s flight, this movie highlights the thrill of riding on winds with a maximum speed of 360km/h. Could this really happen? Enjoy the expression of “body ripples” never seen before, No CG was used! Film advertisement created by Frontage, Japan for FlyStation, within the category: Recreation, Leisure.

A campaign which started from an app to help language settlement is being further developed as a collaborative project to support emotional settlement. Digital advertisement created by Cheil, South Korea for Samsung Medical Center, within the category: Public Interest, NGO.

Dunlopillo created a mattress called RESPARK that can communicate with couples to help them bring excitement back into their relationships. We want you to listen to what it has to say! RESPARK provides couples with simple ideas that help create a great impact. It does this by tracking a couple’s activity using motion sensors, and observes the amount of activity in bed. This data is then collected and RESPARK will send suggestions of fun activities and locations to either partner’s smartphones, to spice things up both in and out of the bedroom! Ambient advertisement created by Geometry Global, Malaysia for Dunlopillo, within the category: House, Garden.

Digital advertisement created by Wander, United States for Coexist, within the category: Public Interest, NGO.

Ambient advertisement created by TBWA, Russia for Adidas, within the category: Fashion.

Film advertisement created by VSA Partners, United States for CME Group, within the category: Finance.