An original Pop song in celebration of Elementor's new popup builder. Digital advertisement created by Elementor, Israel for Elementor, within the categories: Electronics, Technology, Professional Services.

As LEGO Christmas Town prepares for the big day, a foot interrupts the celebrations and sees Santa flung far away from home. With miles to cover (although about a meter) and Christmas just around the corner, Santa relies on an unexpected friend and some creativity with LEGO bricks and discarded objects from under the couch, to build a solution that will get him home in time for Christmas. The film is part of a wider APAC and ANZ Christmas campaign that includes TV, Digital, OOH, Social, PR, Print and In-Store POS. Film advertisement created by CHE Proximity, Australia for Lego, within the category: Toys.

Digital advertisement created by FCB, Canada for Canadian Down Syndrome Society, within the category: Public Interest, NGO.

Digital advertisement created by Saatchi & Saatchi, Ukraine for KMRC, within the category: Fashion.

That’s Frank Bespoke’s world. He’s one of South Africa’s master tailors. He takes an age-old craft and adapts it for the modern man. This documentary is the beginning of Oude Meester’s quest to discover fellow masters of today, and forms part of a promotion where you can cruise away in a Frank Bespoke suit worth R15,000. Film advertisement created by BBDO, South Africa for Oude Meester, within the category: Alcoholic Drinks.

Digital advertisement created by FCB, Brazil for CNA, within the category: Education.

Film advertisement created by Ogilvy, Brazil for NESCAU, within the category: Food.

Film advertisement created by Zulu Alpha Kilo, Canada for Interac, within the category: Finance.

Ambient advertisement created by Havas, Germany for Citroën, within the category: Automotive.

Outdoor advertisement created by VIA, United States for Vaseline, within the category: Health.

Ambient advertisement created by JWT, Romania for Aqua Carpatica, within the category: Non-Alcoholic Drinks.

Film advertisement created by BBDO, Canada for Dr. Scholl's, within the category: Health.

Film advertisement created by VIA, United States for Arm & Hammer, within the category: House, Garden.

Digital advertisement created by McCann, Israel for Game Of Thrones, within the category: Media.

The Stepan Razin brand, owned by Heineken since 2005, is a St. Petersburg beer with a rich history. For many generations of Leningrad and St. Petersburg natives, it was synonymous with trusted local beer. At the beginning of the 21st century, Stepan Razin had about a quarter of the beer market in St. Petersburg, but gradually, under the pressure of competitors and legislative restrictions, its market share began to decline, especially among the active young audience. By 2020 we have almost completely relaunched the brand. A recognizable feature of "Stepan Razin" became the regularly released collectible series of cans with original designs associated with St. Petersburg and FC Zenit. The can has become the basis of our communication under the limitations of the dark market. But in 2020, a pandemic was added to the restrictions of the dark market, complicating the situation for "Stepan Razin". How can we get marketing bonuses from FC Zenit sponsorship if the stadium is closed to fans? "You will never be alone" — this line of the Zenit anthem became especially important during the pandemic when the stadiums became closed to spectators. The fans support their team as passionately and emotionally as before, but how to get that support across to the team? How to make sure that Zenit and the fans are still "not alone"? Our creative idea is "Beer can shout for team: support Zenit at home like you would do at the stadium, together with "Stepan Razin". It was clearly reflected in the mechanics — the fans, who could not support the team in the stands because of the pandemic, collected new versions of chants from our cans, photographed them, and posted them with a hashtag on social networks. Submitted chants, written in the brand typeface, appeared on the huge LED panel between the first and second tiers of the Zenit Stadium during matches. This, firstly, provided the team with the necessary support on the way to the championship, and secondly, allowed the brand to bypass the restrictions of the dark market and get into the TV broadcasts of matches. Integrated advertisement created by Great, Russia for Stepan Razin, within the category: Alcoholic Drinks.

There are ugly Christmas sweaters. And there’s the #reallyuglysweater. Take a closer look at it and you’ll see: the normally oh-so-peaceful crib is being bombed in the midst of a Syrian refugee camp. An ugly but very real scene for all those struggling in Syria on a daily basis. Gents created the fashion statement of the year to showcase the other side of the holidays and to ensure a truly merry Christmas for all children. One ugly sweater at a time. More than 10.000 eur was raised to support the work of SOS Children’s Villages in Syria. Ambient advertisement created by Gents, Belgium for SOS Children’s Villages Belgium, within the category: Public Interest, NGO.

Ambient advertisement created by Torke, Portugal for Fox, within the category: Media.

Film advertisement created by The Martin Agency, United States for Midas, within the category: Automotive.

Film advertisement created by Cossette, Canada for Children of the Street Society, within the category: Public Interest, NGO.

Ambient advertisement created by Ageisobar, Brazil for Space Channel, within the category: Media.