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Digital advertisement created by 358, Finland for Sol, within the category: Alcoholic Drinks.

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Shot purely by Booking.com employees using Go Pro cameras, One Mission offers a glimpse into Booking.com’s unique, fun and inspiring culture and has already notched up approximately 4 million views. Co-created by Dutch creative studio Cloudfactory and Booking.com, the campaign originated in 2016 with Booking.com encouraging its 14,000 global employees with a mission to document their year of travel. The result puts the brand’s diverse and passionate employees centre stage as they travelled to over 190 countries on personal holidays, and empowers the viewer to get out and experience what the world has to offer. Film advertisement created by Cloudfactory, Netherlands for Booking.com, within the categories: Hospitality, Tourism, Professional Services.

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"Hartwall: The Greyest Day of the Year" To promote their national alcoholic beverage, Hartwall's Original Long Drink (a mix of gin and grapefruit soda) wanted to do something that put the brand on everyone’s radar. However, as it turns out, there are strict rules prohibiting OOH and social media advertising for alcoholic brands. Hartwall got around it by co-opting and rebranding Finland's characteristically sunless grey skies and cold weather, turning the entire country into probably the biggest OOH ad. They call the campaign - 'The Greyest Day of Year'. They worked with meteorologists to identify Finland’s greyest day of the year (November 17) and launched it as a holiday with a very grey celebration at Alla Sea Pool next to the presidential palace in Helsinki and all over Finland in local events and people’s homes. Hartwall's Original Long Drink was served and there were concerts and local celebs in attendance. They also partnered with Billebeino clothing brand to create a grey line of clothing in celebration of the day. The campaign created a big buzz in social media as Finns were sharing their grey celebrations. Also other companies and even Hartwall’s competitors made The Greyest Day of the Year offers. Earned media visibility of the day was vast. According to a survey conducted after the campaign, nearly every fifth Finn was influenced by the effort, recognizing that November 17 as the greyest day of the year. Association between Hartwall Original Long Drink and the grey color also strengthened: more than every fifth (23 %) Finn associates a grey color to Hartwall Original Long Drink. A third of Finns recall seeing the campaign and a third of those already stated they will celebrate “The Greyest Day of The Year” in 2019 as well. Experiential advertisement created by Bob the Robot, Finland for Hartwall, within the category: Alcoholic Drinks.

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Film advertisement created by ici Barbès, France for Association France Alzheimer, within the category: Public Interest, NGO.

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Digital advertisement created by BBDO, New Zealand for Volkswagen, within the category: Automotive.

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Film advertisement created by Creative Energy, United States for Texas Pete, within the category: Food.

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Film advertisement created by DDB, United Kingdom for Dreamies, within the category: Pets.

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Digital advertisement created by BBDO, Sweden for ume.net, within the category: Electronics, Technology.

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Direct advertisement created by Grey, Ecuador for Aseplas, within the category: Public Interest, NGO.

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Direct advertisement created by Lowe, United Kingdom for Winston Fletcher Fiction Prize, within the category: Professional Services.

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Film advertisement created by 180LA, United States for COX, within the category: Electronics, Technology.

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EBS are all about the Mortgages. So this campaign is all about the all-about-ness. The never-settle, thick-and-thin, stick-with-it-ness that makes the people in EBS branches all over the country the absolute Mortgage Masters. Film advertisement created by Irish International, Ireland for EBS, within the category: Finance.

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Inspired by the enchantment of snowfall and crafted for mobile, Winterlands is a mobile messaging site that lets you send this season’s greetings in a 3D snow globe experience. Visit snow.akqa.com on any mobile device running iOS 8+ or Android 4.3.3+, choose one of the snowscapes and write your personal message. Digital advertisement created by AKQA, United States for AKQA, within the category: Agency Self-Promo.

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Film advertisement created by Machinery, United States for Auto Lenders, within the category: Automotive.

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On December 17th, the U stores take the floor again with a new TV spot that highlights one of the funding values of the company : proximity. At U, our merchants come from the region where their store is located. Their commitments in local life, taken independently, are daily embodied in the actions of their stores - both socially and economically. U is naturally close to its customers and is committed to taking care of them – and what better time than Christmas to reassert this link? Because we always take better care of our loved ones, U and TBWA\Paris imagined a nice Christmas tale that conveys the idea that we can all take care of other as well as we take care of those we love. Film advertisement created by TBWA, France for Système U, within the category: Non-Alcoholic Drinks.

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Christmas holiday are on the one hand the most beautiful and peaceful part of the year. But on the other hand, these days are full of irresponsible consumption. Because of a few wealthy days people are willing to go in debt for next months, waste amount of food and create huge amount of garbage. Slovenská sporiteľňa, as the leading bank want to inspire the people to behave and shop responsible during the Christmas time. Film advertisement created by Zaraguza, Slovakia for Slovenská sporiteľňa, within the category: Finance.

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In Toy Story Land, guests enter a world created by Andy, the films' central human character. To celebrate his creativity, we hosted Andy Night, where 50 imaginative people named Andy were invited for an exclusive event in the all-new land. Film advertisement created by Yellow Shoes, United States for Walt Disney World, within the category: Recreation, Leisure.

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Junior Art Directors; Hanne Sandland Nilsen, Rebecca Sakshaug Hoseth Ambient advertisement created by Frank, Norway for National Geographic, within the category: Media.

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Ambient advertisement created by OMD, Australia for Batman, within the category: Media.

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Film advertisement created by Publicis, France for Renault, within the category: Automotive.




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