Film advertisement created by DDB, France for Lipton, within the category: Non-Alcoholic Drinks.

How a tv ad turned into a live conversation platform in the #letseattogether integrated campaign. Ambient advertisement created by McCann, Romania for Coca-Cola, within the category: Non-Alcoholic Drinks.

Film advertisement created by KBS+P, United States for American Institute of CPAs, within the category: Finance.

Do you know what holds back young men in Czechoslovakia from achieving their dreams? Porn! Energy drink Semtex and retired king of porn - Robert Rosenberg, have decided to bring this procrastination to an end... Digital advertisement created by Zaraguza, Slovakia for Semtex, within the category: Non-Alcoholic Drinks.

Film advertisement created by Havas, Canada for Monster Factory, within the category: Retail Services.

Film advertisement created by gnet, United States for Fallout 76, within the category: Gaming.

We've captured game footage the only way a game like Forza Motorsport deserves to be captured ... with a camera bolted into the engine block of a McLaren 12C supercar as it blasts past 680 frames printed on aluminum panels at a maximum filming speed of 120mph. Though this may look like it was computed generated, what you're watching was shot entirely in-camera. Original Music by Human Digital advertisement created by McCann, United States for Forza Motorsport, within the category: Gaming.

In Europe, every two minutes a child is reported missing. Some of them remain missing for years. Eventually we forget their faces. Child Focus, the Belgian Center for Missing Children, never stops helping the families in their search and getting others involved. To spread hope for all missing children, we designed and created Coins of Hope. One million 2 euro coins with the face of a missing child: Liam Vanden Branden, who has been missing for 20 years, but whose family has never lost hope. On International Missing Children's Day, we brought the Coins of Hope into circulation. Through Coins of Hope, we spread hope for every missing child, from hand to hand. It's a new and permanent medium with infinite impressions across the Eurozone. Direct advertisement created by These Days, Belgium for Child Focus, within the category: Public Interest, NGO.

Film advertisement created by Leo Burnett, United Kingdom for McCafé, within the category: Food.

Podar, through the use of brilliant technology, superior infrastructure, and the ability to build dreams and ambitions, shows us just how exemplary education can be! Film advertisement created by Schbang, India for Podar Education Network, within the category: Education.

Film advertisement created by La Fuerza, Spain for Bepoppins.com, within the category: Professional Services.

Film advertisement created by The Alchemy Partnership, Singapore for ABC Extra Stout, within the category: Alcoholic Drinks.

Directors Karim Zariffa and Nico Kasakoff of storytelling production company 1stAveMachine have joined forces with Saatchi & Saatchi LA to highlight the features of the 2018 Toyota Highlander through a captivating 360 experience. Shot in Los Angeles over the course of a single day following months of pre-production including 3D previz and art build, the new 360 spot reflects the stylish, family-friendly construct of the Highlander. Through a panoramic series of set pieces featuring a family that’s fit for the SUV, 1stAve directors Zariffa and Kasakoff and Saatchi LA crafted individual vignettes that showcase specific features such as 295 horsepower, seating for up to 8, rain-sensing wipers and 83.7 cubic feet of cargo space. According to Zariffa, the 360 platform provides the ideal solution to engage an audience. “It allows the viewer to be more immersed in the message, asking them to discover the features for themselves, as if they were controlling the commercial. So it’s a more engaging solution than a traditional video format.” Digital advertisement created by Saatchi & Saatchi, United States for Toyota, within the category: Automotive.

Digital advertisement created by Mother, United States for Virgin Mobile, within the category: Electronics, Technology.

The largest cycling festival in capital - Toyota Riga Cycling Marathon 2017, 4th of June. The tradition of the mass participation cycling event in Riga dates back to 1983. This ride is very popular among local residents of Riga and it gathers nearly 4000 participants. Over the years there have been different routes and distances. Today we are proud that the start and end point of the ride is in the very heart of Riga, near Riga Caste which is the official residence of the President of Latvia. Film advertisement created by Tribe, Latvia for Toyota, within the categories: Automotive, Sports.

Direct advertisement created by DDB, China for Volkswagen, within the category: Automotive.

What’s worse than waiting months for the next season of your favorite TV series? Seeing spoilers as soon as it’s released. And the more the show is anticipated—as is the case for Money Heist, Netflix’s flagship show that’s releasing it’s grand finale this year—the more serious the problem gets. Just think of the fact that as much as 12.5% of online conversations related to a single show are spoilers, which peak at the very first hours of the release1. A figure that feels unavoidable when the conversation concerns a show with dedicated fans around the world like Money Heist. That’s why to launch the highly anticipated Volume 1 of the last part of the series, Netflix has organized a special event for the most avid spoiler makers. Thinking they were about to fly to Madrid to take part in an exclusive Money Heist screening, the unsuspecting guests didn’t know that the event would be in the only place where the phones must remain off: on an airplane. Taking off the morning of Netflix’s worldwide release, the spoiler makers remained in the aircraft, far away from the Internet, for the duration of the first five episodes of the last part of Money Heist. Five hours that allowed millions of fans on the ground to view the series finally free of spoilers while remaining an unforgettable experience for those who were on board: the one and only time anybody would have wanted to be taken hostage by the gang. Integrated advertisement created by Publicis, Italy for Netflix, within the category: Media.

After Hawai, San Fransisco, Berlin and more, the popular Color Run was also held in Amsterdam this year. During this 5K race, runners start out dressed in white and end up covered in colourful powder. Flexa, the leading paint brand in Holland, wanted to stand out during this fun run, to spread their message: ‘Let’s Colour’. They did this using a specially fabricated Flexa T-Shirt. How it worked? The more colour, the more the Flexa logo and payoffshowed up. Ambient advertisement created by Etcetera, Netherlands for Flexa, within the category: Industrial, Agriculture.