Digital advertisement created by Thinkmodo, United States for Carrie, within the category: Media.

Film advertisement created by DDB, United States for WATERisLIFE, within the category: Public Interest, NGO.

Meow Mix®, the brand cats still ask for by name, is reimagining their iconic, addictive jingle with a twist for today’s music and cat fans. This week, a new feline-focused broadcast video introduces the legacy jingle in a modern remix. The soulful R&B version introduces us to Chanteuse ‘Luna’, who in true Diva-style even has a litter box full of diamonds. The ‘Meow ReMix’ music tracks also feature the Country version, ‘Heart & Paws’, the Latin version ‘Gatocito’ and the Metal mix, ‘Endless Hiss.’ All four music tracks will be available on meowmix.com, Spotify and YouTube, and are sure to have a whole new generation of fans meowing along. Integrated advertisement created by Publicis, United States for Meow Mix, within the category: Pets.

Real estate agents are in the bullseye and are increasingly criticized. As a result, people prefer to handle their property on their own. Orpi, France’s leading network of real estate agents, wanted to restore trust and further build differentiation amongst its various target audiences. Therefore the idea was to twist a market convention by empowering the one who is really ideally positioned to speak convincingly about a property, namely… the property itself! Film advertisement created by Hungry and Foolish, France for Orpi, within the category: Professional Services.

Digital advertisement created by BBDO, Germany for Smart, within the category: Automotive.

We used the new Instagram questions feature to ask some painful questions. Digital advertisement created by McCann, Israel for Elifelt, within the category: Public Interest, NGO.

Digital advertisement created by John St, Canada for ReThink Breast Cancer, within the category: Public Interest, NGO.

Film advertisement created by Publicis, France for Orange, within the category: Electronics, Technology.

To see behind the curtain: https://youtu.be/m3Gtw8wUf60 Outdoor advertisement created by Lg2, Canada for Quebec city magic festival, within the category: Recreation, Leisure.

Sound design / additional music composition / audio post: Bertus Pelser, Michiel Mullink / Amp.Amsterdam Project management: Maurice Paans / Amp.Amsterdam

Film advertisement created by DDB, United States for State Farm, within the category: Finance.

See the work at https://futureself.orange.com/ Digital advertisement created by Publicis, France for Orange, within the category: Electronics, Technology.

The in-store displays will be installed in Paco Rabanne flagship and airport stores around the world. Depending on its configuration, stores will either feature an iPad version or large-screen edition where players can control their characters behind a steering wheel or astride a saddle set up within the store, re-enacting the film’s desert race by dodging obstacles and collecting “bonus perfumes” as they speed to the finish line. The campaign’s online activation offers an interactive version of the TV spot. Users can unlock “flashbacks”, bonus material like exclusive videos and “making of” footage, as well as enter to win complementary perfumes. The activation can be accessed through Paco Rabanne’s website, by clicking on the “rewind” icon directly in the film: https://pleaserewind.pacorabanne.com/en The operation launched late last month at Macy's in Herald Square and is currently online in Canada, Mexico, Dubai, and Argentina. Integrated advertisement created by Biborg, France for Puig, within the categories: Beauty, Personal Accessories.

Film advertisement created by Y&R, Peru for Cristal, within the category: Alcoholic Drinks.

Film advertisement created by FCB, United States for LG, within the category: Electronics, Technology.

Digital advertisement created by BBDO, Peru for Supermanco, within the category: Media.

Film advertisement created by Plasenta, Turkey for Doğadan, within the category: Health.

Ambient advertisement created by BBDO, United States for Off the Street Club, within the category: Public Interest, NGO.

Digital advertisement created by Liberum13, China for Direction Skateboards, within the category: Recreation, Leisure.

Film advertisement created by Publicis, Brazil for General Motors, within the category: Automotive.