Digital advertisement created by mInteraction, Thailand for Rangsit University, within the category: Education.

Ambient advertisement created by Cosmos, Russia for Motiv, within the category: Electronics, Technology.

We address the feelings of those who feel like Star Wars! Samsung Turkey needed new ideas on the concept and communication processes of the special bundle, including Galaxy Note 8, Gear S3, exclusive figures and all other products, which was tailor-made for “Star Wars: The Last Jedi” movie. We chose the story of a father and daughter, both Star Wars fans, to meet this need of Samsung. We undertook all launching procedures from the package design and TVC to digital media trailers. In our trailer, we see the story of a girl, who starts to hear sounds from the Star Wars world and go beyond the limits of her imagination, and discovers the real force while trying to figure out where the sound really comes from. Film advertisement created by Roy+Teddy, Turkey for Samsung, within the category: Electronics, Technology.

Film advertisement created by The Martin Agency, United States for Land O'Lakes, within the category: Confectionery, Snacks.

Film advertisement created by FCB, United States for The Shelter Pet Project, within the category: Public Interest, NGO.

Film advertisement created by Green.TV, United Kingdom for Sustrans, within the category: Public Interest, NGO.

Film advertisement created by Dziadek Do Orzechow, Poland for Dziadek Do Orzechow, within the category: Agency Self-Promo.

Direct advertisement created by Dentsu, Brazil for Toyota, within the category: Automotive.

Roadtrip Forever, is a personalised experience for you and your best friend where nothing is off limits. Take supplies, take friends and take the trip. Watch the behind the scenes video with more explanation of the project: http://www.youtube.com/watch?v=2G8dLVaKtyU or visit www.roadtripforever.com Digital advertisement created by Southern Cross Austereo, Australia for Transport Accident Commission, within the category: Public Interest, NGO.

The campaign is based on the idea that a little goodness can lead to greatness. To bring the idea to life, random people on the street were asked to take the first step of learning a musical instrument by learning a single note. Those interactions were filmed – the successes and the failures – and edited into a video that turned a little goodness into the embodiment of greatness – a classical symphony. With the help of 100 participants, 23 different musical instruments, and one courageous teacher, part of Offenbach’s “Orpheus in the Underworld” was created. Digital advertisement created by BBDO, United States for goodnessknows, within the category: Confectionery, Snacks.

Film advertisement created by BETC, France for Eric Bompard, within the category: Fashion.

Editorial Company: Hutch & Co. Film advertisement created by Heat, United States for EA Games, within the category: Gaming.

Ambient advertisement created by McCann, Nicaragua for El Gallo más Gallo, within the category: Electronics, Technology.

Ambient advertisement created by Ogilvy, South Africa for Castrol, within the category: Industrial, Agriculture.

Film advertisement created by Now, United Kingdom for Petplan, within the category: House, Garden.

Drawn at First Sight is an artistic collaboration between the new Nissan Micra and artist Stephen Wiltshire, created with Google Tilt Brush. Stephen was given only 60 seconds to memorize the new Micra and was then challenged to draw it in virtual reality, a tool he’d never used before. Film advertisement created by Digitas, France for Nissan, within the category: Automotive.

Film advertisement created by TBWA, France for Aides, within the category: Public Interest, NGO.