Digital advertisement created by Neogama, Brazil for ADESF, within the category: Public Interest, NGO.

Film advertisement created by FP7, Egypt for Frequency, within the category: Professional Services.

Film advertisement created by TBWA, Thailand for McDonald's, within the category: Food.

Film advertisement created by Grey, Indonesia for Combiphar, within the category: Pharmaceutical.

While some may believe, it was hockey that defined us; it was the Canoe that built our economy, discovered our land and connected our people. Its impact on the formation of our Country is the story the Canadian Canoe Museum so eloquently tells. Film advertisement created by BrandHealth, Canada for Canadian Canoe Museum, within the category: Recreation, Leisure.

Ambient advertisement created by TBWA, Paraguay for Tierra Nuestra, within the category: Public Interest, NGO.

Kapana (The Trap) Fest is a cool event in Plovdiv, Bulgaria. But it’s happening far away from the mall. We had to do something to steal some attention and people. That’s why we created an almost real ATM. The moment you try to use it you receive a sudden offer from Mall Plovdiv. Direct advertisement created by the Smarts, Bulgaria for Mall Plovdiv, within the category: Retail Services.

This summer, Dentyne will build on its social campaign, #FollowFood by introducing the first-ever “Follow Food Truck”. In a society seemingly saturated with food trucks, Dentyne’s fresh breath truck is both a cheerfully cheeky nod to foodie culture and a reminder that when great flavors come with bad breath repercussions, Dentyne has you covered. The Dentyne Follow Food Truck will travel across America, emboldening food lovers to celebrate food, including at some of the country’s best food festivals, from Texas and Tennessee to Philly and DC. Outdoor advertisement created by McCann, United States for Dentyne, within the category: Health.

Reality Cheque shows exactly how much it will cost if you decide to drive home after a few drinks—by placing the costs on an itemised receipt. This road safety message is delivered at the end of a night out, which is the exact moment when people often make a very costly decision to drive themselves home. Unique point-of-sale software calculated the cost of dinner and drinks, plus the exact dollar amount if caught drink driving, creating a bespoke receipt that was unique to every patron. Ambient advertisement created by BBDO, Australia for Transport Accident Commission, within the category: Public Interest, NGO.

Film advertisement created by TRY, Norway for Volkswagen, within the category: Automotive.

Instead of a boring agency christmas card Wasserman created a shopping channel with fun concept products. Too bad all the products are out of stock. Visit the shopping channel. Digital advertisement created by Wasserman, Canada for Wasserman, within the category: Agency Self-Promo.

Film advertisement created by FCB, South Africa for Western Cape Government, within the category: Public Interest, NGO.

Digital advertisement created by Y&R, Poland for Nokia, within the category: Electronics, Technology.

On the night of the October 21st the Real Madrid played Champions League match against AC Milan. Heineken convinced several university professors, girlfriends, and several bosses to convince their students, boyfriends and employees to go to a concert on that night. All of them couldn't say no and had to go to the classical concert. But... Ambient advertisement created by JWT, Italy for Heineken, within the category: Fashion.

3:54 film shows the determination of one woman to become a software developer (a “dev”), despite the field’s endemic gender inequality. Also, the efforts of Ada Developers Academy to help. It is part of Milliman’s efforts to recruit a diverse tech staff. Content advertisement created by School of Thought, United States for Milliman, within the category: Finance.

Film advertisement created by 72andSunny, United States for NFL, within the category: Sports.

Digital advertisement created by Leo Burnett, Hungary for Leo Burnett, within the category: Agency Self-Promo.

Film advertisement created by Miami Ad School, Brazil for Champion Apparel, within the categories: Fashion, Sports.

Film advertisement created by DDB, United Kingdom for Virgin, within the category: Electronics, Technology.

For some, a healthy lifestyle is not the most comfortable choice. There is a constant struggle between having something that is healthy or delicious. But, those two can often be worlds apart and exist in different spectrums of your tastebuds. FiberCreme, a multipurpose creamer and a newcomer in the Indonesian creamer industry, is trying to sway people to make peace with delicious but unhealthy dishes (and beverages) that has been vilified for so long - with the message of “let’s be friends again”. Sparking an idea that something delicious, can be healthy too. Directed by Upie Guava, the spots are released in quick successions, about the struggles (and the drama, of course) that surrounds two characters who are no longer friends with the foods and drinks they used to love. Film advertisement created by Iris, Indonesia for FiberCreme, within the category: Food.