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Poor people of Ecuador are marginalized and suffer the drama of not having basic services like water, health services and roads. The government ignores them and the world are invisible as if ghosts were. "Fantasmas del Chimborazo" is a campaign of the NGO Codespa that seeks to give visibility to some of the stories that show that they have not disappeared and need your help to get out of the shadows. Experiential advertisement created by Good Rebels, Spain for Codespa, within the category: Public Interest, NGO.

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Ingame: Young boys open up about life struggles and mental health in Fortnite. Many young boys in Norway struggle with poor mental health. One in three fail to complete their education by the normal school leaving age, and twice as many start claiming benefits immediately after leaving school compared with 10 years ago. Suicide is the most common cause of death. The organisation Mental Helse Ungdom (Mental health for youth) believes this is because they do not talk about their problems. Ninety six percent of Norwegian boys aged between 9 and 18 play computer games. When they are not gaming themselves, they watch others play on YouTube. Mental Helse Ungdom therefore decided to set up Ingame in partnership with the Norwegian advertising agency Hausmann. Ingame is a panel program on the inside of a computer game, where boys can talk anonymously through their game character. Together with two of Norway’s most popular gamers, Noobwork and Niklas Baarli, the boys played Fortnite, whilst being able to talk about things that were important to them, such as body image, friends, divorced parents, self-image and loss. This resulted in five episodes on Noobwork’s YouTube channel. Without any promotion budget, Ingame has attracted a huge amount of attention in the Norwegian media and on social media, helping to place the mental health of young boys on the agenda. Digital advertisement created by Hausmann, Norway for Mental Helse Ungdom, within the category: Public Interest, NGO.

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Production Coordinator: Jacqueline Sand Film advertisement created by 72andSunny, United States for Samsung, within the category: Electronics, Technology.

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With anxiety levels sky high, Cerveza Patagonia carries out an experiment to reduce anxiety by immersing participants in the mountains. Twenty participants with high levels of stress and anxiety were interviewed by a psychologist, then three participants were selected to spend a week in wood cabins in the mountain city of Cambará do Sul, in the South of Brazil. Their levels of patience, sleep quality, fatigue, irritability, self-criticism, and compulsive eating were measured before, during, and after the experiment. Integrated advertisement created by Beta Collective, Brazil for Patagonia, within the category: Alcoholic Drinks.

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Film advertisement created by BBDO, Australia for DB Export Dry, within the category: Alcoholic Drinks.

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Outdoor advertisement created by DDB, New Zealand for Sky Sport, within the category: Media.

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Title Design: Laundry! Digital advertisement created by RPA, United States for Newport Beach Film Festival, within the category: Recreation, Leisure.

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IW Group launched McDonald’s Bacon event with a groundbreaking spot that utilized Asian American Influencers as the stars, the director and the content producers—a first for a McDonald’s broadcast commercial. This quirky spot captures an authentic voice for the brand, the target and the influencers (Amber Liu, Mike Bow, Wesley Chan and Wong Fu Productions). Unique content was also created for Amber and Mike’s respective YouTube channels. Film advertisement created by IW Group, United States for McDonald’s, within the category: Food.

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Film advertisement created by McGarrah Jessee, United States for YETI, within the category: House, Garden.

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The Jeep with the help of actor Juliano Cazarreresgatou and reformed "Renegades" by its former owners to donate them to the Association Castelhanos Vive, support group of an isolated region located in Ilha Bela. Left out of their natural habitat by those who did not have the time or possibilities to surf, the re-surfboards traveled inside the Jeep Renegade 2019 from São Paulo to the bay of Castelhanos to be used by local children, who also had the opportunity to learn to surf. Film advertisement created by DDB, Brazil for Jeep, within the category: Automotive.

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Instead of a boring agency christmas card Wasserman created a shopping channel with fun concept products. Too bad all the products are out of stock. Visit the shopping channel. Digital advertisement created by Wasserman, Canada for Wasserman, within the category: Agency Self-Promo.

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Film advertisement created by Blackpool & the Fylde College, United Kingdom for Burger King, within the category: Food.

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With the aim of revitalizing the Tabernas Desert (Almería), the automotive brand ŠKODA created the campaign "The Desert Cowboys." A project that pays tribute to the people who still live in the desert, in which the citizens were asked to collaborate, in order to set up a transport service that will connect the villages of the region. After more than 5,000,000 likes on social networks, the service is already a reality. To start up the service, Tabernas Local Council launched a public tender to find the driver of the ŠKODA KODIAQ, who is currently providing the stagecoach service that connects the localities of Alcudia de Monteagud, Tahal and Senés with Tabernas free-of-charge three days a week. The launch of the service, on 20 September, was reported at the presentation of the 7th edition of the Almeria Western Film Festival. A film festival created to promote the Western genre and stimulate the film industry in the region, of which ŠKODA is one of the main sponsors. Coinciding with this, ŠKODA has also released the "The Desert Cowboys” documentary, directed by Paco Cabellero, in tribute to those who still live in the desert and whose day-to- day difficulties, due to the lack of transport, are expected to improve with the implementation of the service. The piece can be seen on ŠKODA’s social networks and on the project’s website www.thedesertcowboys.com. After helping the inhabitants of Valdelinares and the Tabernas Desert, the brand continues in its fight against isolation and depopulation in remote locations with mobility solutions. Film advertisement created by Proximity, Spain for Skoda, within the category: Automotive.

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Developed 3 web videos to raise awareness of the dangers of using pirated software for S.E. Asia. Mythology and supernatural themes are deeply rooted in Asian cultures. Attracting the attention of such creatures are not only taboo but seen as extremely sinister. We leverage on their fears to drive home the message of Piracy costs more than you think. Film advertisement created by Wunderman, Singapore for Microsoft, within the category: Electronics, Technology.

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Using patent pending technology from Newsfeed SmartApps (https://www.newsfeedsmartapps.com) this was an interactive facebook post for Game of Thrones where fans had a chance to test their knowledge by arranging characters in their respective positions on the GoT family tree. The faster they got it right, the higher their chance to win exclusive merchandise!

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Film advertisement created by JWT, United States for Jiffy Lube, within the category: Professional Services.

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Film advertisement created by Possible, Russia for Garage Museum of Contemporary Art, within the category: Recreation, Leisure.

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London recently witnessed a taxi rank with a difference. Celebrating the fact that the Nissan LEAF is six times cheaper to run than petrol, ten 100% electric cars ferried people around London for a few pence. Scores of delighted passengers – both Londoners and visitors to the capital – were treated to incredibly cheap ‘taxi’ rides in the zero-emission Nissan LEAF over a June weekend. Events partner: Hotcow Ltd. Digital advertisement created by AKQA, United Kingdom for Nissan, within the category: Automotive.

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ON-LINE EDIT MUSIC/SOUND DESIGN MIX Film advertisement created by 180 Amsterdam, Netherlands for Amstel, within the category: Alcoholic Drinks.




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