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A campaign which started from an app to help language settlement is being further developed as a collaborative project to support emotional settlement. Digital advertisement created by Cheil, South Korea for Samsung Medical Center, within the category: Public Interest, NGO.

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Film advertisement created by 32 Mars, Canada for Krust, within the category: Food.

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As advertisers, time dictates our entire creative process. Late night brainstorming. Last minute fire drills. And a constant barrage of shifting deadlines. Adobe helps us tackle these challenges daily. So when they asked us to remix their logo, we wanted to shine a light on the delicate relationship between creativity and time. Digital advertisement created by EVB, United States for Adobe, within the category: Professional Services.

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Digital advertisement created by Wander, United States for Coexist, within the category: Public Interest, NGO.

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Digital advertisement created by Carlitos y Patricia, Spain for Hallst.com, within the category: Transport.

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Film advertisement created by DDB, Italy for Lamborghini, within the category: Automotive.

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A new sea food brand was created and put on the shelves of supermarkets in Anapa, a coastal city. However, instead of actual food there was a rubbish, caught in the sea off the coast in Anapa. A sea cocktail of tins, Black sea mix of plastic bottles, cigarette stubs as sea bulls and a seafood salad with plastic bags – all this could be found on the shelves in shops during the campaign which ended with a city-wide community work day. The design of the package was created using the most frequent rubbish found in sea – plastic bottles, cups and bags, cigarette stubs and tins. This rubbish was put through a linocut after being colored with typographic colors. Final images were photoshopped and used in the packaging. Integrated advertisement created by Possible, Russia for Bloknot Anapa, within the categories: Media, Public Interest, NGO.

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Paddy Power kicked off a tactical digital out of home (DOOH) campaign to target this year’s Ascot crowd with humorous commentary, daily deals, and live results. The campaign featured on screens in and around Waterloo and Clapham Junction rail stations, targeting racegoers along the commuter route between London and Ascot. Humorous one-liners were updated throughout the day, reacting to events, fashion mishaps, and even the weather, all delivered with the tongue in cheek humour that has become synonymous with the Irish bookmakers. The campaign was created in-house with production by Grand Visual and planning and buying by MediaCom. The responsive campaign is delivered through OpenLoop, the dynamic creative optimization platform from QDOT.

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The short film is a portrait of Varanasi, the holiest of India’s seven sacred cities and a place where devout Hindus go to die in hopes of achieving Moksha - becoming liberated from the cycle of rebirth. Hindu scriptures say that a soul has to undergo 8.4 million rebirths before reaching the human form and dying in Varanasi and being cremated along the banks of the river is believed to be the ideal way of achieving Moksha. Several so-called ‘death hotels’ exist to accommodate believers who abandon their lives go there and wait for death, some for as long as 40 years.

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With ING and Proboston agency we created series of 2 short animated commercials, to show that there is no need to loose time with strange financial advisors and their cheap tricks. Briefly don't pay your money to someone else, reach the most of their value. Custom hand crafted character of sleazy financial advisor is combine with CGI animation to get the most of it's expressions during tough moments. Film advertisement created by Proboston, Czechia for ING, within the category: Finance.

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Film advertisement created by The Newton Library, Greece for Piraeus Bank, within the category: Finance.

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Film advertisement created by Saatchi & Saatchi, Honduras for Instituto Hondureño de Turismo, within the categories: Hospitality, Tourism, Public Interest, NGO.

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While many period stigmas and misconceptions stem from centuries of baseless taboos and lack of education, even women in developed countries with adequate education systems feel shame and an inability to talk about periods. This proves that period shaming transcends culture and society. Unfortunately, it is universal. Because of this, issues associated with menstruation such as period poverty exist with its victims unable to speak out and seek help. We were tasked with undoing period stigmas and change the way the world talks about them. Connecting Periods encourages period positive language amongst people who were already trying to become more effective and impactful communicators by partnering with Grammarly. The millions of daily Grammarly users make mistakes such as misusing periods or forgetting them altogether. We saw that as an opportunity to raise awareness on societal shaming of periods, encourage period positive language, and literally position periods as a normal topic of discussion that doesn’t need to be euphemized or hidden. Digital advertisement created by Miami Ad School, United States for Grammarly, within the categories: Electronics, Technology, Professional Services.

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Challenge Lenovo launched its VR-headset Explorer. Its promo in Ukraine was complicated due to literary 0 of local content and lack of global applications, mostly presented by casual shooters. Insight Ukrainians travel to Europe in seek for amazing places. But sometimes beauty is just in front of your nose. For those, who still think of Kyiv as a city of churches we bought its modernity vibes just to their point of view. Literally. Idea Kyiv from dusk till dawn — first infotainment VR-app about ukrainian capital. In the project we have showed the other side of Kyiv — its modern culture. Execution We selected 6 trendy locations and developed a VR-tour “Kyiv from dawn till dusk” around them. It every location user gets an interactive game. In these physical locations we placed posters with chatbot codes, that starts a dialogue about the project and gives some product info about Lenovo Explorer. The project was also promoted in social media and landing page. All the communication led to the application download for full-VR experience. Integrated advertisement created by NGN.AGENCY, Ukraine for Lenovo, within the category: Electronics, Technology.

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A man is being haunted by the bad terms on his credit cards, that he used on his last holiday. Film advertisement created by Tante Randi, Norway for Lendo, within the category: Finance.

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Launched on the World Oceans Day to create awareness that 80% of Thai ocean garbage comes from urban use and it’s still possible to make a change by recycling it. The idea of this video is to use the Ocean’s voice as the narrator because the ocean itself is dying slowly and painfully but no one seems to care. This is to remind people that the ocean is just like us, if you don’t take care of it, it could die one day too. Film advertisement created by Dentsu Aegis Network, Thailand for Singha Estate, within the categories: Hospitality, Tourism, Public Interest, NGO.

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A commercial that acts as a brake. This is the best way to describe the new campaign by mortierbrigade on behalf of Kia. You see, the Kia Niro has an autonomous emergency brake assist system and will therefore always stop on time in case of emergencies. To demonstrate this innovative technology, mortierbrigade has come up with the idea of creating a commercial that helps you do just that on your TV: stop in time. The campaign is based on the over-forwarding phenomenon that occurs during binge watching, and offers a clever solution to it. This television commercial is at the end of a commercial break and warns you that it's about to finish and your show is about to resume. With this campaign, mortierbrigade proves that advertising agencies can use creative solutions to sidestep the obstacles that they’re faced with. Film advertisement created by Mortierbrigade, Belgium for KIA, within the category: Automotive.

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Film advertisement created by Platige Image, Poland for Abarth, within the category: Automotive.

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Billboards Beyond Borders broke new ground by using a loophole in Google Maps to create a new type of impactful advertising, by replacing existing messages on big billboards in countries where freedom of speech is under threat, with messages from journalist that had been censored or silenced. By rethinking digital advertising and repurposing Google Maps, we made a global statement on a zero media budget, and opened up new possibilities for marketing in a world where the line between physical and digital is increasingly blurred. Our billboards gave people all over the world the possibility to walk around in a world more free than the one we live in. Digital advertisement created by Åkestam Holst, Sweden for Reporters Without Borders, within the category: Public Interest, NGO.




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