Film advertisement created by FoxP2, South Africa for Ster-Kinekor, within the category: Media.

According to recent reports, a divorce takes place every hour in Dhaka city. In the last decade, the divorce rate has increased by a massive 34% throughout the country, according to the Bangladesh Bureau of Statistics (BBS). Some of the most common reasons stem from an inability to maintaining a conjugal life, drug addiction, extra marital affairs, incurable diseases, physical assault, dowry, premature marriage and infertility. Yet age old notions about divorce exist widely and very often women, especially, are stigmatised, even today. Somehow, the label of ‘divorcee’ is a social red flag, a mark one can’t remove. Breaking the taboo of divorce is essential, but so is giving hope and highlighting the importance of self love. It’s impossible to move forward, fight social stigmas or face scrutiny if we can’t at first love ourselves. Here, we celebrate self love on Valentines Day. The hardest and the most rewarding form of affection is what we show ourselves. GrameenPhone is the largest telecom company in Bangladesh and growing every day. It’s campaigns impact millions, creating a natural social responsibility. This particular campaign has struck a chord with many. It is important to remember that: life will often be unkind to us, so being kind to ourselves is the least one can do.

1 music video, 462 unique covers - a beat, is a clip, is a cover. This music video, for the danish electronic duo called “Crash and Compute”, also serves as the material for the album covers. The video clips were found by searching the words “crashing” and “computing” on Getty Images and afterwards cut to match the beats of the track. The first frame in each clip is then turned into a unique cover, so the audience can get their own piece of the music video. See all the covers and the project at www.crashandcompute.com Digital advertisement created by Seligemig, Denmark for Crash and Compute, within the category: Media.

Film advertisement created by Contents Area, Spain for Tuyyo, within the category: Finance.

KLM introduces their new and improved Europe Business Class. The most important new asset is ‘personal space’. To prove the human need for this personal space KLM conducted a social experiment. Using candid camera. Digital advertisement created by DDB, Netherlands for KLM, within the category: Transport.

Glaciar and The Argentine society of cardiology together created a radio broadcast suitable for fans at high cardiovascular risk during the superfinal between Boca Juniors and River Plate. According to several medical studies, big sporting events are proven to increase the risk of heart attack by more than three times. Glaciar, the low sodium water taking care of all argentine hearts together with Ponce, created CALMENTARIES, a radio broadcast specially designed for fans with a heart condition. The chosen match was River Plate vs Boca Juniors, Argentina’s greatest teams and all-time rivals faced each other in the Libertadores de America`s cup final for the first time in history making this an unprecedented event. The commentaries where in charge of one chill broadcaster, one commentator with a positive take on every play, a cardiologist sharing healthy tips to the fans, and in the background: Zen music. Audio advertisement created by Ponce, Argentina for Glaciar, within the category: Non-Alcoholic Drinks.

Film advertisement created by Ogilvy, Brazil for Hasbro, within the category: Toys.

Digital advertisement created by Saatchi & Saatchi, Germany for United Nations, within the category: Public Interest, NGO.

The idea was to call attention to the consequences of nicotin consumption in a drastical and surprising way and create motivation for quitting smoking. Ambient advertisement created by Mediaplus, Germany for Lutz Mehlhorn, within the category: Public Interest, NGO.

Film advertisement created by BETC, France for Canal+, within the category: Media.

Ambient advertisement created by smoyz, Israel for Kotex, within the category: Health.

Experiential advertisement created by Happiness Brussels, Belgium for Bru, within the category: Non-Alcoholic Drinks.

Direct advertisement created by Geometry Global, Brazil for Coca-Cola Zero, within the category: Non-Alcoholic Drinks.

Ambient advertisement created by Alpha 245, Malaysia for Prevenar13, within the category: Pharmaceutical.

Film advertisement created by Doner, United States for JBL, within the category: Electronics, Technology.

Film advertisement created by AKA, United States for ONCE, within the category: Recreation, Leisure.

Film advertisement created by Publicis, France for France Televisions, within the category: Media.

Film advertisement created by O&M, India for Anouk, within the category: Fashion.