Digital advertisement created by BBDO, New Zealand for Pedigree, within the category: House, Garden.

Elementor Introduces Web Creator Campaign, Paying Tribute to the Fast Growing Workforce of Creators who Make the Web Go Round. The 90 second video gives a window into the people who run the web world we all live in- letting us into the secret movement of the web creators, who actually live among us as regular people. Coming from design, development, marketing, or all three they take these skills and add a new layer to them. They ask, with a web mindset, what would work online? They are builders who create new web realities every day. This makes them multi-layered and deepens their skills beyond the traditional professions, creating a new breed of professional - the web creator, powering the digital world, one pixel at a time. Elementor was founded with the mission of enabling web creators to realise their vast potential by improving every step of the website building process. At the heart of Elementor’s success is a diverse community in over 150 countries. This campaign is an ode to their work. Film advertisement created by Elementor, Israel for Elementor, within the category: Agency Self-Promo.

Film advertisement created by Ogilvy, United States for Perrier, within the category: Non-Alcoholic Drinks.

With an ongoing political crisis, the Brazilians are more concerned about political matters so they keep an eye on every news about the governing and bring such discussions to the social networks. Finding out that the Correios, a state-owned company, had imposed a 51% increase in shipping, affecting everyone who buys or sells through the internet, the Mercado Livre has brought light to the issue by launching a protest with the hashtag #StopAbusiveShipping. Everyone who would send a letter or an order was invited to participate. All they had to do was write the hashtag on the box, or on the envelope and put the protest inside the Correios, so they themselves spread all of Brazil. With zero investment, we impacted millions of Brazilians and fought for the right to buy online with a fair shipping.

Film advertisement created by St. Luke's, United Kingdom for National AIDS Trust, within the category: Public Interest, NGO.

Ambient advertisement created by Wunderman, Singapore for Lien Aid, within the category: Public Interest, NGO.

Digital advertisement created by Leo Burnett, Australia for Parrot Carrot, within the category: Media.

Digital advertisement created by MMGY, United States for South Dakota Department of Tourism, within the category: Transport.

Film advertisement created by PS&Co., Canada for Prospera Credit Union, within the category: Finance.

Deki is a Bristol microfinance charity that provides ethical loans and business training to people in the developing world enabling them to work their way out of poverty.

Serviceplan Belgium created an Architectural Model with a difference, in order to promote an Amnesty International petition supporting human rights campaigner Ni Yulan, and drawing attention to the millions of Chinese forced out of their homes to make way for real estate. Film advertisement created by Serviceplan, Belgium for Amnesty International, within the category: Public Interest, NGO.

Film advertisement created by Sukle, United States for Wyoming Department of Health, within the category: Health.

Film advertisement created by Droga5, United States for Petco, within the category: Pets.

Outdoor advertisement created by Publicis, France for Renault, within the category: Automotive.

Traditionally in Greece, lovers used to exchange love messages written with pen on the Lacta chocolate's paper wrapper. This trend had been celebrated in TV commercials for decades. A recent change to a plastic wrapper, meant people couldn't use Lacta as a medium for love messages any more. Enter the mobile app by OgilvyOne Athens, that lets people compose messages on their smartphones and then send them to their loved ones, by selecting from their Facebook friends. The recipient gets notified to download the app in order to see the "hidden" message displayed on a Lacta chocolate through Augmented Reality, thus recreating the tradition in the modern age, while also driving sales of chocolates! Digital advertisement created by Ogilvy, Greece for Lacta, within the category: Confectionery, Snacks.

Digital advertisement created by Lowe, Costa Rica for Earth Hour, within the category: Public Interest, NGO.

Film advertisement created by DDB, New Zealand for Lotto NZ, within the category: Gaming.

Film advertisement created by Amazon, United States for Bear Naked Granola, within the category: Food.

We used once very popular Slovenian singer Oto Pestner who was out of the public spotlight for quite some time ... and we reused Letiva, his forgotten song from 1978. We promoted it through radio stations like a brand new hit. Ambient advertisement created by McCann, Slovenia for Snaga, within the category: Industrial, Agriculture.

Film advertisement created by Miami Ad School, United States for Boston Pizza, within the category: Food.