Digital advertisement created by One/x, United States for Farm Sanctuary, within the category: Public Interest, NGO.

Film advertisement created by Droga5, United States for Bill, within the category: Public Interest, NGO.

Film advertisement created by VCCP, Czechia for ČSOB, within the category: Finance.

Ernest Hemingway novels are universally considered to be modern masterpieces, but younger generations aren't reading them. To help peak their interest, we're taking his most famous works and turning them into :15 films which they can easily watch in their social feeds. Digital advertisement created by Ogilvy, United States for The Ernest Hemingway Foundation, within the category: Public Interest, NGO.

The world doesn’t stop when you get into your car, but the new Audi A8 grants you the freedom to concentrate on the essentials. To show Audi A8’s perfect noise insulation, we tested the car in real environment and recorded the radio commercial in the back seats of an Audi A8, in the morning traffic. We didn’t use any post audio effects, just a voice actor and a sound engineer meanwhile driving in the morning traffic for real to show the perfect of sound insulation before and after letting the window down. Experiential advertisement created by Café Communications, Hungary for Audi, within the category: Automotive.

Children in abusive homes are exposed to a cycle of violence that can change the way the see themselves and the world around them. Film advertisement created by Up In The Sky, Nigeria for Project Alert on Violence Against Women, within the category: Public Interest, NGO.

Film advertisement created by RTC, United States for Tysabri, within the category: Pharmaceutical.

Non-profit organization Change The Ref (CTR) is on a mission to maintain awareness about school shootings. It’s their hope that a new disruptive campaign – Bring Back Lockdown – will do just that by urging Americans to push their representatives to legislate stricter gun control measures. Gun-related violence in schools is a pervasive issue and has greatly increased in recent years. However, for the first time in decades, school shootings stats have decreased – only due to the COVID-19 lockdown. It’s shocking to think that it took a global pandemic to reduce America’s school violence epidemic; but it’s important for people to realize that one problem (COVID-19 pandemic) can’t be the only way to solve another problem (school shootings). Children should feel safe in their schools regardless of societal conditions. As the world opens and people reemerge, school shooting survivors are making their voices heard – they demand action; they demand security. ‘Bring Back Lockdown’ leverages CTR’s use of urban art and nonviolent creative confrontation to expose the disastrous effects of the mass shooting pandemic to spark the conversation from the ground up. The film is a creative misdirection on Covid and the resulting lockdown. Its intention is to make people stop and think. Featuring Parkland student liana Waitze Zuckerman, 'Bring Back Lockdown’ leverages the Covid lockdown as a metaphor intended to spark debate and encourage people to visit BringBackLockdown.com, where they can petition their local congressperson, pressuring them to act on gun reforms. Film advertisement created by Ogilvy, United States for Change the Ref, within the category: Public Interest, NGO.

According to a study done by ‘The New York Times’ three out of five people in the US are unable to distinguish between fact and opinion. Over time, while our sources have increased multifold, news literacy has only dwindled. New York Times wanted to help readers easily and clearly differentiate between fact and opinion. This got us thinking and we asked ourselves a simple question. When news is read out to us, isn’t it significantly easier to distinguish between fact and opinion? We dug a level deeper to unearth the reason. Opinions inherently have a voice while facts don’t. Our Idea: Alexa reads the news Amazon Alexa uses two different tones of voice to read out the news. It gives a personality to the opinion piece and reads the fact pieces in a robotic tone. This makes the difference between a fact and an opinion apparent. Confused, if it is a fact or an opinion? Just ask Alexa. Experiential advertisement created by Miami Ad School, India for The New York Times, within the category: Media.

Following two years of consultation and intensive international negotiations, the 193 Member States of UNESCO have agreed to adopt a normative framework on the ethics of artificial intelligence, combining impact-oriented actions and universal principles. Among the issues covered by these actions and principles, probably one of the most urgent is the right to privacy. Today, most personal data are gathered using a familiar form of AI: cookies. As part of a global communication campaign, UNESCO launched a unique digital experience: Cookie Factory It’s an extension available on Google Chrome that allows everyone to browse the internet under an assumed identity and to see how their personal data are collected. From a die-hard cat fan to a hermit, a survivalist and a conspiracy theorist, Cookie Factory allows you to adopt the identity of one of thirty-six fictitious profiles or to create your own profile based on age, gender and some eighty themes. Experiential advertisement created by Omnicom, France for UNESCO, within the category: Public Interest, NGO.

Film advertisement created by Saatchi & Saatchi, Russia for Dad Can, within the category: Food.

Film advertisement created by Dare, United Kingdom for Sony Ericsson, within the category: Electronics, Technology.

Thirty-two million children with disabilities around the world do not have access to school. And yet they have so much to give and so much talent to nurture. Teacher Kids is a school that’s open to the world, where everyone can learn from these children - a school where every child can be a teacher, in their own way. Like Neymar Jr, discover how much each child has to contribute and help them build a future for themselves by making it possible for them to go to school. Film advertisement created by Herezie, France for Humanity & Inclusion, within the category: Public Interest, NGO.

Content advertisement created by Ogilvy, Greece for Lacta, within the category: Confectionery, Snacks.

Film advertisement created by Droga5, United Kingdom for Diet Coke, within the category: Non-Alcoholic Drinks.

Aussies who ordered KFC home delivery on Halloween were in for a “spooky surprise” thanks to a KFC activation campaign created by Ogilvy Sydney and brought to life in partnership with Menulog, opr, MediaCom and Geometry. By simply selecting the "Trick or Treat" menu item on their Menulog order, KFC customers received a special Halloween-themed KFC delivery, from delivery drivers dressed as Cursed Colonels, to a KFC three-piece band & popcorn chicken treats. The activation aimed to surprise, thrill and delight unsuspecting customers. Film advertisement created by Ogilvy, Australia for KFC, within the category: Food.

Film advertisement created by DDB, Latvia for airBaltic, within the category: Transport.

Recently the use of banking services has become really easy for ordinary consumers. So simple that in fact it's difficult to find anything that can be improved. Getin Bank takes up the challenge and proves that the simple can be made even simpler. Film advertisement created by Bardzo, Poland for Getin Bank, within the category: Finance.

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