Challenge: Samsung GALAXY S III’s positioning line ‘Inspired by nature. Designed for humans” leaves many befuddled. The challenge was getting people to understand what true design for humans means in relation to a smartphone. Insight: Humans appreciate personalised services and offerings that speak to them. Digital advertisement created by Cheil, Singapore for Samsung, within the category: Electronics, Technology.

The White Angle TVC Love does not count for time or place… And the first love… the one that is not forgotten for ever and ever! Wherever you go, wherever you live… it appears in a clear sky to say hello to you… it suddenly fills in any spaces in your life and it becomes your source of inspiration… Made by Enza Home especially for the St. Valentine’s Day, the White Angle is a movie that presents the power of love and tells about how two people come together years after from their childhood when their small hearts bit with passion and love. The film displays the simplest and the most powerful form of romance, innocence and the first love. Forced to separate their paths, our characters cherish their fidelity and keep their love to each other in their hearts for years until they unexpectedly and miraculously meet one day. The thing that brings the two lovers together years after is the White Angle that was the symbol of their love and passion years ago. Film advertisement created by A Graphic Design, Turkey for Enza Home, within the category: House, Garden.

Camaieu didn’t wait for inclusion to become a buzzword; they’ve been offering fashion for all women, regardless of style, age, morphology or purchasing power since 1984. Well established on the French territory with more than 500 stores, Camaieu is the ready-to-wear brand closest to French women. Their mission is to offer to all women ways to feel good, pretty and strong on their day-to-day, regardless of their way of life. As the years went by, the French brand has created loyalty with its customers by offering: superior quality at an affordable price and diverse styles within feminine fashion that’s easy to wear daily, to give them self confidence as well as pride in their own personalities. Integrated advertisement created by Buzzman, France for Camaieu, within the categories: Fashion, Retail Services.

Film advertisement created by Wieden + Kennedy, Netherlands for S7 Airlines, within the category: Transport.

Film advertisement created by BBDO, France for Mario + Rabbids Kingdom Battle, within the category: Gaming.

Society of Grownups is a learning initiative created by MassMutual to help people through the challenges and changes in life that no one likes to talk about -- the hard parts of adulthood that everyone assumes everyone else has figured out. Digital advertisement created by The Fantastical, United States for Society of Grownups, within the category: Education.

Film advertisement created by McGarrah Jessee, United States for Shiner Beer, within the category: Alcoholic Drinks.

Digital advertisement created by Grey, Hong Kong for Downy, within the category: House, Garden.

Branding for KINDAI Univ., Fac. of Engineering. Film advertisement created by BBDO, Japan for Kindai University, within the category: Education.

Film advertisement created by MullenLowe Group, Australia for P&N Bank, within the category: Finance.

When the world closed in 2020 the ad industry kept the dialogue open — disrupting gender stereotypes, challenging racial norms, connecting an isolated world, and compelling people to let their voices be heard. Through a living collage of platform-specific ads — playing on the screens of an infinitely diverse audience — we’ll create a tribute to pushing the conversation forward and finding light in dark times. Film advertisement created by Greencard, United States for Clio Awards, within the category: Professional Services.

Digital advertisement created by Territorio Creativo, Spain for Codespa, within the category: Public Interest, NGO.

Digital advertisement created by Walrus, United States for Tiny Toast, within the category: Food.

Audio advertisement created by Wax, Canada for Mitchell Eye Centre, within the category: Health.

Film advertisement created by Fred & Farid, Algeria for Amor Benamor, within the category: Food.

We are all able to be the superhero, saving our love one from a scary godzilla, when we dare to imagine and create the story.

Protest Boardwear and KesselsKramer present The Protest Obstacles Series — a collection of short films featuring riders overcoming the obstacles that stand between them and the slopes. The Protest Obstacles Series brings together a stellar group of upcoming international filmmakers. The result: a funny-bizarre-poetic-twisted-odd-one-of-a-kind set of films that reminds boarders to conquer every obstacle, find fresh powder and, above all else, enjoy the ride. Film advertisement created by KK Outlet, United Kingdom for Protest Boardwear, within the category: Fashion.

Film advertisement created by Possible, United States for Lonely Whale Foundation, within the category: Public Interest, NGO.

Takamatsu Airport has released a new online video ahead of the privatization of the airport on April 1, 2018. The video, entitled, Neohenro (“New Pilgrimage”), features 88 photo opportunities in Shikoku that convey the present-day charms of Japan’s fourth largest island. It introduces 88 new attractions in a sleek modern update on the historic Shikoku Henro, a multi-site pilgrimage route encompassing 88 temples associated with the monk Kukai (774–835), an influential figure in the evolution of Japanese Buddhism. Starting and ending at Takamatsu Airport in the north of Shikoku, the video takes viewers on a journey clockwise around the island, through Kagawa, Tokushima, Kochi, and Ehime Prefectures. As well as established tourist spots, the route includes less-well known attractions selected for their photogenic appeal. Film advertisement created by Dentsu, Japan for Takamatsu Airport, within the category: Transport.

Digital advertisement created by Y&R, Brazil for Miami Ad School, within the category: Education.