Film advertisement created by JWT, Australia for Leggo's, within the category: Food.

The campaign, in simple words, was all about having customers push a cardio-customised shopping cart around a grocery store as part of their shopping experience, and observing changes in their health and fitness-related behavior. The cart was placed in stores delivering an explicit brand encounter, while a digital film was an online tool to further communicate Lipton Green Tea’s ‘Live Good’ message – a low-effort, high-benefit metaphor for its green tea product. Experiential advertisement created by Wunderman, United Arab Emirates for Lipton, within the category: Non-Alcoholic Drinks.

When we think about our New Year wishes we use to have positive ones, to change for the best or for a good future. But, if we had the wish of the opposite? With this message we try to make the people conscious about the biggest threat of the planet: the climate change. Film advertisement created by Indira, Spain for Greenpeace, within the category: Public Interest, NGO.

Film advertisement created by BMF, Australia for ALDI, within the category: Retail Services.

Film advertisement created by Rubber Republic, United Kingdom for Hackett London, within the category: Fashion.

Audi proudly unveiled its first electric-only model in San Francisco on 18 September. The Audi e-tron, a premium SUV with a driving range of more than 400 km in the WLTP test cycle, is built at the Audi factory in Forest near Brussels. To give extra impetus to the Belgian launch, Prophets created a commercial for Audi with local athlete Nafi Thiam. Film advertisement created by Prophets, Belgium for Audi, within the category: Automotive.

Digital advertisement created by Now Available, Ghana for Nescafe, within the category: Non-Alcoholic Drinks.

The commercial titled, "Science of Clean: 10 Dimensions," features Persil detergent's stain-fighting superhero, "The Professional," played by Peter Hermann, along with the renowned scientist and television personality, Bill Nye. In the 30-second ad, Bill Nye's top secret lab experiment goes awry and "The Professional" steps in to save the day – and Bill's lab coat – with Persil detergent's new and improved PRO10 formula. It plays off of the brand's passion for delivering premium stain-fighting performance while poking fun at the fact that sometimes, even the most brilliant thinkers need a little help when it comes to stubborn stains. Film advertisement created by TBWA, United States for Persil, within the category: House, Garden.

Content advertisement created by Schiefer Chopshop, United States for Prestone, within the category: Automotive.

Human rights group Liberty launched a short film highlighting the unprecedented, unnecessary and deeply intrusive spying powers handed to hundreds of public bodies by the latest incarnation of the Snoopers’ Charter. Digital advertisement created by Don't Panic, United Kingdom for Liberty, within the category: Public Interest, NGO.

Outdoor advertisement created by Saatchi & Saatchi, Israel for Palestinian Israeli Bereaved Families for Peace, within the category: Public Interest, NGO.

Film advertisement created by The Brand Agency, Australia for Road Safety Commission, within the category: Public Interest, NGO.

du decided to leverage people's passion for movies and partnered with cinemas within the UAE to launch ‘du Tuesday’. On Tuesdays, du would give away two movie tickets for the price of one to their customers. Film advertisement created by Leo Burnett, United Arab Emirates for du, within the category: Electronics, Technology.

Film advertisement created by Camp Jefferson, Canada for Koodo, within the category: Electronics, Technology.

Film advertisement created by Cutwater, United States for Russell Stover, within the category: Confectionery, Snacks.

Film advertisement created by JWT, Lebanon for Touch Lebanon, within the category: Electronics, Technology.

Film advertisement created by The Reactor, Australia for PGA, within the category: Professional Services.

Childhood is characterized by playing, playing and playing; But what happens when, as a child, you must stop playing by going in search of your own food? Since 2016 in Venezuela a food shortage crisis has been generated, which forced entire families to go out in search of any type of food, which they did not always get. A piece of radio made with children, who suffer this situation day by day, seeks to make a call so that after 2 years this situation stops happening. Audio advertisement created by DLBGROUP, Venezuela for REDHNNA, within the category: Public Interest, NGO.