App Store: http://bitly.com/PBFt2W Google Play: http://bitly.com/SmNsjI

Digital advertisement created by Red Lion, Canada for Toronto Silent Film Festival, within the categories: Media, Recreation, Leisure.

Digital advertisement created by Traffik Filmworks, United States for Microsoft, within the category: Electronics, Technology.

Ambient advertisement created by TBWA, Paraguay for Food Bank Foundation, within the category: Public Interest, NGO.

Digital advertisement created by Grey, Spain for Durmet, within the category: House, Garden.

Ever wonder what your cat does when you're not home? Digital advertisement created by Team Detroit, United States for Etch-A-Sketch, within the category: Gaming.

No matter how the world tries to show the impact of violence against women using manipulated images through ads, in this campaign we want to reflect that this is not enough since the reality of it still more brutal. Digital advertisement created by Bold, Saudi Arabia for Alwaleed Philanthropies, within the category: Public Interest, NGO.

Chick-fil-A’s latest installment of their annual holiday campaign invites fans back to the world of Evergreen Hills with a new animated short film and interactive web experiences that encourages viewers to find joy in the unexpected this holiday season. In the film, our main character Sam returns to help a new friend CeCe repair a cherished family ornament. With a little help from a quirky baker in Evergreen Hills, they discover the ability to transform an unexpected moment into something wonderful. Film advertisement created by McCann Worldgroup, United States for Chick-fil-A, within the category: Food.

Film advertisement created by Dentsu, Japan for Marukome, within the category: Food.

Film advertisement created by McCann, Peru for Domund, within the category: Public Interest, NGO.

Film advertisement created by JWT, Lebanon for Touch Lebanon, within the category: Electronics, Technology.

Film advertisement created by R&R Partners, United States for Las Vegas, within the category: Transport.

Filmed in Maricá, Rio de Janeiro, the film presents a cinematic contest between cars that overcome challenges on the road and play with aesthetic lightness in an air kite competition. While on land automobiles fight to stay ahead in the clouds, the Fiat Toro-powered kites enter into a playful contest in which a small fish is beaten by a shark and the two are defeated by a gigantic sushiman. Film advertisement created by Leo Burnett, Brazil for FIAT, within the category: Automotive.

Clinical skills serve as the base of professional nursing practice, however, compassion is a key building block in quality nursing care. Let's hear what our HKU nursing students say about their clinical experience. #HKUNursing #hkuson #proudtobeanurse Digital advertisement created by Photoblog.hk, Hong Kong for University of Hong Kong, within the category: Education.

Film advertisement created by MacLaren, Canada for YMCA, within the category: Public Interest, NGO.

Film advertisement created by WCRS, United Kingdom for B&Q, within the category: Retail Services.

Rovio Entertainment and YouTube announced their partnership to seamlessly integrate The Slow Mo Guys YouTube stars into RETRY. Retry is a tribute to the challenging old school games of the 8-bit era. In RETRY the players pilot their planes through side-scrolling levels in a world where the gameplay, music and art are a homage to the 80s. With The Slow Mo Guys partnership, Rovio leads the way in new native mobile media formats where the brand integration is part of the game and enhances the player experience. Gamers will be able to progress in the game through branded The Slow Mo Guys content that is seamlessly integrated to the game.

You've spent the last year working your tail off, only to feel like the taxman has taken more than their fair share. This spot takes the viewer through a dream-state showing what all that money you're leaving on the table could be when you file properly. Take down the taxman and take back what's owed to this tax season. Film advertisement created by Sid Lee, Canada for H&R Block, within the category: Finance.

Film advertisement created by Handsome, Romania for Hartl Connect, within the category: Transport.

Despite the fact that nowadays family compositions and the roles within are changing, many women continue to be responsible for all logistics and decision-making in the home. This is why 71% of them suffer from mental load compared to only 12% of men. This is reflected in the study carried out on P&G's Próxima a ti website. As its name suggests, mental load is an invisible burden created by the constant mental effort, assumed by those responsible for what happens in the home. The person who carries this load is generally the one who ensures that everything is working correctly within a family. This doesn't mean that tasks are not being shared between the couple, but the responsibility tends to fall to the woman to coordinate and ensure that the day to day needs are met. Confronting this situation, P&G working with Proximity Madrid has developed the #descargamental (#MentalDownload) project. It has involved carrying out a study, interviewing over 2,400 people, men and women, between the ages of 25 and 49, living as a couple, with or without children, across Spain, and covering the issue of daily responsibilities in the home. You can see the results via this link www.descargamental.es As well as the study, P&G carried out an experiment to demonstrate the problem. They asked 5 couples with different profiles to make lists of their mental tasks in the notes app on their mobile phones. The couples then swapped phones and read each other's lists aloud. The result was striking. The men's notes related to their work and focused on personal matters, while the women not only had more items on their lists, but the majority of these were closely linked to the household, showing the inequality in responsibilities between them. You can watch the full experiment here: The idea is for the #MentalDownload project to be the first step towards changing this imbalance. The aim is to contribute to the recognition of this reality and create spaces for fraternity and empathy between couples. Thus, through the website Próxima a ti, a platform for helping families in the 21st Century, P&G provides a guide for identifying the division of responsibilities in the home as well as advice from experts to make their daily tasks more manageable. In short, the website www.descargamental.es seeks to address the issue of mental load, to raise awareness in society, to promote #mentaldownload, and help families at every stage of their lives. Digital advertisement created by Proximity, Spain for P&G, within the category: Public Interest, NGO.