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Film advertisement created by Ogilvy, India for BMW, within the category: Automotive.

RMS

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In Brazil, using cell phones while driving is the leading cause of car crashes, exceeding even alcohol-related ones. That's why, given the alarming number of accidents caused by texting while driving, Radio Metropole, a public service radio station from Brazil, asked Propeg to create a campaign that encourages people to never send messages to friends, colleagues or relatives who could be behind the wheel. "No one better than the radio, that is side-by-side daily with drivers, to raise this flag" - says Mario Kertész, founder and announcer of the station. But the agency went beyond. More than a campaign, it was created a public utility service. That's how was born RMS - Radio Message Service. The idea was to use the radio broadcast itself as a text message reader. The mechanism was simple: if someone wanted to send a text message to a driving friend, the 140 characters text could be sent directly to the radio station. The announcers then read the messages live and drivers no longer needed to pick up their phones while driving. A mass media campaign was created to publicize the RMS phone number. More than 3 million people were reached by the action. Thousands of text messages were received and heard safetely by drivers. Ambient advertisement created by Propeg, Brazil for Radio Metropole, within the category: Media.

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Film advertisement created by Voskhod, Russia for ForexClub, within the category: Finance.

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Film advertisement created by Master, Brazil for Abrinq Foundation, within the category: Public Interest, NGO.

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Digital advertisement created by Jung von Matt, Germany for Hanseatisches Wein & Sekt Kontor, within the category: Alcoholic Drinks.

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Digital advertisement created by TBWA, Belgium for Lotus, within the category: Confectionery, Snacks.

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The objective of the campaign is to promote the Valencia Marathon Trinidad Alfonso EDP and position València as the city of running at an international level. Film advertisement created by AFTERSHARE.TV, Spain for Maratón Valencia, within the category: Sports.

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Film advertisement created by 18 Feet & Rising, Australia for Polycell, within the category: Industrial, Agriculture.

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Outdoor advertisement created by Scanad, Uganda for Warid, within the category: Electronics, Technology.

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Digital advertisement created by TBWA, Vietnam for TBWA, within the category: Agency Self-Promo.

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Film advertisement created by Leith, United Kingdom for Scottish Government, within the category: Public Interest, NGO.

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Film advertisement created by Publicis, Germany for Greenpeace, within the category: Public Interest, NGO.

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A young, innocent guy meets a sinful temptress. He chases her, and she entices him. Until one of them is hung high and dry. This is the story of how EMI, tempting as it may be, can trap you with false hopes, and binding clauses. Move on from being "tied" down with EMIs to owning furniture, appliances and bikes the commitment free way with RentoMojo. Don't just own. Smartly own.

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Digital advertisement created by MUH-TAY-ZIK | HOF-FER, United States for Oxo, within the category: House, Garden.

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Ambient advertisement created by BBDO, Guatemala for Fox, within the category: Fashion.

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Current Situation: 

The trafficking of wild animals is now worth US$20 billion per year.

Brazil takes up US$1 billion of this figure, through the illegal sale of more than 12 million animals.

Trafficking in wild animals is a crime. Reporting it is one of the most effective ways to combat this practice.

 The idea: 

Ensure that people have the same feeling as a captured animal.

 Ambient advertisement created by OpusMultipla, Brazil for Mater Natura, within the category: Public Interest, NGO.

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Direct advertisement created by Ogilvy, United Arab Emirates for Lucky Iron Fish, within the category: Public Interest, NGO.

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Film advertisement created by Deutsch, United States for Susan G. Komen, within the category: Public Interest, NGO.

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Invest Komfort, a developer who has been implementing premium housing investments in Poland for over 25 years, has created an extraordinary image campaign on the occasion of his jubilee. The campaign consists of a series of short documentary films entitled "Creating space and time”. In the series of eight episodes, we meet creators of modern residential buildings: from designers, engineers and architects, to craftsmen and artists. The characters share their views on architecture, reveal the backstage of their work and tell the secret of the developer's success, who has received over 70 prestigious awards for his investments. https://www.tworcyinvestkomfort.pl/en/ Integrated advertisement created by Communication Unlimited, Poland for Invest Komfort, within the category: Industrial, Agriculture.

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Film advertisement created by Battery, United States for Skyrocket, within the category: Gaming.




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