Film advertisement created by TBWA, France for McDonald's, within the category: Food.

Digital advertisement created by Dentsu, Canada for MTL Tattoo, within the category: Professional Services.

Digital advertisement created by McCann, United Kingdom for MasterCard, within the category: Finance.

Executive Director of Content Production: Letitia Jacobs Digital advertisement created by Y&R, United States for Special Olympics, within the category: Recreation, Leisure.

Film advertisement created by DDB, Costa Rica for Primabela, within the category: Pharmaceutical.

Film advertisement created by Saatchi & Saatchi, Australia for Toyota, within the category: Automotive.

We all need some me-time. And we all deserve to spend that me-time the way we want. Whether that’s reading a book, watching TV, going for a run or playing a mobile game. Fact is, however, when playing a mobile game while grabbing some me-time, people tend to feel a bit guilty. FCB Happiness and Slotomania wanted to counter that feeling by giving a reason to play, any minute of the day. whyitsokaytoplay.com – a real-time video clock that runs perfectly in sync with your local time and shows you a different video for every single minute of the day. Each 60 seconds unveils a unique video, with a script based on surprising data found about that specific moment in the day, turning each minute into a unique insight and an original reason to play. Those 1,440 facts were turned into 1,440 pieces of content – one for each minute of the day. Digital advertisement created by FCB, Belgium for Slotomania, within the category: Gaming.

Film advertisement created by BBDO, Italy for La Cucina Italiana, within the category: Media.

Digital advertisement created by Heat, United States for EA Games, within the category: Gaming.

Panama Tourism Authority wanted to boost the number of visitors from the U.S. and Canada. So new work by global marketing agency VML creates a challenge for people wanting to get off the beaten path. VML enlisted well-known filmmaker Vincent Urban to help engage potential travelers by asking, "Are you a tourist…or a trailblazer?" Panama is for the latter. The lush rainforests are for wanderers, the rugged mountains for explorers...and the forbidden islands for adventurers seeking the last vestiges of an untamed world. Panama is for a lot of people, but it’s...NOT FOR TOURISTS. Film advertisement created by VML, United States for Panama, within the category: Hospitality, Tourism.

Film advertisement created by The Monkeys, Australia for Pauls Dairy, within the category: Non-Alcoholic Drinks.

A viral wanted campaign for Mccann Erickson creative department, using the insight that at the end of every year, when the deadline for creative festivals is almost over, agencies start making Probono ghosts in order to win prizes. Digital advertisement created by McCann, Israel for McCann, within the category: Agency Self-Promo.

Digital advertisement created by MVNP, United States for First Insurance Company of Hawaii, within the category: Finance.

Content advertisement created by BBDO, Australia for Weis, within the category: Confectionery, Snacks.

Film advertisement created by McCann, Lithuania for Akropolis, within the category: Retail Services.

Film advertisement created by Don, Argentina for Fibertel, within the category: Electronics, Technology.

To demonstrate the technical aspects of ASICS shoes, we created StopAtNever.com, a parallax scrolling site that houses 10 short, fun films, each about a different technical aspect of various ASICS shoes. Click to the right for a more technical look at what's being demonstrated. Film advertisement created by Vitro, United States for ASICS, within the category: Fashion.