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Photographer: David Stewart Film advertisement created by BBDO, United Kingdom for GameStore, within the category: Gaming.
#SeeBeautyNotGender - This mobile first campaign with social thinking at its core was co-created with celebrities, influencers, creators and activists from the Trans community. Short feed videos, images, streaming video and interactive IG stories, all made with, starring and directed by Transwomen challenged society to stop the unconscious bias. To stop focusing on their gender so much that it blinds them to all their other beautiful human qualities. What Thai Transwomen wanted the most to change, came through and resonated with authenticity. Along with seeding and amplification from the celebrity handles, a second wave of LGBTQI influencers and Thai cultural ambassadors mainstreamed the conversation. Digital advertisement created by Grey, Thailand for Pantene, within the category: Beauty.
Film advertisement created by Uncommon, United States for Method, within the category: House, Garden.
Digital advertisement created by Notable, Uruguay for Puma, within the category: Fashion.
Film advertisement created by 72andSunny, Netherlands for Lynx, within the category: Health.
2019 Clio Juror: Peter Ignazi McDonald's is adapting its Golden Arches logo into directional signage for its restaurants, in a campaign out of Canadian creative agency Cossette. The inspiration for the "Follow the Arches" campaign came from noticing that all over Canada, there were different road signs for McDonald's restaurants, but the branding was inconsistent. Cossette created a billboard style based on the actual logo, directing drivers to follow the curves of the "M" in the arches in whichever direction they need to go. Outdoor advertisement created by Cossette, Canada for McDonald's, within the category: Food.
Film advertisement created by Ogilvy, France for Perrier, within the category: Non-Alcoholic Drinks.
Content advertisement created by M&C Saatchi, United Kingdom for Dreams, within the category: House, Garden.
Film advertisement created by Altmann + Pacreau, France for Smartbox, within the category: Retail Services.
Experiential advertisement created by Z+, Brazil for AACD, within the category: Public Interest, NGO.
URL: http://pinsulin.com Thousands of Juvenile Diabetes patients "Pin" themselves 12 times a day with Insulin injections in order to stay alive. In order to promote the Juvenile Diabetes Research Foundation (JDRF), raise donations and awareness to the disease, we've created 'Pinsulin' (Pinterest + Insulin) Campaign, calling the aid of the world to Repin our message on Pinterest. Digital advertisement created by Mizbala, Israel for JDRF, within the category: Public Interest, NGO.
Side assist is a technology from Volkswagen that helps the driver recognize dangers in their blind spot. In essence, it lets you see things before they get dangerous. Film advertisement created by DDB, Germany for Volkswagen, within the category: Automotive.
Film advertisement created by BMF, Australia for ALDI, within the category: Retail Services.
Film advertisement created by CP+B, United States for 2K Sports, within the category: Media.
Ambient advertisement created by Leo Burnett, South Africa for Amstel, within the category: Alcoholic Drinks.
Film advertisement created by Ogilvy, France for Stimorol, within the category: Confectionery, Snacks.
Digital advertisement created by McCann, United States for MasterCard, within the category: Finance.
Digital advertisement created by Publicis, Paraguay for Fundación Saraki, within the category: Public Interest, NGO.
Film advertisement created by Saatchi & Saatchi, Sweden for Gainomax, within the category: Non-Alcoholic Drinks.