India

WVA

Digital advertisement created by Dentsu, India for Monster.com, within the category: Professional Services.

WVA

Film advertisement created by Ogilvy, India for West Bengal Tourism, within the category: Hospitality, Tourism.

WVA

Fright over bravery. Silence over voice. Fit in over stand out. Since they are born, we have been teaching our girls fear over courage, unknowingly. To raise the brave girls of tomorrow, it’s time we change the equation and bring courage over fear. Let’s begin #HerCourageLessons today. Digital advertisement created by Dentsu, India for MySchoolReviews.com, within the category: Education.

WVA

With the big opening of Ikea in India back in August, the brand has launched a funny new series of ad films that mark the global giant’s first campaign in the country. The clever, and quite funny, set of spots lets products themselves do the talking – literally. From a bunch of excited kitchen items in a drawer to a bookshelf droning on to a houseplant about his importance (which nearly kills the plant) to an almost creepy lamp lauding other items in the house for their greatness. Film advertisement created by Dentsu, India for IKEA, within the category: House, Garden.

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Film advertisement created by Bates, India for Jabong, within the category: Retail Services.

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Film advertisement created by Ogilvy, India for Philips, within the category: Electronics, Technology.

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Akanksha's kids spread a message for India's biggest celebrities and asked them to spread one message for them in return. Digital advertisement created by Ogilvy, India for Akanksha, within the category: Public Interest, NGO.

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With the big opening of Ikea in India back in August, the brand has launched a funny new series of ad films that mark the global giant’s first campaign in the country. The clever, and quite funny, set of spots lets products themselves do the talking – literally. From a bunch of excited kitchen items in a drawer to a bookshelf droning on to a houseplant about his importance (which nearly kills the plant) to an almost creepy lamp lauding other items in the house for their greatness. Film advertisement created by Dentsu, India for IKEA, within the category: House, Garden.

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Film advertisement created by Terribly Tiny Talkies, India for Benetton, within the category: Fashion.

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Podar, through the use of brilliant technology, superior infrastructure, and the ability to build dreams and ambitions, shows us just how exemplary education can be! Film advertisement created by Schbang, India for Podar Education Network, within the category: Education.

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PROBLEM: Immunization lays the foundation of good health for every child. But many children do not get all the vaccines because their parents fail to understand the importance of full vaccination. This creates a gap in the child’s immune system and makes the immunization pointless. IDEA: Give a toy to children, and it will bring a smile to their face. Give them half of it, and they’ll pester their parents to get the other half. We leveraged this insight and gave half a toy as an invite to immunization awareness camps for children. Thus unconsciously, these kids stood up for their own health and pushed their parents to do their job well. IMPLEMENTATION: These toys came with a special locking system that could be joined to become complete. And so the half toy received served as a symbol of incomplete immunization, while the other half became an incentive to come to the awareness camp. We used multiple toys made of wood, and supported this activity with on-ground activations like street plays, audio miking, posters and leaflets. And, in a way, made children the guardians of their own health. The activity happened in 10 states across India : UP, Jharkhand, Rajasthan, MP, Chhattisgarh, Gujarat, Orissa, WB, Assam, Bihar. RESULTS: A 65% increase in recall of the message. 69.58% Improvement in recall of Routine Immunization schedule. 63.5% Increase in willingness to continue the immunization cycle despite many hindrances. 30.57% Increase in awareness of RI session. Direct advertisement created by JWT, India for Unicef, within the category: Public Interest, NGO.

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It doesn’t matter who you are, where you’re from or what you do, as women, we all have that one particular feeling. The feeling of poise, pride and confidence. Celebrate woh #MissIndiaWaliFeeling with fbb Colors Femina Miss India! #MissIndia2017. Film advertisement created by Social Kinnect, India for FBB, within the category: Fashion.

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upGrad unveils its latest Ad film highlighting the importance of online degrees. The film highlights the worries of young India residing outside of metros spread across India. Film advertisement created by The Womb, India for upGrad, within the category: Education.

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Film advertisement created by McCann, India for Britannia, within the category: Food.

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Every week, Samsung will announce 7 lucky participants who will get the latest Galaxy A70 smartphone that comes with a host of disruptive features, including a 32MP triple rear camera capable of shooting stunning super slow-mo videos, a massive 4500mAh battery with 25W super-fast charging capability and a 6.7 inch sAMOLED Infinity U display to give young consumers the freedom and convenience to share, stream and play all day long. There’s more. At the end of the campaign, 20 of the most interesting videos will be rewarded with Galaxy A80 smartphones and Samsung 43 inch Smart TVs. Integrated advertisement created by Cheil, India for Samsung, within the category: Electronics, Technology.

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The visitors at the MCHI Property Show 2013 had a blast while experiencing different elements of Mumbai in this surreal zone. They travelled inside future Mumbai, took blessings from Lord Ganesha, Broke the Dahi handi, The Dabbawala delivered them lunch and could play the hero inside a Bollywood action shoot. Ambient advertisement created by Transhuman Collective, India for MCHI Property Show, within the category: House, Garden.

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In an industry like Real Estate that is inundated with mundane fact-based advertising, we aimed to create a refreshing campaign that brings a smile to most folks. Film advertisement created by Lazaro Advertising, India for Goyal & Co, within the category: Professional Services.

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Film advertisement created by WPP, India for Kingfisher, within the category: Alcoholic Drinks.

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"Women Like You" was a campaign close to our hearts because it was inspired by and made for the women who power the world of FinTech. As an innovative industry leader in the business of finance, ZestMoney wanted to celebrate how women in the team drove the business to market success, and the result was this beautiful photography documentary AV. Film advertisement created by Zensciences, India for Zestmoney, within the category: Finance.

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A vast majority of radio listeners in India belong to economically weaker sections that cannot afford an English medium education for their children. Knowing basic spoken English is an economic enabler as it gives these kids access to better jobs, and possibly, a future outside the slums. Audio advertisement created by Grey, India for Radio City 91.1 FM, within the category: Media.




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