Digital advertisement created by Razorfish, United Kingdom for McDonald's, within the category: Food.

Film advertisement created by Big Communications, United Kingdom for Harley-Davidson, within the category: Automotive.

Ronseal knows everyone tries to put off DIY as long as possible, especially the less than glamorous job of painting a fence or staining a door. So why would anyone listen to an ad that asks them to get on with it - unless that ad actually hypnotizes them. Using 3D audio best listened to through headphones. Audio advertisement created by BJL, United Kingdom for Ronseal, within the category: House, Garden.

A World of Unlimited Possibilities takes viewers on a journey from their cinema seat into a world of movies as the protagonist (Johnny Flynn) and his fellow cinema goers navigate through some of the most iconic film genres, including this year’s summer blockbusters Avengers: Infinity War, Solo: A Star Wars Story, Deadpool 2 and Jurassic World: Fallen Kingdom. Promoting Cineworld’s Unlimited card, which enables customers to enjoy all-you-can-watch cinema for a fixed monthly price, the concept aligns with Cineworld’s ‘Feel More’ brand proposition, which supports the idea that there’s more to cinema than what you watch - the magic is in how cinema can make you feel. The Unlimited card enables cinema-goers to feel more, more often, in whichever way they choose. Film advertisement created by Twelve, United Kingdom for Cineworld, within the category: Recreation, Leisure.

Human rights group Liberty launched a short film highlighting the unprecedented, unnecessary and deeply intrusive spying powers handed to hundreds of public bodies by the latest incarnation of the Snoopers’ Charter. Digital advertisement created by Don't Panic, United Kingdom for Liberty, within the category: Public Interest, NGO.

Film advertisement created by BBDO, United Kingdom for Lotto, within the category: Gaming.

Imagine having the job as a mattress tester. Sounds bliss right? Well, what if you’re woken up every time someone watches a YouTube video? That’s what Michael had to do. See how he took to his new job advertising the new Cocoon mattress. Film advertisement created by SLG, United Kingdom for Cocoon, within the category: House, Garden.

Film advertisement created by DDB, United Kingdom for Lipton, within the category: Non-Alcoholic Drinks.

Film advertisement created by WCRS, United Kingdom for Notonthehighstreet.com, within the category: Retail Services.

On the 8th of March - International Women's Day - here are 8 steps decision makers must take to support women and girls fighting for their rights in the most difficult places on Earth.

Digital advertisement created by Don't Panic, United Kingdom for ONE, within the category: Public Interest, NGO.

Integrated advertisement created by FCB, United Kingdom for Battersea Dogs & Cats Home, within the category: Pets.

Film advertisement created by Pablo, United Kingdom for Deliveroo, within the category: Professional Services.

Ronseal knows everyone tries to put off DIY as long as possible, especially the less than glamorous job of painting a fence or staining a door. So why would anyone listen to an ad that asks them to get on with it - unless that ad actually hypnotizes them. Using 3D audio best listened to through headphones. Audio advertisement created by BJL, United Kingdom for Ronseal, within the category: House, Garden.

To inspire more people to sign up to teach, DfE want to highlight the unparalleled role teachers play in shaping the lives of the students they teach. To make the message authentic, the spot stars Addison Brown, a real teacher from Bedford High School in Leigh, Greater Manchester. Film advertisement created by Havas, United Kingdom for The Department for Education, within the category: Public Interest, NGO.

Integrated advertisement created by TMW Unlimited, United Kingdom for London & Partners, within the category: Hospitality, Tourism.

Ads created for the new campaign focus on the ‘four styles’ of those opening a bottle of fizz: the perfectionist, the magician, the squealy popper and the first timer. The creative looks and feels very different to other British wine brands, with a much more fun, stand-out approach. Film advertisement created by YesMore, United Kingdom for Ridgeview Wine Estate, within the category: Alcoholic Drinks.

Ambient advertisement created by Mc&T, United Kingdom for giffgaff, within the category: Electronics, Technology.