Film advertisement created by Mother, United Kingdom for KFC, within the category: Food.

Film advertisement created by Havas Lynx Group, United Kingdom for ViiV Healthcare, within the categories: Health, Public Interest, NGO.

Digital advertisement created by JWT, United Kingdom for Canon, within the category: Electronics, Technology.

Film advertisement created by Cactus, United Kingdom for Colorado Lottery, within the category: Gaming.

Director Sophie Muller, signed to Prettybird UK and US, has directed the music video for Shakespears Sister’s ‘All the Queen’s Horses’. The track is the first new material in 26 years from Shakespears Sister and their first release since signing to the reformed London Records. Siobhan Fahey and Marcella Detroit formed Shakespears Sister in the early 90s and Sophie Muller shot the videos for the band’s iconic tracks ‘I Don’t Care’ and ‘Stay’.

Film advertisement created by Saatchi & Saatchi, United Kingdom for Hindquarters, within the category: House, Garden.

Digital advertisement created by Rubber Republic, United Kingdom for MasterCard, within the category: Finance.

A World of Unlimited Possibilities takes viewers on a journey from their cinema seat into a world of movies as the protagonist (Johnny Flynn) and his fellow cinema goers navigate through some of the most iconic film genres, including this year’s summer blockbusters Avengers: Infinity War, Solo: A Star Wars Story, Deadpool 2 and Jurassic World: Fallen Kingdom. Promoting Cineworld’s Unlimited card, which enables customers to enjoy all-you-can-watch cinema for a fixed monthly price, the concept aligns with Cineworld’s ‘Feel More’ brand proposition, which supports the idea that there’s more to cinema than what you watch - the magic is in how cinema can make you feel. The Unlimited card enables cinema-goers to feel more, more often, in whichever way they choose. Film advertisement created by Twelve, United Kingdom for Cineworld, within the category: Recreation, Leisure.

Film advertisement created by Leo Burnett, United Kingdom for McDonald's, within the category: Food.

Switch Guarantee Guy is back, this time showing everyone how effortlessly rewarding moving banks can be thanks to the Current Account Switch Service. Engine teamed up with OK Go director Bob Partington to create a 360° set that let SGG highlight the rewards on offer in one continuous shot, emphasising the seamlessness of the switch process. Film advertisement created by Partners Andrews Aldridge, United Kingdom for Current Account Switch Service, within the category: Finance.

Editing Company:  Whitehouse Post London Mix: Ed Downham Digital advertisement created by Cheil, United Kingdom for Samsung, within the category: Electronics, Technology.

Digital advertisement created by TBWA, United Kingdom for Lidl, within the category: Retail Services.

In March 2019, Cogent launched ‘Pay’m back securely’, a campaign designed to create differentiation in a sea of ‘convenience and speed’ marketing messages in the category. The campaign draws on the fact that Paym is uniquely backed by 15 major banks and building societies. Integrated advertisement created by Cogent, United Kingdom for Paym, within the category: Finance.

Film advertisement created by Leo Burnett, United Kingdom for McDonald's, within the category: Food.

Digitas UK has created an animated film showing a variety of Honda-powered vehicles and machines racing against each other. It aims to promote Honda’s leading role in Formula One, following the successful launch of its new partnership with Aston Martin Red Bull Racing and its existing partnership with Scuderia Toro Rosso. The high-octane 60, 30 & 15 sec-second film will run across Twitter, Instagram and YouTube. It breaks on 4th April. The film highlights Honda Racing’s new strategic position, “Powered by Honda”, reviving the strapline made famous on the F1 cars that won so many races and championships between 1988 and 1992. The stylised film shows iconic Honda vehicles – performance cars, motorbikes, lawn mowers, speedboats and even an aircraft – all of which share being powered by Honda power units – participating in a race on an F1 racetrack. At the end of the animated sequence, they all morph back into Red Bull and Toro Rosso F1 cars and the film switches to real footage of the cars on a track.

Balance, the North East Alcohol Office, is aiming to raise awareness of the links between alcohol and cancer. Alcohol is responsible for around 12,500 cases of cancer each year in the UK. Film advertisement created by Robson Brown, United Kingdom for Balance, within the category: Public Interest, NGO.

Digital advertisement created by Hey Human, United Kingdom for Dove, within the category: Health.

Film advertisement created by Dare, United Kingdom for Diageo, within the category: Alcoholic Drinks.