Brazil
Ambient advertisement created by Ogilvy, Brazil for Allianz, within the category: Finance.
After 70 years of the last recorded case, Brazil is again facing a yellow fever outbreak, and Brazilians no longer know how to handle the spread of the disease. Yellow fever is spread by mosquitoes, but people think monkeys are responsible. Because of this, many Brazilians started killing the monkeys, even endangered species, thinking this would help fight the disease. To scare the monkeys away from humans, we used the help of the most unexpected ally: the black hawk-eagle, their natural predator. Film advertisement created by Master, Brazil for Life Institute, within the category: Public Interest, NGO.
Film advertisement created by David, Brazil for Coca-Cola, within the category: Non-Alcoholic Drinks.
Ambient advertisement created by Geometry Global, Brazil for Coca-Cola, within the category: Non-Alcoholic Drinks.
The campaign started on April with a teaser presented by Manu Gavassi singer in her YouTube channel. The first part of the video had its début on the night of May 20, on Vevo’s channel on YouTube. When clicking the “play” button, fans were surprised by the interruption of the video and, afterwards, they received a message inviting them to donate blood. Following this message, the second part of the video was shown on May 23. Finally, on May 25, the whole music video was released and remained available for fans to view. Ambient advertisement created by F.biz, Brazil for Fundação Pró-Sangue, within the category: Public Interest, NGO.
Film advertisement created by Publicis, Brazil for Nestle, within the category: Food.
Ambient advertisement created by Y&R, Brazil for Santa Casa, within the category: Public Interest, NGO.
Chevrolet's new campaign explores the attributes of nocturnal animals to present the features of the new S10 Midnight model, which is part of the brand's All Black line. Created by Commonwealth // McCann, the WMcCann division that exclusively serves the account, the film uses a play of light and shadow, referring to a nocturnal setting. Film advertisement created by McCann, Brazil for Chevrolet, within the category: Automotive.
Digital advertisement created by Ageisobar, Brazil for Mães da Sé, within the category: Public Interest, NGO.
With an ongoing political crisis, the Brazilians are more concerned about political matters so they keep an eye on every news about the governing and bring such discussions to the social networks. Finding out that the Correios, a state-owned company, had imposed a 51% increase in shipping, affecting everyone who buys or sells through the internet, the Mercado Livre has brought light to the issue by launching a protest with the hashtag #StopAbusiveShipping. Everyone who would send a letter or an order was invited to participate. All they had to do was write the hashtag on the box, or on the envelope and put the protest inside the Correios, so they themselves spread all of Brazil. With zero investment, we impacted millions of Brazilians and fought for the right to buy online with a fair shipping.
A tattoo that stores, distributes and eternalizes music. Ambient advertisement created by Paim, Brazil for Estudio Gorila, within the category: Professional Services.
Film advertisement created by Ogilvy, Brazil for Miami Ad School, within the category: Education.
Film advertisement created by JWT, Brazil for Santa Casa de Misericórdia, within the category: Public Interest, NGO.
Samsung has an objective to open more 300 stores around Brazil in 2013, bringing the technology and innovation even closer to the costumers. Considering that, Cheil Brazil created the “Reminder Wall”. Sticky Notes were placed on the wrapping in front of the Samsung stores that are going to be launched. The word “FUTURE” is designed with all these paper blocks. Each note that the visitor takes off has the message: “A new Samsung store is coming. Don´t forget it.”. Take a look at the video. Ambient advertisement created by Cheil, Brazil for Samsung, within the category: Electronics, Technology.
Digital advertisement created by Leo Burnett, Brazil for Brewdog Beer, within the category: Alcoholic Drinks.
Experiential advertisement created by Mark+, Brazil for Partage Shopping, within the category: Retail Services.
Film advertisement created by JWT, Brazil for Coca-Cola, within the category: Alcoholic Drinks.
There are a hundred thousand children missing in Brazil today. Thousands shattered families and dreams. But there is a way to change this. And help these children’s faces be seeing and more importantly, recognized. Digital advertisement created by Staff, Brazil for Disque Denúncia, within the category: Public Interest, NGO.
Direct advertisement created by Geometry Global, Brazil for Coca-Cola Zero, within the category: Non-Alcoholic Drinks.