Brazil
Film advertisement created by Ampfy, Brazil for Mitsubishi, within the category: Automotive.
Saraiva is Brazil's largest retail bookstore, a centennial brand, which was facing a great to promote their on-demand audiobooks platform. We have redesigned renowned album covers, featuring characters from literature classics in the cover of vinyl records. Inside, there was a summary and a code, granting a whole month of free access to all the on-demand content. Ambient advertisement created by Moma, Brazil for Saraiva, within the category: Retail Services.
Ambient advertisement created by BBDO, Brazil for HP, within the category: Electronics, Technology.
Production Company:Rebolución Film advertisement created by Africa, Brazil for Budweiser, within the category: Alcoholic Drinks.
Film advertisement created by Ponto de Criacao, Brazil for Smart, within the category: Automotive.
Film advertisement created by ESPM, Brazil for AVIVA, within the category: Finance.
The experimental project, being used by the Dorina Nowill Foundation for the Blind, is a new literacy tool and inclusion called "Braille Bricks"; the initiative was made into a mini documentary that shows the children's real reactions and invites the public to use the hashtag #BrailleBricksForAll. Digital advertisement created by TBWA, Brazil for Dorina Nowill Foundation for the Blind, within the category: Public Interest, NGO.
Film advertisement created by Candy Shop, Brazil for Mundo Livre FM, within the category: Media.
Film advertisement created by Propaganda, Brazil for Cinepolis, within the category: Recreation, Leisure.
Mendorato, the Santa Helena's golden Japanese peanut, consolidates itself as the soccer partner of the Brazilian fan. In his last campaign, Mendorato is the protagonist of the preferred consumption moment among football lovers: watch his beloved team accompanied by a good appetizer. And it scores a "Great Goal of Flavor"! Check out the film and the behind-the-scenes of this artillery production. Digital advertisement created by Alta Comunicazione, Brazil for Mendorato, within the category: Confectionery, Snacks.
Film advertisement created by Artplan, Brazil for Etna, within the category: House, Garden.
Content advertisement created by FCB, Brazil for Corpo do Poema, within the category: Media.
Film advertisement created by Phocus, Brazil for Bank of Amazon, within the category: Finance.
Direct advertisement created by Mark+, Brazil for CDL Pelotas, within the category: Professional Services.
Design advertisement created by BBDO, Brazil for Havaianas, within the category: Fashion.
Schnowser, Chiwawa, Shitsu, people often search for pure breed dogs on the internet like this. That’s why Güd, an exclusive online dog food brand, transformed misspelled dog breeds names on Google into rescue dogs ads. In partnership with the NGO “Clube dos Vira-Latas”, we lauched “Rescue Dogz”. Created by J. Walter Thompson Brazil, the campaign takes advantage of the so common misspelling of pure-breed dogs names while searching on Google. Every time someone searches misspelling the name of the breed, "Rescue Dogz" names a mutt dog under that misspelled word and creates an ad offering the dog for free. By clicking on the ad, the person is led to the dog’s page in the campaign website (https://rescuedogz.us/), giving the pet a chance to be seen and adopted. Digital advertisement created by JWT, Brazil for güd, within the category: Pets.
Digital advertisement created by Media Contacts, Brazil for Media Contacts, within the category: Fashion.
An album with relaxing nature sounds which royalties are destined to environmental preservation programs. Digital advertisement created by Master, Brazil for Life Institute, within the category: Public Interest, NGO.
Experiential advertisement created by Marcel, Brazil for Instituto Homem Pantaneiro, within the category: Public Interest, NGO.
What is the very thing a Brazilian sports father fear the most? Seeing a son support the rival team. With that insight, Bandsports created the Anti-Rival Vaccine: an idea that used rivalry to support the children immunization campaign against H1N1. During an outbreak of the virus in São Paulo, we set up a special clinic for football enthusiasts. In there, consultation rooms were fully decorated with the colors of the four major São Paulo soccer teams. Doctors and nurses had jersey-like uniforms and even the syringes were customized. Fathers just had to choose a rival team and their sons H1N1 immunization took place at that team's room. The vaccines were the regular approved ones, only the environment changed. All to make children associate the pain of that experience with the rival, protecting them from the disease and from the wrong team. With Bandsports Anti-Rival Vaccine, sports fathers had two reasons to rest easy: no H1N1 and none of that rival nonsense. Ambient advertisement created by Ogilvy, Brazil for BandSports, within the category: Media.