Brazil

WVA

Film advertisement created by Ogilvy, Brazil for NESCAU, within the category: Food.

WVA

Direct advertisement created by FCB, Brazil for Nivea, within the category: Health.

WVA

Mizuno Waveknit is a revolutionary running shoe. All made of thread, it looks like sewed by hand. We needed a beautiful art direction to be noticed on the streets, shopfronts and points of sale. So, we've created an all-thread ad, made by hand, as Mizuno WaveKnit looks like. We've analyzed the maps and running tracks of the 3 most important cities that host the major running circuits in Brazil. We've re-drawn and stylized them to create an ad that displayed the tennis and the streets like a single piece, linked by the strings. We've made a lot of pre-tests to have the perfect art direction to reflect the WaveKnit in its essence. We've tested a bunch of different thread textures, nail sizes, color graduations to get to the perfect combination and deliver the most faithful replica. Design advertisement created by Moma, Brazil for Mizuno, within the category: Fashion.

WVA

Chevrolet's new campaign explores the attributes of nocturnal animals to present the features of the new S10 Midnight model, which is part of the brand's All Black line. Created by Commonwealth // McCann, the WMcCann division that exclusively serves the account, the film uses a play of light and shadow, referring to a nocturnal setting. Film advertisement created by McCann, Brazil for Chevrolet, within the category: Automotive.

WVA

Being a father means to live a lot of emotions and some surprises, but for this one they weren't expecting. Watch the video and find out what happened. Film advertisement created by Pirueta, Brazil for Personal Group, within the category: Health.

WVA

Digital advertisement created by Loducca, Brazil for Kore, within the category: Public Interest, NGO.

WVA

Thiago Baltar, Douglas Junior Ambient advertisement created by FCB, Brazil for ArtCenter, within the category: Professional Services.

WVA

Ambient advertisement created by DM9Rio, Brazil for LP&M, within the category: Media.

WVA

Digital advertisement created by Candy Shop, Brazil for Academia do Rock, within the category: Education.

WVA

Film advertisement created by Africa, Brazil for Mitsubishi, within the category: Automotive.

WVA

A successful film always make you feel something. Frequentia is a cinematic and sensorial experience that guides us through the beta brainwaves, the waves associated with strong emotions like anger, fear, anxiety, anticipation, focus and attention. Brainwaves are the invisible waves that operate on different frequencies in our brains. These waves are so powerful they can influence our behavior or even how we feel. The film invites you to join Lucas Melo, one of the best mountain boarders in the world, as he navigates a tricky mountain course. But beyond that, it enables you to experience the same emotions as the main protagonist. “It may look like a regular sports movie. There’s a challenge, a tough dare, a victory. But there is also a strange frequency that actually effects your feelings. I know that every good film tries to make you feel something, and I think Frequentia really accomplishes this”, says Pedro Marques, the film’s writer and director. Content advertisement created by Ritmo Visual, Brazil for Ritmo Visual, within the categories: Agency Self-Promo, Professional Services.

WVA

An adventure of a group of children to take a little baby to get vaccinated. A journey through African culture colored with joy and vibration in a fantasy and playful world where only a child could imagine. This is the first time that Guinea Ecuatorial have an animation campaign in TV. We create a unique fantasy world and original story and visual using African culture, exploring the exotic and beautiful graphics and patters from there. Everything to make appeal and convince young mothers to bring her babies to vaccinate. We mix fantasy, 3D and 2D graphics. Film advertisement created by Animare, Brazil for Unicef, within the category: Public Interest, NGO.

WVA

Ambient advertisement created by Geometry Global, Brazil for Coca-Cola, within the category: Non-Alcoholic Drinks.

WVA

In Brazil, all vehicles leave the assembly line stamped with a large identification number, and our idea was to stop putting numbers on the busses and instead give names to these vehicles. Specifically, the names of people who were injured or killed in attacks of this nature. Every year, hundreds of buses are targets of arson in Brazil. The purpose of such vandalism is to draw awareness and attention to a protest or grievance. However, such a practice results in serious consequences for innocent people who have nothing to do with the issue. The names and stories of drivers and passengers who are hurt or even killed in such incidents are often forgotten by society and they end up becoming just a statistic or number. For example, take the case of bus driver Jefferson Alves da Silva, who suffered burns to part of his body as he heroically saved a handicapper passenger from flames. Digital advertisement created by Moma, Brazil for Mercedes-Benz, within the category: Automotive.

WVA

Film advertisement created by BETC, Brazil for Curaprox, within the category: Health.

WVA

The jobsite Infojobs presents the commercial "Lion", which launches the new business valuation service available on the platform. In Brazil, the idiom "killing a lion a day" is widely used in the corporate environment, and means overcoming a difficult challenge every day. With that on mind, the film shows a young man arriving at a company on his first day of work when he is surprised by an absurd situation: an employee's fight with a lion in a meeting room. Regardless of the situation, an old company employee tries to calm him down. In addition to national broadcasts on open TV, the commercial was released in 15'' and 6'' versions on the internet. Film advertisement created by BBH, Brazil for InfoJobs, within the category: Professional Services.

WVA

Digital advertisement created by Grey, Brazil for Gillette, within the category: Health.

WVA

The habit of putting the chair on the sidewalk was weakening. This made the streets become even more unsafe. Why not gather the neighbors again and try to change the situation. Direct advertisement created by Mark+, Brazil for Biscoitos Zezé, within the category: Confectionery, Snacks.




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