Digital advertisement created by TBWA, Brazil for Dorina Nowill Foundation for the Blind, within the category: Public Interest, NGO.

‘W.O.’ becomes ‘W.O.man’ in a campaign by F.biz for the Maria da Penha Institute. Film advertisement created by F.biz, Brazil for Instituto Maria da Penha, within the category: Public Interest, NGO.

Digital advertisement created by Artplan, Brazil for Rock in Rio, within the category: Recreation, Leisure.

Who's never turned to a quick tutorial online to learn how to make a dish or watched, hypnotized, as a sped-up step-by-step turns eggs, flour, and sugar into a magnificent cake? These express recipes, social-media darlings, always seem to go right. But in practice, that's not always the case. And what if things go wrong? Taking this as its jumping-off point, iFood, in a campaign created by AlmapBBDO, presents parodies of online recipes, suggesting to the audience that when things don't turn out perfectly, they can always fall back on the countless possibilities and ease of the leading platform for online food delivery in Brazil. The ads poke fun at the audience with the tagline: "Didn't work? Order it from iFood." Film advertisement created by BBDO, Brazil for iFood, within the category: Food.

Outdoor advertisement created by Danza, Brazil for Coliseu Figth Club, within the category: Recreation, Leisure.

An experiment to make music with television. A guitar hooked to the TV in a way that its notes modulate the sound of MTV shows. Check these short films with famous brazilian guitar players: Ambient advertisement created by Loducca, Brazil for MTV, within the category: Media.

Film advertisement created by Ampfy, Brazil for Iguatemi, within the category: Retail Services.

For Brazilians, there are no rules when it comes to Miojo and social media shows it every day. New recipes are created daily with different ingredients. Inspired by this, NISSIN FOODS DO BRASIL and Dentsu Brasil launched a "new flavor" for Nissin's instant noodles: Nissin Lámen Universal Flavor, with a transparent packaging, without flavoring colors, and no flavor sachets. Digital advertisement created by Dentsu, Brazil for Nissin, within the category: Food.

Ambient advertisement created by Saatchi & Saatchi, Brazil for Nike, within the category: Fashion.

Alerj, Legislative Assembly of Rio de Janeiro, wanted to show smokers how unpleasant their smell is to non-smokers, thus promoting reflection on their part and hopefully leading them to stop smoking. Thus, instead of talking about death, cancer and all the most common methods used to discourage this habit in the past, we went directly for every person’s weakness: self-esteem. Ambient advertisement created by Staff, Brazil for Alerj, within the category: Public Interest, NGO.

Cartoon Network has always been an inspiration for kids everywhere. So much so, that even many grown-ups who work in animation do it exactly because of how much they loved Cartoon’s creations when they were young. That’s why it was such a gigantic honor for us at Le Cube, after we too were not so long ago just kids sitting in front of the TV amazed by what we saw, to create the channel’s 25th-anniversary celebration film.

Film advertisement created by Talent, Brazil for Personal Baby, within the category: Health.

He is the king of Stock Images. He is always with you, everywhere you go. He is omnipresent. He is The World's Most Downloaded Man. And now Câmera Clara Photography Studio will show you who he really is. Digital advertisement created by Filadelfia, Brazil for Camera Clara, within the category: Professional Services.

Film advertisement created by FCB, Brazil for Zap, within the category: Professional Services.

Ambient advertisement created by F.biz, Brazil for GRAACC, within the category: Public Interest, NGO.

Brazil talks about soccer 24/7 in all sorts of media. And since every major soccer league in the world has a signature song, we saw an opportunity to finally give the Orchestra some of the attention soccer always has. We invited Antonio Pinto, a Brazilian Hollywood composer, to write a song in partnership with musicians from Heliópolis. The song became the new São Paulo’s State Championship theme tune and was played during game openings and broadcasts, turning the championship’s visibility into free advertising for Heliópolis Orchestra. That was an orchestra that made the headlines in a country mad for soccer.

Experiential advertisement created by Mark+, Brazil for Biscoitos Zezé, within the category: Confectionery, Snacks.

Film advertisement created by Saatchi & Saatchi, Brazil for Skol, within the category: Alcoholic Drinks.

The band might end. But your Kuba Headphone will continue with you because all parts are replaceable. Film advertisement created by Agencia3, Brazil for Kuba Audio, within the category: Electronics, Technology.

Film advertisement created by BETC, Brazil for Curaprox, within the category: Health.