Imagine thousands of children in need, needing to tell their life stories. On the other hand, imagine that, for technical reasons, books are printed everyday with blank pages. Realize that these two worlds could cross each other was our insight. Direct advertisement created by 3A Worldwide, Brazil for ActionAid, within the category: Public Interest, NGO.

Digital advertisement created by Agência WE, Brazil for FIFA, within the category: Gaming.

Digital advertisement created by Grey, Brazil for Gillette, within the category: Health.

The idea uses the AI to create a new kind of advertising to sell the Spotify Premium using the voice of famous singers. Digital advertisement created by Redhook School, Brazil for Spotify, within the category: Electronics, Technology.

Film advertisement created by Peppery, Brazil for Puma, within the category: Fashion.

It's Christmas eve in a Carrefour supermarket. A roller skater employee is having a really busy day, doing her best to help costumers, while sliding from aisle to aisle. Suddenly she comes across a little boy, who immediately gets hypnotized by her roller skating moves, making her day really special. Film advertisement created by Publicis, Brazil for Carrefour, within the category: Retail Services.

Film advertisement created by Z+, Brazil for Hyundai, within the category: Automotive.

The new institutional film for the Dorina Foundation pays homage to the dot, highlighting its key role in enabling both sighted and visually impaired people to read. The first part of the film – minimalist and fully digital – portrays the dot as a punctuation mark. The second part – more tactile and fully analog – portrays the dot as the basis of the braille alphabet. Film advertisement created by TBWA, Brazil for Dorina Nowill Foundation for the Blind, within the category: Public Interest, NGO.

Ambient advertisement created by Leo Burnett, Brazil for FIAT, within the category: Automotive.

Ambient advertisement created by Isobar, Brazil for SaveBrasil, within the category: Public Interest, NGO.

Film advertisement created by Dentsu, Brazil for Nissin Lámen, within the category: Food.

Ambient advertisement created by Artplan, Brazil for Niely Cosméticos, within the category: Health.

Digital advertisement created by Marcel, Brazil for Instituto Beaba, within the category: Public Interest, NGO.

Digital advertisement created by Ogilvy, Brazil for Rio 2016, within the category: Recreation, Leisure.

Film advertisement created by DPZ&T, Brazil for Renault, within the category: Automotive.

Digital advertisement created by Publicis, Brazil for Heineken, within the category: Alcoholic Drinks.

Digital advertisement created by F.biz, Brazil for F.biz, within the category: Agency Self-Promo.

Film advertisement created by Saatchi & Saatchi, Brazil for Honda, within the category: Automotive.

When it comes to soccer, it’s still usual to observe greater appreciation towards men players than to women players. Last year, because of the World Cup, Brazil saw more than 47 different big brands develop ads with players from the men's team. But there’s also a World Cup in 2019 – the Women's World Cup – and until by April, we'd seen zero campaigns praising the female athletes, the team, or even using them at all. Guaraná Antártica, which sponsors both Brazil men’s and women’s National Soccer Teams for 18 years already and admitting it hired very few women players in their advertisements, wishes to encourage other companies to open their doors to female players on their campaigns. With great talent on the field, they can also represent any other brand away from the four lines. And to help with this convocation, the best thing to do is to call some specialists on the subject. To do so, the soda brand is counting with the participation of striker Cristiane, midfielder Andressinha, and defender Fabi Simões in this campaign. Film advertisement created by AlmapBBDO, Brazil for Guaraná Antartica, within the category: Alcoholic Drinks.

Digital advertisement created by Tech and Soul, Brazil for Uber, within the category: Transport.