Audio advertisement created by Havas, Brazil for Citroën, within the category: Automotive.

Digital advertisement created by Ogilvy, Brazil for BandSports, within the category: Media.

Digital advertisement created by Artplan, Brazil for Estacio University, within the category: Education.

Digital advertisement created by Publicis, Brazil for SBT, within the category: Media.

Digital advertisement created by Publicis, Brazil for The Noite, within the category: Media.

Digital advertisement created by DM9Sul, Brazil for O Pão dos Pobres Foundation, within the category: Public Interest, NGO.

Digital advertisement created by Publicis, Brazil for Publicis, within the category: Agency Self-Promo.

earlier check-in via iPhone or cellphone. cellphone number on the banner. Then you received a call and a voice gave you the flight instructions. To control Gol's airplane, you use the numbers on your cellphone that worked as a remote control. You could fly over the company destinations making maneuvers like dives and loops while you checked tickets special rates. Results: The ad remained on air for 5 days and had an average of 2500 calls per day. Digital advertisement created by BBDO, Brazil for Gol Airlines, within the category: Transport.

Digital advertisement created by AKQA, Brazil for Nike, within the categories: Fashion, Retail Services.

Passengers who flew Azul Airlines in December were invited to write Christmas cards and decorate Christmas trees when arriving at Viracopos International Airport. Then, the cards were attached to presents and sent to charity institutions. After that, we made a Christmas dinner that was served by some flight attendants. Following the concept of Coca-Cola TV spot “Christmas Rules”, we made an web video that highlights the affirmative values behind every rule, such as “Don't let your traditions fade away”, “Each present deserves a card”, “There is always room for one more” and “Anything Is Possible at Christmas”. With the slogan “rules have a special taste when we’re together”, we did an activation that turns into a video with more than 2 million views in one week. Experiential advertisement created by Geometry, Brazil for Coca-Cola, within the category: Non-Alcoholic Drinks.

Film advertisement created by FCB, Brazil for Oreo, within the category: Confectionery, Snacks.

With the campaign, MOVIDA aims to highlight the information contrary to firearms possession in Brazil, as well as to stimulate awarenes in society regarding this debate. All that to emphasize the mission embraced by MOVIDA since its very foundation: the preservation of life as human life's main compass. Film advertisement created by Delantero Comunicação, Brazil for Movida, within the category: Public Interest, NGO.

Mizuno Waveknit is a revolutionary running shoe. All made of thread, it looks like sewed by hand. We needed a beautiful art direction to be noticed on the streets, shopfronts and points of sale. So, we've created an all-thread ad, made by hand, as Mizuno WaveKnit looks like. We've analyzed the maps and running tracks of the 3 most important cities that host the major running circuits in Brazil. We've re-drawn and stylized them to create an ad that displayed the tennis and the streets like a single piece, linked by the strings. We've made a lot of pre-tests to have the perfect art direction to reflect the WaveKnit in its essence. We've tested a bunch of different thread textures, nail sizes, color graduations to get to the perfect combination and deliver the most faithful replica. Design advertisement created by Moma, Brazil for Mizuno, within the category: Fashion.

Digital advertisement created by Dentsu, Brazil for Nissin, within the category: Food.

Film advertisement created by dim&canzian, Brazil for Mix Brasil, within the category: Public Interest, NGO.

The campaign l demonstrates in a simple and straightforward way how someone’s life can be destroyed when the person uses crack. Film advertisement created by Talent, Brazil for Partnership Against Drugs, within the category: Public Interest, NGO.

Film advertisement created by Propaganda, Brazil for Movimento Bandeiras Brancas, within the category: Public Interest, NGO.

Digital advertisement created by F.biz, Brazil for Claro, within the category: Sports.

Digital advertisement created by Ogilvy, Brazil for IBM, within the category: Electronics, Technology.